Analyzing Nestlé's Business Environment
Added on 2020-06-06
15 Pages4858 Words293 Views
|
|
|
BUSINESS ENVIRONMENT
Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................11.1 Purposes of various types of organisations......................................................................11.2 Objectives of different stakeholders.................................................................................21.3 Responsibilities of Nestle.................................................................................................2TASK 2............................................................................................................................................32.1 Various economic system.................................................................................................32.2 Impact of fiscal and monetary policy on organisations....................................................42.3 Impact of competition policy and other regulatory mechanisms.....................................5TASK 3............................................................................................................................................63.1 Determination of pricing and output decisions by market structures...............................63.2 Organisational responses shaped by market forces..........................................................73.3 Impact of business and cultural environment on behaviour of Nestle SA.......................7TASK 4 ...........................................................................................................................................84.1 Importance of international trade for Nestle SA in UK...................................................84.2 Impact of global factors on Nestle SA UK.......................................................................94.3 Impact of EU policies on Nestle SA UK........................................................................10CONCLUSION..............................................................................................................................10REFERENCES..............................................................................................................................12.......................................................................................................................................................13
INTRODUCTIONBusiness environment of any organisation plays a very essential role in creatingeffectiveness in its functions and operation. Businesses that are established in UK or any otherlocation have many factors regarding the business environment that affects the organisations andits operational activities. Companies have to be aware about several kind of happenings andchanges that occurs on various basis. There are two types of environment for a businessorganisation, external and internal environment. Internal environment includes the factors thataffects activities from within the organisational structure. But external environment includesmany factors such as political, technological, social, economical and environmental aspects thatwill be discussed within this research report. Nestle SA is a Swiss based transnational food anddrinks company, operates in UK too, to produce and provide customers with quality products.This project will be dealing with organisational purposes of businesses. This report will also befocusing on the national environment and its nature m for the operation of Nestle SA in UK.TASK 11.1 Purposes of various types of organisationsThere are various classifications of organisations on the basis of different aspects, andthese are the types of organisations that are classified on the ownership basis are:Sole Proprietorship:A business owned and operated by a single person is known as solepartnership. They start their businesses by taking extra funds to establish them. They starttheir business as to be productive to create profits (Agarwal and et. al., 2012). The ownerof sole proprietorships has their independent access to the data related to their businessactivities and they are independent to take their decisions regarding their company. Suchfirms include electricians, plumbers, small scale grocery stores, etc.Partnership: These are businesses where there are multiple partners who shares theircapital to invest in its establishment. They run their business to gain some monetarybenefits and to increase their contacts in order to find more resources in partnership as aprinciple to fund claims. They also operate as to utilize the expertise they have in theirfields to come up with something innovative in the business and improve theeffectiveness of their operations (Halbert and Ingulli, 2011). 1
Companies: There are under the possession of shareholders who donates an amount asstock for investment. A company is run by the management on behalf of shareholders andremunerates themselves in form of dividends, which are a part of the shares. Companiesaim in development of performance of contract, safety of employees, to improvecustomer services etc.1.2 Objectives of different stakeholdersStakeholders can be defined as anyone who is interested in an organisation, may they beindividuals, group or government. Interests of stakeholders may vary with their nature andobjective of investment (Fatoki and Smit, 2011). There are certain affects that the stake holderscan make such as the internal stakeholders may impact Nestle SA and external stakeholders canimpact indirectly. There are various objectives of different stakeholders depending on theirnature:Shareholders: These are people who have invested their money in the organisation.They definitely consider their shares to bring them financial benefits. Company's growthof profits and their annual dividend are major factors in which the shareholders areinterested in.Management Panel: ManagerFernando, A.C., 2011s and directors are employees withinthe organisation and are interested in receiving their salaries. They are also keen for otherfinancial gains such as bonuses and appraisals. They also wish that operations ofcompany should improve and as a result their efforts shall be remunerated withpromotions.Customers: They are considered to be the most important stakeholder of any company.They are the ones who create demand in market. Their interests are to be taken seriouslyby organisations in order to succeed. Customers need to get the correct products at therelevant price, that may fulfil their need with the quality of products (De Jonge, 2011).1.3 Responsibilities of NestleMajor responsibility of Nestle SA is to produce and provide quality products tocustomers as to fulfil their needs with the affordable costs of the product. Nestle have toguarantee that the quality of products fulfils the safety requirements for customers and won't leadto any harm to them. The company has to keep in mind that the marketing strategies related topromotion of the goods and services shall not involve any manipulation, such as the ads may2
End of preview
Want to access all the pages? Upload your documents or become a member.
Related Documents