Consultancy Report on Organisational Strategy

This report discusses various strategies such as Porter’s Generic Strategies, Ansoff Matrix and Value Proposition strategy that can help in developing business. It also includes Ansoff matrix strategic for the organization and how it can enhance business growth.

Consultancy Report on
Organisational Strategy

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY..................................................................................................................................3
Porter’s Generic Strategies..........................................................................................................3
Ansoff matrix strategic for the organization................................................................................6
Value proposition.........................................................................................................................9
CONCLUSION..............................................................................................................................11
REFERENCES................................................................................................................................1

INTRODUCTION
Organizational strategy refers to as business that helps in achieving aims and targets of
organization that helps them to grow (Ali and Anwar, 2021). The strategy helps business to
conduct sustainability growth of business and boost their performance in effective manner. It is
based on Renewable Energy that is located in UK and provide varieties of products and services
to their customer. This provides various services such as generate electricity, supply and many
other factors offers them that helps in maintaining environment in emphasizing sustainable
growth of business that determined for increasing organization productiveness. In this determine
strategy that helps business to grow their market, that are Porter’s Generic Strategies, Ansoff
Matrix and Value Proposition strategy that helps in developing business. By study this
approaches helps business to grow and reach to their desired goals of organization. Further,
understanding of strategy is study in this to determine marketing and strategy that helps business
to grow and development conduct in organization. It determines various elements that come
under this to demonstrate each and every factors respectively.
MAIN BODY
Porter’s Generic Strategies
The framework helps in maintaining organization function and determines potentiality in
business that raise organization productivity and derives competitive benefits under firm. In
regards to organization, generate electricity and other elements that emphasize business by
implementing strategy that raise their performance respectively (Deshpande, 2021). The external
analysis of the organisation can be particularly understood with respect to the porter's generic
strategies that is necessary for the organisation in order to boost according to the concept with
which it is moving ahead in terms of market orientation. It helps in maintaining organization
sustainable growth and develop their business by emphasizing strategy into consideration of
business respectively that boost their productivity. By implicating the strategy into organization
raise organization profitability and effectiveness through emphasizing approaches in respective
manner. Through facilitating the different elements that come under organization by implying
strategy boost organization productivity and profitability in desired manner. This are explained
below;
Cost Leadership- In respond to organization, it helps in raising market of business by
determining affordable cost of products through this consumer easily used services and satisfy

their needs in desired manner. By reducing cost and make them effective conducts positive
approach for business that emphasizes sustainability growth of business in respective manner. As
this strategy boost organization performance and make cost effective that everyone buy it in
effective manner. There are various activities that will erase a part of cost leadership strategy.
There are certain services that will encroach upon the value that is generated by the organisation
that can act as a stepping stone for the organisational upliftment. This strategy is also one of the
effective measures in order to bring about the cost affordable measures which is the one of the
prominent feature in order to stand in the midst of competition. By following all the standards of
cost effective analysis the organisation will stand in the race by the perk of being the best.
Through making cost affordable by which each and every consumer purchase and uses services
effectively. This strategy helps in increasing organization production and operation function in
desired manner that raise their productivity in desired manner (Nanyangwe and Phiri, 2021). It
plays key role in order to follows strategy for business that raise their productiveness and boost
organization profitability. The main aim is to attain desired targets and objectives of business by
emphasizing cost leadership strategy that increase their efficiency in respective manner. This
techniques maintains cost and derives to consumer in affordable manner that they can purchase
goods and use services in effective manner as it maintains sustainable growth of business.
Differentiation- In terms of organization, by innovating product and services through
developing them by differentiated it in respective manner boost production of business. Through
differentiated products conducts it in more attractive form by which more and more customer
attracted towards services. The differentiation helps business to grow by considering this strategy
make sustainable growth of organization and raise their efficiency in desired manner. By
emphasizing innovative services consumer use renewable products and satisfies their desired by
using products effectively. The differentiation will have to be such that the components that are a
part of organisational performance will have to be changed. The change management in this
regard is necessary in order to co-operate with the standards of growth. A differentiation or a
graph between the other strategies will have to be evaluated because this differentiation will hold
an entire face which is essential for the organisation to move ahead. The growth of the
organisation is believed to be one of the successful criteria if and only if the organisation is
working on its innovative approaches. These innovative approaches are necessary for the future
to be enhansive. It boost organization performance and conducts growth of business in respective

manner and facilitate smooth functioning of organization (Suartini, 2021). Through innovating
products raise consumer and conducts sustainable growth of business by emphasizing productive
approach for business in respective manner. As diversifying product and services lead
organization by engaging customer towards business through differentiated products they find
varieties and attracted towards services. Through focusing on differentiation helps in attracting
customer by conducting attractive goods in effective manner. This raise organization
productiveness and boost organization productivity in effective manner as their main focus is on
to attain customers.
Cost focus- In order to this, organization uses this strategy to boost business productivity and
efficiency in desired manner. As this aiming at cost by increasing their cost efficiency by
popularize products and services through this focusing on cost boost productiveness of business.
By this creating lower cost benefits helps in raising organization profitability through achieves
desired goals and objectives of organization respectively. One of the biggest drawback that every
organisation usually do is the not to evaluate the cost analysis. Increasing cost will almost to
decrease the rate of customers and the customer base will potentially go in vain. The organisation
will first have to focus upon the cost measures and their focus will have to be derived upon the
different demographics where people will usually get benefited. The benefit of customers is
indirectly the benefit of organisation. Therefore the organisation will have to derive the set of
entities in order to potentially target the demographics and derive their costs accordingly. The
maximization of this particular focus is essential for the finest techniques that can be
incorporated to stand in the midst of competition. Their main focus is to maximize cost by
attaining desired targets of organization through producing more and more products. Also, by
emphasizing cost helps in gaining organization sustainability and boost performance of business
in efficient manner. Through focusing on particular market sector boost organization
productiveness by specified sector conducts cost of business. As main focused is on to raise cost
efficiency of business that boost organization productivity and efficiency in effective manner.
The focusing on cost by building productivity and make cost through preserving and make
growth of business helps in reaching to desired by successful business. In order to this, by
focusing on cost effectively and determine their products in appropriate manner by conducting
smooth functioning for organization increase their profitability.

Differentiation focus- In accordance to organization, the strategy helps in increasing
organization effectiveness by operation and production of products effectively. By facilitating
this strategy through main focusing on innovating of products by clearly definite manner. It helps
in raising organization productivity and maintains sustainability growth of business in desired
manner. As it generate electricity and other renewable sources by innovating and using effective
approach such as developing products through which customer easily uses this services without
occurring any issues or challenges (Aiko, 2021). Through this attracts more and more customer
towards organization and raise their productiveness by emphasizing effective products that
facilitate development of business. This will have to be incorporated in facilitating different
strategies of bringing about a clear description of products. This product is necessary in order to
be evaluated because customers are more oriented with products than any other strategies that the
organisation is working for. For an effective development of the business it is necessary that
innovation of product will have to be one of the essential component that will have to be
targeted. The goals of the organisation will stand innovative and will help the organisation to
stand form with respect to its believes. This will also be one of the differentiating factor that help
the organisation stay unique with respect to its strategies. As organization aim is to innovate
their product and services by which they achieved their desired targets and goals respectively.
The differentiation focus helps business by derived effective strategy that raise organization
efficiency by particularly market sector through emphasizing specific products that is to be
innovative in order to increase organization efficiency in perspective manner. By focusing on
differentiation boost organization performance and make happier customer in respective manner
by providing them better services.
Ansoff matrix strategic for the organization.
This matrix is also known as product/market exparision card. While in renewable energy
industry this might play the important role and keep the firm for analyzing and plan their more
strategies. As industry which could make the proper growth and development for their business
by using the market penetration, in which they can easily keep their focus on increasing sales of
existing products to an existing market (Mastrocinque and et.al., 2020). While the renewable
energy industry which offers more products such as generating clean electricity, enabling
irrigation of agriculture, managing flood and proper supply of goods and services. While this

could keep their products and services for working and make sure for using such kind of
strategies for their business growth.
This might be also include for having their managing more products and services through
which this could be more easier in make their business estimated. As products developments,
renewable energy industry should keep their more focus on introducing new products to existing
market and come to know about how usually they can work more using technology. As the firm
that can also work for having the proper estimated about the innovation products through which
the sales and customer can be long term (Omri and Belaïd, 2021). Market development, this
could create more high strategy such as keeping their main focus on new market using some
existing products. Diversification, focus on entering with new market with the introduction of
some new product. Renewable energy industry can make the proper use of those various strategy
which have been discuss below and keep their working pressure about the technology.
The organization need to work with having some of the business goals and objective
through which the can easily keep some purpose. As keeping some objective they are required
for changing the environment, and generally using natural sources. This could keep them the
increasing more high production capacity and reaching more customer within the same market
working. Increasing production that can also led for more effectiveness and efficiency especially
for making the controlling overhead costs. Along with this also make sure for having the
increased attractiveness and competitive pricing within working for the same market and also
leading for the increasing sales and their consumption (Bórawski and et.al., 2020). Apart from
this, also creating about the new products benefits and features through which the existing
products for keeping their existing markets. While working for customer or market as they are
being required within the innovative and novice product and behaviour.
Market development for the renewable energy industry can enhance their business
growth through introducing new market with some products. As well the research and
development focus on identifying and also understanding about various market culture, trends
and consumer tastes and preferences. As keeping the focus towards market research this can also
help them for knowing about differ dim consumer behaviour patterns in existing markets
(Geissdoerfer and et.al., 2020). This might be also help the renewable energy industry enjoying
more their business growth through having the international expansion and allow their different
consumer groups and increasing overall share. Renewable energy industry also come to know

about their brand awareness and also invest about those activities of building some brands.
Moreover, this might be more help them for company for reaching out some of the new customer
and increasing more about their visibility.
Therefore, customer education that could be important for the industry through which
they can easily come to about what types of services and products basically firm offers. This
might be also allowing the consumer for knowing about and understanding their offers and
consumption patterns. While having such kind of things this could play those effective role and
creating more high demands towards their products in using their products and services.
Renewable energy industry can easily make the proper use of strategies through which the
consumer will able to understand the various patterns for the products better with consumer
education (Xiong and et.al., 2020). Renewable energy industry can also come to know about
their effective products and services through which the existing and sales of some new products
can be easily grow.
As the organization need to understand more about their products and services through
which they can manage their consumer. As well as also stable for working with some of the new
strategies and make sure for having the growth and developments. While having such things this
might be important for them in working and keep them estimated about sales and profits (Velter
and et.al., 2020). This could be also important for the renewable energy industry for working
within the using some strategies and keep them knowledge about how they have to work. As
well as also come to know about how to manage the work and keep the international expansion
with their overall shares. Along with this renewable energy industry which could create more
working rules and regulation.
Being the best marketing planning tool Ansoff Matrix will stand as one of the prominent feature
in order to focus upon the development part of the organisation. The different factors that are
apart of organisational diversification will reflect over the choices of the organisation. Focusing
upon the products this particular tool will be one of the quick and simple way in order to deal
with the risks and the growth prospects. This is one of the best product marketing strategies
where it appears to be one of the executive measures that is necessary for organisation to stand as
unique as possible. The measures of the four streams that are included in this regard will bring
about a value to the organisation and the model is also one of the preliminary concepts that every
targeting market usually deals with full stop the great Framework that is being evaluated in

answer of matrix will help people to identify the risky components and would be able to derive
the alternatives for these segments. Initially this particular tool can be helpful to win over the
competitive frameworks and can stand in the midst of competition. A proper determination of
products and services is essential for every component. There will be certain assumptions which
will sometimes term to be false statements. The existing as well as the new strategies that can be
used as one of the basic tools are evaluated by the four frames of hands of matrix. This has paved
way for a usual way of dealing with the kind of potential format that can increase revenue.
Value proposition
Value proposition is important in order to move ahead with the promises that the company
usually encapsulated to bring about the summarisation of its products and services. It has
acquired the perks of being the best where the experience in delivering the captivity and it's
derivable standards in a more attractive manner. Consumers or the customers are mostly towards
the fact that they will have to bring about a competitive spirit that is in regard to their ability that
can portray upon being distinguished (Payne and et.al, 2017). Value proposition will target the
business strategy where it vital part is to develop a kind of value towards the factors that are a
part of decision making. The one that is being highlighted in strategy and global competitive
atmosphere is the kind of entities that can be incorporated in the organisation with respect to the
effectiveness of company's marketing strategies as well as the compelling proposition that can be
pressed upon. There is a marketing activity that will have to be decided over the material that can
be opted such as website as well as many forms of promotional aspects that will bring about a
value to the entire organisational performance. Value proposition can be determined by the
setting work atmosphere in the business by creating an effective strategic approach. The different
components that will fall in regard to this particular value proposition that in regard to the
organisation to maintain a global competitive atmosphere are as follows:
Knowing customers: customers are the assets for the organisation and they are also known to be
one of the potential targets that is to be incorporated in the organisation (Ilyas and Osiyevskyy,
2021). The company in order to stand unique with strategies will have to first understand the
customer perception as well as the ideology such that their target can be incorporated by the
measures that can be evaluated. There are certain trends that are to be followed and one of the
biggest trends in this particular aspect is to know the ideology of customers. This can also bring

about a scenario of deriving a potential that is necessary for the organisation in order to take a
scope over the target market.
Understanding cost and benefits: the cost analysis that is identified in various resources of the
organisation will have to be first analysed. A complete understanding of the products and
services as well as the operational entity will have to be derived in a potential aspect that will
derive the value of the entire company (da Costa Fernandes and et.al, 2020). There are certain
costs that are involved in order to potentially target the key competitors as well as the size of
market. This is done on the basis of accessing the particular technological innovations that are in
regard to be implemented. This technological implementation can be brought forth in order to
assess the criteria for the trends that are a part of renewable entities. Knowing this cost and
benefit can bring about a good product and service that is oriented with the organisation.
Complete analysis of competitors: competitors are an important criterion that will have to be
stressed on. Please competitors will have to be such that they will have to be analysed at all
levels because it is not until when the competition is known that other company can move ahead
in terms of its strategic orientation (Ikram and et.al, 2017). In the field of getting the better best
analysis the competitors can be identified with respect to how far they are moving ahead in terms
of attaining their benefits. Their strategies can be perceived by the organisation and followed by
the particle and strategies that can be evaluated in order to win over the competition will have to
be derived by the business. By determining the strengths and weaknesses that are pertaining with
respect to internal atmosphere the organisation can stand as one of the major entities in the field
of competition. This can be done on differentiating different ways of the business and the form
can be attend accordingly.
Being clear and concise: clarity will have to be attained over the target customers as well as the
potential clients. This is because it is not until when there is a clarity and a confidence that is
maintained on a potential level that it gets to be easier. The operational benefits as well as
strategies that can be implemented in order to bring about a good organisational pace as well as
the opportunities will have to be first evaluated (Shah and et.al, 2020). Containing the documents
that is highlighting a plan to bring about opportunities as well as the collaborations will have to
be identified and prescribed in the report.
Designing: designing is in terms of all the materials as well as a marketing entity along with
strategies. Value proposition can be attained with the proper strategy and a confidentiality that

will have to be maintained over in order to sustain in the market (Flanagan and et.al, 2019). It
will always have to be one of the entities that stands as a particular mechanism and a powerful
tool that values the entire organisational performance.
CONCLUSION
From the above report it had been concluded that, organization for being growth and developing
for taking some position and keep themselves for being taking some measure steps. As they are
required to follow up some of the strategies and make sure for them in developing about how
they can keep customer with long term and business. This might be more helpful for them in
growth and development for which they can basically work and clear more about their effective
strategies. While the porter generic strategies methods which help the organization for knowing
about how they have to manage their cost and differentiation or focus towards using their some
new products. This might play the effective role and prepare the organization for taking some of
the steps. Along with this Ansoff matrix which states about the various market forms in which
the organization can easily keep their products and services for working. These all strategies
which help the company for taking some of the right decision and prepare them for better market
competition. While this also influence them for working with strategies or frameworks for their
business within effective manner.

REFERENCES
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strategies. Psychology and Education Journal. 58(4). pp.3106-3109.
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Ikram and et.al, 2017. Composition and nutrient value proposition of brewers spent grain.
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Omri, A. and Belaïd, F., 2021. Does renewable energy modulate the negative effect of
environmental issues on the socio-economic welfare?. Journal of Environmental
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Payne and et.al, 2017. The customer value proposition: evolution, development, and application
in marketing. Journal of the Academy of Marketing Science. 45(4). pp.467-489.
Shah and et.al, 2020. Quality versus costs related to gastrointestinal surgery: Disentangling the
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Suartini, N.M., 2021. Business Strategies in Improving Competitive Advantage in The New
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Online
Organisational Strategy: [Online]. Available through: < Eikon Corporate Strategy and
Development | Refinitiv >
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