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Organizational Strategic Choice - TESCO

   

Added on  2020-01-23

10 Pages2705 Words172 Views
ORGANIZATIONALSTRATEGICCHOICE

TABLE OF CONTENTSINTRODUCTION ..........................................................................................................................3(a) Strategic purpose and introduction of the organization .........................................................3(b) Strategic choice for the organization business strategy ........................................................6(c) Critical evaluation of strategic choices ..................................................................................7CONCLUSION ...............................................................................................................................82

INTRODUCTION Strategies are formed in the organization for accomplishing required goals and objectivesof the business in successful and effectual manner (Rachet, 2014). It is assertive that companiesshould adopt systematic approach for making action plans for business so that long termcompetitive growth of the enterprise can be ensured. (a) Strategic purpose and introduction of the organization Tesco is a leading retail firm of UK that offers superior quality products and services forits business consumers. Wide variety of goods are offered by company and millions ofconsumers are getting benefited by it. Retail industry of UK is getting highly competitive andmany organizations are executing their operations in this sector. EXTERNAL ENVIRONMENTAL ANALYSIS Political :- Rules and regulations that have been formed by government of state are mandatory tobe followed for all the organizations. Government of nation forms norms that are mandatory tobe followed for all the organizations that are working in the country (Balasopoulou and Geitona,2016). It is assertive that all the business activities in the Tesco organization should be performedas per the norms. It will help for carrying out required business activities in legal and lawfulmanner. Economical :- Different changing situations of nation gives impact on the different operationalactivities that are performed in the company. Inflation and deflation situations of nation givesinfluence on the purchasing power of people and due to that business activities of the Tescoentity gets affected (Mkude and Wimmer, 2015). For example if there is inflation situation innation than due to that purchasing power of people reduces and they feel difficulty in buyingproducts that are at a higher price rates. Social :- All the products of the company are developed by keeping the expectations and needsof buyers into consideration. Tesco company considers needs and expectations of buyers whileselling and designing and developing the products of the enterprise. Buying behavior of peoplegets influenced and due to that impact is observed on the purchasing behavior shown by them. Technological :- Science has done rapid advancements and innovations and new techniques thatare happening in technical sector gives impact on the overall activities that are performed in the3

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