People Management in Dynamic Business Environment - Desklib

Introduction to people
Management

INTRODUCTION
Human resource (HR) may be define as that division of business which are responsible
for finding, recruiting and training of the employee along with their development benefit
programme. For the growth and success of the organisation the people of the organisation play a
very important role (Ceriello and Et . al., 2020) . This report cover the concept of people
management in the dynamic business environment. Due to the impact of the covid-19 in the past
three years, this create a big impact on the overall people management. Different types of
circumstances and problem have been came in the way of organisation due to which job
disconnection, distant working and diffusion of the employees have been done. This directly
impact on the profitability, working and productivity of the organisation. Because of this
pandemic employees of the organisation face many problem like, they don't allow to work from
office and remote working. Due to this, miscommunication, misunderstanding and poor
coordinate has been created between the employees which directly reflect on the performance of
the organisation. This report is going to present on the Marks and Spencer Group plc which was
founded in 1884. The company is an international brand of UK which deals in large range of
product and services. The HR manager plays a very important role in motivating and achieving
the objectives of the business. This report also covers the various skills, knowledge and
behaviour required to manage people effectively.
MAIN BODY
TASK
Current issues which are faced by the line manager related to people management:
There are different types of issues which are faced by a line manager in relation to people
management because of the regular change in the business environment. A drastic impact have
been seen on the organisation and the economy of the country because of the covid-19.
Following are the major challenges which are faced by the Marks& Spencer:
 Employees relation:- this is one of the main issue which are faced by the line manager in
relation to people management. To achieve high level of coordination and collaboration
in the different functions of the organisation the line manager must have to focus upon
the employee relation. Good relations of the employees help in achieving the aims and

objective of the organisation in a very effective manner. Collaboration and coordination
are the most important to form a good employee relation. The line manager of the
organisation is responsible for making relation with the employees so that they can
understand the different issues which are faced by the employees. Since the time of
pandemic the employee relation has become a big issue, because the employees of the
company are not able to make proper communication and interaction which create
confusion for completing the assigned task (Dichter and Et .al., 2020) . In relation to
Marks & Spencer, many employees of the company are performing their task from home.
Due to the lack of manager interest, consistent communication, performance check and
good leadership the employees of the Marks & Spencer are not able to perform their task
in a well effective manner. This directly impact on the sales and profit of the company.
 Adaptation to innovation: Technology is being rapidly changes, it is very important for
the every business organisation to adopt theses changes. This is the another issue which
are faced by the line manager in relation to the contemporary world. After the pandemic,
different types of businesses and societies are adopting the new technology and
innovation in order to finds new ways to improve their productivity and support the
people or environment. But for the employees it is not easy for them to adopt the
technology, as it will take time to think creatively. Technology and innovation came in
the organisation with lots of responsibilities, activities and task which must be regulate in
the different function of the organisation. So in relation to Marks & Spencer, the adaption
and Innovation and adaption become a big issue for the employees of the company.
Employees are not familiar with the adoption of new technology and news ways of
performing the task because of lack of guidance and opportunities in the workplace. This
leads to many misconduct in their working as they are not confident to adopt the new
technology (GalJensen and Stein 2020). So in relation to people management, the line
manager of the Marks & Spencer is required to focus upon training to their employees
and encourage them to adopt the innovation and technology in order to compete in the
dynamic environment.