Analysis of Sir Richard Branson's Leadership Styles

This presentation analyzes the leadership styles of Sir Richard Branson, including democratic, participative, and transformational leadership. It discusses how Branson's leadership styles have contributed to his personal and professional growth, as well as the success of his businesses. The presentation also highlights the benefits of each leadership style and provides examples of how Branson has applied them in his organizations. The analysis concludes that Branson's use of a combination of leadership styles has been instrumental in his achievements as a business leader and entrepreneur.

Personal and Professional
Development
TASK 1

Table of Content
 Introduction
 Analysis of selected business leader leadership styles
 Conclusion
 References

INTRODUCTION
 Personal and professional development is defined as procedure through which an
individual and applicant engage in process of learning and development set skills to
meet desire aims and challenges within the world of business.
 It can be said that with the help of personal and professional development a person can
become happier, learn new things, live better, make themselves capable to adapt to
change and able to make right judgement and solve issues better.
 The current assignment will base on specific business leader, who learned a lot of
things in their personal and professional career and developed it better than before.

Analysis of selected venture leader leadership style
 A business leader is a person who can see how
performance and work of applicants and overall
company can be improved and who rallies
individual to move forward that better mission
and vision.
 He or she is persistent, innovative and confident
in a company, they understand exactly how to
develop and implement effective business
policy, rules, strategies, and they actively &
persistently strive for better success.

Conti..
 Here, overall discussion can be done in regard to leadership style of Sir Richard
Branson, who is one of the most successful and leading entrepreneurs in the globe.
 He is charismatic and tie hating founder of Virgin group. He is known as remarkable
leader with high desire to light moral fibre of leadership in many lives.
 Branson is chairman of over 400 firms, an investor, business tycoon and a
philanthropist. He as an estimate net income of over 3 Billion Pound, accordant to
Forbes.

Conti..
 In order to enhance performance of his business and grab the
range of opportunities in market or commercial world he
followed mixture of transformational, participative and
democratic leadership styles.
 He applies a democratic leadership form, while giving an
interview with Dan Schawbel, he revealed that he never
learned any type of rule or regulation in first place and
therefore he can be called as rule breaker.

Democratic leadership style
 According to his leadership style, he never applied any strictness and stringent rules at
workplace, and allowed each applicant to apply their creative and innovative ideas or
opinions to the best deal with different types of situations in company.
 He encourages workers to take part in decision-making process and play vital role within it
which is quite beneficial for his brand image and companies success even better.
 He did many attempts in his organizations to keep organizational structure flat wherein each
candidate work in clusters for accomplishment and achievement of target aims and objectives.
 Richard Branson is well-known for applying and creating a fun, anti-establishment and
friendly business environment around workplace wherein no regulations, policies, limitations
and rules hold the capability of workers to act well and enjoy their work area.

Conti…
 With this form, Sir Richard Branson brings more view points to
workplace.
 He can allow workers for more providing more effective problem-
solving solutions and ideas.
 He performed his role according to his leadership styles within
companies that foster him to become a great leader. As part of his
leadership form, he prefers to maintain healthy leader member
relations and consider all his applicants equal, he permitted employees
to give their feedback and possible recommendations on his
management style.

Participative leadership style
 Along with above leadership styles, Sir Richard Branson
also used and applied another form that is participative.
 It is form of leadership in which all team or group
member of companies works or act together to make
effective decision.
 It is also called as democratic leadership, because
everyone is motivated and inspired to participate in any
activity of organizations.

Conti..
 With participate leadership style, he believes that any business leader can be successful
unless he or she is followed by effective workers.
 Therefore, he carefully and safely recruits candidates for his group and stays in contact
with each of them so that their thoughts and points of views can be used to bring
innovative and improvement ideas in action that help to reach his companies at global
level.

Conti..
 It can be said that participative leadership style, make chosen business leaders able to
improves morale of staff, increase employee retention, decrease absenteeism &
competition, encourages creative ideas and increase collaboration between senior
management with workers in effective and ethical manner.
 He always encouraged workers to collaborate with each other by sharing ideas,
thoughts and provide suggestions as well as which make a strong team at workplace.

Transformational leadership style
 It analysed that Sir Richard Branson is a business leader who puts his
workers' interest first, because he trusts that it not only motivates staff, but
also encouraged them to work harder and feel at home as member of
company such as Virgin household.
 He is also applied transformational leadership style and known as
transformational leader. Richard Branson is capable to easily adapt to
change in organizational cultures for well-being of his staff.
 It is examples by fact that he has bought new companies and transferred
to new locations or markets with existing workers.

Conti..
 He continued to transform companies as per changing demands and needs, he always
came ahead to take chance to establish new venture, apply advanced technology in
them and perform education, development and training programmes on his workers that
help to lowers turnover in ethical manner.

CONCLUSION
 From above analysis, it has been concluded that by using mixture of transformational,
democratic and participative leadership styles, Sir Richard Branson managing his
personal and professional growth as well as business operations in effective manner.
 By facing ups and downs in his career he learned who to deal with major challenges or
issues that affecting growth of his business in negative manner.
 When his first organization's did not make money, by making himself claim he takes
appropriate judgements which are quite beneficial for him in term of increasing
profitability and making him a successful business leader and entrepreneur in the
world.

REFERENCES
 Bruijl, G.H.T., 2018. Sir Richard Branson: A Global Leader with a Difference. Available at SSRN
3115239.
 Jackson, B. and Parry, K., 2018. A very short, fairly interesting and reasonably cheap book about studying
leadership. Sage.
 Marques, J., 2018. What’s new in leadership?. Human Resource Management International Digest.
 Reutzel, C.R., Collins, J.D. and Belsito, C.A., 2018. Leader gender and firm investment in
innovation. Gender in Management: An International Journal.
 Tokbaeva, D., 2017. Charismatic leadership of media businesses: a case study of leaders of two media
businesses in the post-Soviet states of Russia and Kyrgyzstan (1991-2016) (Doctoral dissertation,
University of Westminster).
 Jabbar, A.A. and Hussein, A.M., 2017. The role of leadership in strategic management. International
Journal of Research-Granthaalayah. 5(5). pp.99-106.