Personal Development

Running head: PERSONAL DEVELOPMENT
Personal Development
Name of the Student
Name of the University
Author Note

1PERSONAL DEVELOPMENT
I am studying in reputed college of United Kingdom. I am a student of Management and I
am specializing in the field of Marketing. In the course of the study, I am improving and
working on the skills that highly affect the marketing studies.
The skills required to improve my knowledge in marketing management are-
1. Interpersonal skills- It will help in communicating with other individuals (Hayes
2013).
2. Good oral and written communication skills- It will help me in conveying my ideas
verbally or non-verbally to other people.
3. Creativity- This will help me in giving new ideas and innovate new things for
marketing communication (Anderson, Potočnik and Zhou 2014).
4. Teamwork- without teamwork, it is impossible to execute a task. Team effort
enhances the performance of the team (Lantz Friedrich, Sjöberg and Friedrich 2016).
5. Organizational skills- This will help me in completing the tasks in a more planned
manner (LaCount et al 2018).
The five skills that will help me in my future career are-
1. Numeracy and analytical ability- It will help me in investigating and analyzing
complex issues.
2. Influencing and negotiation skills- This is very practical skill that will help in
designing, developing and enhancing the interacting skill to influence customers and
individuals inside and outside the organization (Manuti et al 2015).
3. IT skills- It will help to provide technological support to the team.
4. Problem solving skills- This skill will help me in dealing with the challenges
(Whimbey, Lochhead and Narode 2013).

2PERSONAL DEVELOPMENT
5. Observational skills- This will help to understand the employees and the team
members in order to perform better.
My current ability for each of my skills:
(1-excellent, 2- very good, 3- average, 4-bad, 5-very bad)
 Interpersonal skills- 1
 Good oral and written communication skills- 2
 Creativity- 2
 Teamwork- 3
 Organizational skills- 4
 Numeracy and analytical ability- 2
 Influencing and negotiation skills- 1
 IT skills- 5
 Problem solving skills- 1
 Observational skills- 4
Personal SWOT analysis
This analysis will help me improve my weaknesses and threats and work on the opportunities
and the strengths by utilizing it in the appropriate place.
Strengths
 Social communication skill.
 Influencing people in order to make
complete the task.
 Team work
Weakness
 Organizational skills in order to
execute the tasks in an planned
manner.
 Observational skills
Opportunities Threats