logo

Marketing Strategy and Plan for Pizza Hut

9 Pages2566 Words278 Views
   

Added on  2023-06-03

About This Document

This report includes the marketing strategy and plans for the Pizza Hut, including target market analysis, service performance analysis, and recommendations for improvement. The report also discusses the experience at Pizza Hut and the service provider description. The subject is marketing and the course code is not mentioned. The course name and college/university are also not mentioned.

Marketing Strategy and Plan for Pizza Hut

   Added on 2023-06-03

ShareRelated Documents
RUNNING HEAD: Marketing strategy and plan 0
Marketing strategy and plan
Marketing Strategy and Plan for Pizza Hut_1
Marketing strategy and plan 1
Executive summary
Pizza Hut is a fast food chain serving Italian food worldwide. It is mainly known for its pizzas.
The company endures maintaining its best range. This report includes the marketing strategy and
plans for the Pizza Hut. The marketing plan comprises the experience at pizza hut. The target
market has been predetermined of the Pizza Hut. The promotion and people are defined as a part
of the marketing mix. The service recovery strategies have been discussed to address the service
failure of the company.
Finally, it can be concluded that Pizza hut can easily overcome the service failures by effectively
using the service recovery strategies.
Marketing Strategy and Plan for Pizza Hut_2
Marketing strategy and plan 2
Contents
Executive summary.....................................................................................................................................1
Introduction.................................................................................................................................................3
Service provider description........................................................................................................................3
Target market analysis.................................................................................................................................3
Service performance analysis......................................................................................................................4
Recommendations.......................................................................................................................................5
Conclusion...................................................................................................................................................6
References...................................................................................................................................................7
Marketing Strategy and Plan for Pizza Hut_3

End of preview

Want to access all the pages? Upload your documents or become a member.

Related Documents
Marketing Mix and Key Success Factors in Digital Marketing for Pizza Hut
|6
|1592
|224

Assignment On Opportunity Plan Report
|21
|4230
|15

Marketing Strategy
|20
|4772
|56

Service Blueprint of Dominos: Elements, Bottlenecks and Recommendations
|14
|3507
|293

Develop Organisational Marketing Objectives
|15
|3548
|408

Assessment Resources for Fast Food Corporation Marketing Plan
|32
|6847
|75