This assignment provides a comprehensive report on strategic planning and growth for Austin Fraser Limited. It discusses the importance of planning and growth in achieving desired results, explores different business strategies such as merger and acquisition, management buyout, and changes in market strategies to attract customers. The report also emphasizes the need for orientation trainings, hiring highly qualified employees, and using social media for promotion. Overall, it provides a thorough analysis of how Austin Fraser Limited can improve its productivity and growth through effective planning and strategic decision-making.