Applying Porter's Five Forces Model in H&M

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Added on 2023/06/09

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This presentation discusses the application of Porter's Five Forces Model in H&M to evaluate the competitive forces on the business. It covers the five forces - threat of new entrants, threat of substitutes, bargaining power of customers and suppliers, and competitive rivalry. The presentation highlights the high threat of new entrants and competitive rivalry in the clothing industry, and the relatively high bargaining power of customers and moderate to high bargaining power of suppliers.

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Applying Porter's Five Forces Model in H&M

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