Organisational Structure, Business Environment, SWOT and PESTLE Analysis of Premier Inn
VerifiedAI Summary
This essay discusses the organisational structure of Premier Inn, a British hotel chain, and analyses its business environment using SWOT and PESTLE analysis. It also explores the strengths, weaknesses, opportunities and threats of the hotel industry. The essay concludes by highlighting the importance of assessing different factors that create both favourable and unfavourable situations for an organisation.