Principles and Practices of Marketing: Tesla's Marketing Strategies

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Added on 2022/12/27

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This document discusses the principles and practices of marketing applied by Tesla, a company specializing in electric vehicles and clean energy. It explores how Tesla markets and promotes its products and services through various channels, including brick and mortar locations, digital platforms, and advertising campaigns. The document also examines the theories of marketing used by Tesla and its strategic positioning in the car market.

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Principles and Practices of Marketing: Tesla's Marketing Strategies

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