This assignment delves into the factors influencing employee performance at Primark. It examines the crucial role of problem-solving skills and critical thinking in enhancing productivity. Different communication methods used by the organization to convey information are discussed, including face-to-face interactions, emails, and training programs. A PEST analysis is conducted to identify external factors impacting Primark's performance. The assignment also explores the differences between qualitative and quantitative data, analyzes key employee behaviors, and emphasizes the significance of a healthy work environment for optimal employee performance.