Professional Development Skills PS1 Portfolio for Desklib

PORTFOLIO:
Professional Development
STUDENT NAME: _________________________________
STUDENT NUMBER: _________________________________
Project
Section 1: Career Goals
1. COPY AND PASTE YOUR EXAMPLE JOB ADVERT HERE
Marketing Executive
Company: The Landmark London
Salary: £20,000 - £25,000
Location: London
Job description:
With the rapid growth of business and taking up of trade restriction because of covid
we are looking for enthusiastic marketing personnel who will work towards the enhancement
of brand image of company. The selected candidate will work towards the development of
quarterly and annual marketing plan and make its submission to management so that
adequate step will be taken in order to expand and operation of business. The candidate will
make ensure the overall marketing function and branding guidelines.
Responsibilities:
 Work towards the aim of company in terms of conducting personal research in order
to promote the brand.
 Develop best marketing strategy so that the brand awareness of hotel will be raised.

 Active working towards the digital channel and platform in terms of updating and
advertising about the hotel so that more customer would be attract to the hotel.
 Prepare marketing plan for brand promotion of the hotel.
 Monitoring and evaluating the market and strategy of other competitor and make
upgradation in the existing marketing plan of the hotel.
 Take initiative in respect to brand promotion of the hotel and make the people aware
about the hotel and its working.
 Make plan and generate the lead for the company.
 Compilation of metrics and ethical norms while carrying out marketing activities.
 Quick response to the query of customer and always ready to work under pressure and
accept challenges.
 Helps to assist the hotel in terms of meeting its sales target.
 Generate lead and add more personnel towards the marketing campaign.
 Training and other support will be provided to deserving candidate.
 This is highly an exciting opportunity for those who want to work in the sector of
marketing and thus later become a part of the organization. If you are interested, then
please apply and send updated CV.
What we are looking for?
We are looking for marketing personnel who have an experience of 6 month or more. The
ideal candidate will be passionate, hardworking, pressure handling and ready to accept
challenge and meet the target. Apart from experience fresher with positive attitude are
welcome to join the organization.
The successful candidate must show the following:
 Good analytical and critical thinking skill.
 Must be a good communicator and hold the skill of leadership.
 Excellent copy and writing skill along with bearing a sense of influence skill.
 Must be a good leader so that it can peruse the team and customers.
 Knowledge of branding as well as devoted towards meeting the sales lead.
 Deep knowledge about planning, executing and monitoring of action and activities.
 Knowledge of designing marketing plans and activities.

 Following are highly desirable:
 Experience in goggle analytics and other analytical tool.
 Must have knowledge of SEO and digital marketing.
Qualification:
Bachelor or Master degree in Marketing.
Accepted degree subject:
Marketing and sales studies
Additional job detail:
Location: London
The employees need to work in central based head office of London.
Salary:
£20,000 - £25,000
Contract, dates and working hours:
Permanent
Full-time
How to apply:
Click apply to start the application form.
Opening Date: 25-03-2022
Closing Date: 25-04-2022
REFERENCE:
Jobs in marketing., 2022. [Online]. Available through
<https://www.prospects.ac.uk/jobs-and-work-experience/job-sectors/
marketing-advertising-and-pr/jobs-in-marketing>

2. COPY AND PASTE INFORMATION ABOUT THE INDUSTRY HERE
Figure 1Number of employees in marketing in UK
Source: Number of employees in the advertising and marketing economy of the United
Kingdom (UK) from 2011 to 2020., 2022
From the above figure it can be analysed that the employee’s association with the
marketing job in UK is raising from years to years. The figure also shows that the industry of
marketing is highly advancing and opening various growth opportunity for employees which
is also justified with the raising number of employee’s association i.e. 190 thousand in 2019
which raise in 2020 and become 197 thousand.