Communicating Through E-mails in Professional World

Running Head: COMMUNICATING THROUGH E-MAILS IN PROFESSIONAL WORLD
COMMUNICATING THROUGH E-MAILS IN PROFESSIONAL WORLD
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1COMMUNICATING THROUGH E-MAILS IN PROFESSIONAL WORLD
Communication in business is considered to be an essential tool for achieving success.
With the advent of digitization and internet most of the business communication has been
conducted through emails. In fact, communication through emails can be performed in various
level of a business organisation. Communication with the customers, with other business
organisation and for internal dialogues it is becoming a growing trend to incorporate email
communication as a strategic tool to connect internally and externally (Wang, Pauleen & Zhang,
2016). In response to that, it is necessary for the business organisation to formulate a
professional attitude in making communication through emails. Hence, the purpose of this essay
is to highlight the areas and scope to set up a professional emailing strategy in order to get
success in the competitive market. In addition to this, the essay will also deal with the key
elements of promulgating an effective emailing set up and discuss about the pros and cons of that
method.
Before analysing the key elements of communication through emailing, the discussion
will put emphasis on the strategy of making better communication throughout the business
orientation. For this at first the person or the organisation, which is entitled to establish the
communication must have a clear idea about the outline of his message. Subsequently, active
participation in terms of eye contacts, way of speaking and the body language play a pivotal role
in doing effective communication (Lee et al., 2018). In addition to this, patience can be defined
as a major factor in this regards. Empirical evidences prove that while establishing a good
communication, often the person in the receiving end can misinterpret or misunderstand the
message. Therefore, it is the responsibility of the person in communication to explain his saying
sincerely. Listening is always contemplated to be a key element in the process of effective
communication. It can be stated that a good speaker should always be a good listener ( Wei,
2017). Therefore, the listening ability is very essential. Besides this, having a clear idea about the
audience and responders is an advantageous step taken by the communicator. In fact, it will able
to help in developing a good relation with every person associated with the company.
All these factors are generally addressed verbal and non verbal communicative attributes
of a business organisation. However, for discussing the role of non verbal communication in
corporate environment it is crucial to build up a professional decorum. In this context, the role of
emailing has become significant as well as relevant in maintaining a strong business relationship.

2COMMUNICATING THROUGH E-MAILS IN PROFESSIONAL WORLD
In fact, past researches on the efficacy of emailing in corporate sector has shown a steady growth
of development of using mails as a popular communication tool. According to Wei (2017) in the
corporate business environment 72% of the employees have email accounts for serving the
purpose at work. Besides this, while discussing the importance of mailing as an effective
business communication Kernbach, Eppler & Bresciani (2015) have opined that communication
through emailing helps the company to get connected with the low level management and its
employees. It assists the management to implement its decision by incorporating lower strata of
the company hierarchy.
To conduct an effective business communication it is imperative to have a clear strategy
that can foster benefits for the company. The first thing before composing a business mail is to
make it concise and direct, so that the recipients can get a quick idea about the purpose of the
mail. Furthermore, using simple words and straight forward narratives reflects the urgency of the
mail and helps to encourage adequate actions.
The email must envisage a transparent understanding of the plans and strategies related to
the organisation. In this regards it can be argued that the mail should be thorough in nature
(Chaudhri, 2016). The reason behind maintain such process is to enlist all the facets of the
purpose can be ventilated properly. In case of missing out single information, it will cause
enormous problems to understand the purpose of the mail and will take plenty of time to repair.
The fundamental attitude of a business mail should be less argumentative. It is better to
avert any kind of controversies regarding the mail, because dubious messages can create
contradiction among the receiving elements. Moreover, choosing a professional attitude rather
goes for emails with emotional contents can able to create a professional approach of the
company (Thomas & Stephens, 2015).
In response to that communications can be regarded effective by incorporating the
determining factors like employees, company management and the customers. Hence, a scope to
make conversation will become a positive step for the company. Direct interaction with the
stakeholders can improve the relationship between management and stakeholders which can
enhance trust and loyalty among various actors of the organisation (Harmon, 2015).