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Project Report: Business Entrepreneur

   

Added on  2020-05-01

12 Pages3486 Words70 Views
Running Head: Business Entrepreneur1Project Head: Business Entrepreneur

Business Entrepreneur2Executive SummaryThis business report has been prepared to analyze the business plan of a restaurant andfurther the marketing feasibility of the business plan has been analyzed through identifying the marketing process and the marketing tactics of the business. More, the financial feasibility of the organization has been analyzed to identify the performance of the business in the market. Lastly, various challenges of the business have been analyzed and the strategies have been suggested to the business to maintain the performance in the business. Lastly, a conclusion has been given about the business plan.

Business Entrepreneur3ContentsIntroduction.......................................................................................................................3Business plan....................................................................................................................3Marketing strategies..........................................................................................................3Price..............................................................................................................................4Place..............................................................................................................................4Promotion.....................................................................................................................4Product..........................................................................................................................4Financial feasibility..........................................................................................................4Break up analysis..........................................................................................................5Profitability position.....................................................................................................6Long term goals and exiting strategies.........................................................................7Financial evaluation and strategies...................................................................................8Challenges and strategies..................................................................................................8Conclusion........................................................................................................................9References.......................................................................................................................10

Business Entrepreneur4Introduction:This report depict about a business plan and the financial and marketing feasibility of a comapny. In this report, the performance of the finance and market has been evaluated on basis of various strategies and techniques which would helot eh entrepreneur to make a betterdecision about the implementation of the business. For this report, assistance has been taken from various sources so that a better business plan could be made and the feasibility analysis is also done in a good and proper manner.Business plan is the blueprint of a new start up in which entire aspects and the related factors are stated properly and it has been evaluated that what would be the products of the comapny, where would the comapny sell it product, what would be the target market, how much cost is required etc. at the same time, feasibility is a process which is done to identify that whether the business would be able to meet all the expected requirement in the market orin terms of finance or in terms of technology etc. Business plan:Business plan depict about a start up in the hospitality industry. This business plan hasbeen prepared to start a restaurant in the Australian market by the name of “Food Planet”. This restaurant would be start in a shopping mall so that the footfall of the business would be higher. The main products of this restaurant would be beverages and the fast food. This restaurant would sell out the healthy choices in the food to its clients. Mainly, this business plan would offer the high profit and more clients to the comapny. The business would focus mainly over the youth and the children to enhance the target market (Ward, 2012). This business plan mainly depict that the business would be started at the time of Christmas so thatthe advertising and promotion of the company could be done in a better way. For the site selection, it is important for the business to evaluate and analyze the competitors and the products offered by the competitors (Cadez and Guilding, 2008).Further, the business plan expresses that the process of implementing this business would start from the month of the Oct but the sales of the restaurant would start from the December and the sales of the food and the meal would enhance day by day. The fixed cost of the comapny would be lesser as the less space is required by the restaurant to start up tie business and labour of the comapny would also be lesser to manage the cost of the comapny. Marketing strategies:

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