Project Management Assessment 2 for Adidas: Success and Failure Factors, Lessons Learnt, and Recommendations

Project Management Assessment
2

TABLE OF CONTENT
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
Critical success factor of Adidas:................................................................................................3
Failure factor of the Adidas:........................................................................................................5
Lesson learnt................................................................................................................................5
Recommendation:........................................................................................................................7
Determine skills needed for succession as project manager........................................................8
CONCLUSION................................................................................................................................9
REFERENCES................................................................................................................................1

INTRODUCTION
Project management is refers to as procedure in which uses particular skills, equipments
and strategies that helps in delivering value to individuals (Wu and et.al, 2021). The report is
based on Adidas that is situated in UK as provided varieties of services to customer by
facilitating various products such as shoes, clothing etc. Through this satisfies needs and desires
of customer in effective manner by facilitating productive approach. In this determine success
and failure elements that discussed in this and also emphasizes principles, approaches,
techniques that study in this report. As by discussing various element that learnt from lesson. By
assessing framework that helps in deriving effective role for project management. Further, also
study recommendation that helps business to innovating services through these helps in
emphasizing productive approach.
MAIN BODY
Critical success factor of Adidas:
Every business organization have success factor which highlight the area from which a
company have performed well and these areas have become the main reason of success. Business
develop various project to become successful the in the market, these project help company to
achieve all the target goals in the path of success. Adidas is one of the most successful shoe and
clothing brand in this world, this company have been marketing king for many years and have
been delivering high quality product and service to the customer. Adidas have achieved various
short term goals which later have become success factor for Adidas, these factors are:
Innovation: innovation is one of the most important and beneficial factor for the company which
become success factor, innovation means creating something which is not been created yet in the
business world, which later become of the most successful market product result in becoming a
success factor (Crasto, et.al., 2020). Adidas have been using innovation as they main factor of
success, innovation in this company means they tend to manufacture those products which is
been not delivered by any other market giant. The most recent innovation done by the company
in their product such as, new shoes with the ability to absorbs energy and return boost to the
person who is wearing these shoes, mainly many athletes have been using Adidas as they known
these shoes have comfort and fit perfectly to boost the run.