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Managing Small Business Project INTRODUCTION 1 TASK 11 P1 Project management plan, work break down structure, Gantt chart with time frame and stages, small-scale research by using qualitative and quan

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Added on  2020-12-18

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Managing requirement of Small Business Project INTRODUCTION 1 TASK 11 P1 Devise project aims and objectives1 P2 Project management plancoveringcost,scope,time,quality, communication, risk, and resources2 P3 Workbreak down structure and Gantt chart with time frame and stages5 TASK 28 P4 Small-scale research by applying qualitative and quantitative research methods 8 TASK 310 P5Analysis of data with appropriate tools and techniques 10 P6 Recommendations on the basis of research and data

Managing Small Business Project INTRODUCTION 1 TASK 11 P1 Project management plan, work break down structure, Gantt chart with time frame and stages, small-scale research by using qualitative and quan

   Added on 2020-12-18

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Managing SmallBusiness Project
Managing Small Business Project INTRODUCTION 1 TASK 11 P1 Project management plan, work break down structure, Gantt chart with time frame and stages, small-scale research by using qualitative and quan_1
Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................1P1 Devise project aims and objectives...................................................................................1P2 Project management plan covering cost, scope, time, quality, communication, risk, andresources.................................................................................................................................2P3 Work break down structure and Gantt chart with time frame and stages.........................5TASK 2............................................................................................................................................8P4 Small-scale research by applying qualitative and quantitative research methods............8TASK 3..........................................................................................................................................10P5Analysis of data with appropriate tools and techniques...................................................10P6 Recommendations on the basis of research and data analysis to draw valid and meaningfulconclusion.............................................................................................................................20TASK 4..........................................................................................................................................21P7 Own learning and outcomes from research objectives....................................................21CONCLUSION..............................................................................................................................21REFERENCES..............................................................................................................................23APPENDIX....................................................................................................................................24
Managing Small Business Project INTRODUCTION 1 TASK 11 P1 Project management plan, work break down structure, Gantt chart with time frame and stages, small-scale research by using qualitative and quan_2
INTRODUCTIONDigital technology have played a crucial role in the organisation as it helps in achievinghigher growth and sustainability. Small business means enterprise which has 50 or less numberof employees. These business operates its business at small scale. Management of business canbe done with proper planning and actions are taken in order to get positive results (Ajmal, Heloand Kekäle, 2010). There is requirement of various resources which helps in managing andimproving working style. This report is based on Continental Consulting Limited which deals inbusiness consulting services. The business is planning to upgrade their working style withadoption of digital technology. They have view that with up-gradation of IT facilities, they willbe compete effectively in the market and avail higher sales revenue. Hence they are thinking touse social media in order to market their services. In this report there is discussion about projectaims and objectives, small scale research, recommendations and conclusion from project and lastlearning from the project and its usefulness. TASK 1P1 Devise project aims and objectivesDigitalisation means use of technology in working of an organisation. There are differentways through which digitalisation can be adopted by Continental Consulting Limited such asportable mobile application. This is one of the effect tool through which marketing of services ispossible. It is essential that managers that to plan properly and educate employees related todigitalisation. Continental Consulting Limited must give emphasise on analyse need andrequirement of clients for organisation growth and development. This is effective for makingassociation growing. In order to implement social media technology such as Facebook,Instagram, Twitter, etc. market analyse is one of the essential factor. These days digitalisation istaking place very frequently, so organisation must implement these techniques in order toimprove working style through ease in communication, proper market research. This also helpsin competing effectively with other organisations in industry. As in case of business consultancy,there is difference in demand of clients, so with the help of social media, it is easy to interact andprovide prompt solution (Pinto, 2015). Title of projectImpact of digital technology supporting small business growth and innovation. A Case study ofContinental Consulting Limited.1
Managing Small Business Project INTRODUCTION 1 TASK 11 P1 Project management plan, work break down structure, Gantt chart with time frame and stages, small-scale research by using qualitative and quan_3
Background of projectAs per scenario, Continental Consulting Limited is an organisation provides businessconsultancy services. They have clients from London and Greater London. This organisation hasteam of 22 expert consultants and researchers in order to provide good services. As per change intime, there is requirement of IT facilities in order to facilitate working and compete withcompetitors in industry. Managers of Continental Consulting Limited that there technology isobsolete and there is requirement of up-gradation, hence they are coming with concept of socialmedia (Kerzner and Kerzner, 2017). Aim of project“To identify the impact of social media on improving business communication and growth. - Acase study on Continental Consulting Limited.” ObjectivesTo access role of social media in improving communication of Continental ConsultingLimited.To determine impact of social media on various departments of Continental ConsultingLimited.To analyse relationship between business growth of Continental Consulting Limited andimplementation of social media.QuestionsHow social media assist in improving communication of Continental ConsultingLimited?What impact does social media have on various departments of Continental ConsultingLimited?State the relationship which has been shared between business growth and social media ?P2 Project management plan covering cost, scope, time, quality, communication, risk, andresourcesProject management plan is a formal and legal document providing information related toresources which are implementing of project work. This plan consist of three activities i.e.execution, monitoring, controlling (Meskendahl, 2010). Project management plan is overview ofimplementing digitalisation in operational practices of an organisation. There is requirement ofvarious resources which helps in managing operations of digitalisation. Hence managers has to2
Managing Small Business Project INTRODUCTION 1 TASK 11 P1 Project management plan, work break down structure, Gantt chart with time frame and stages, small-scale research by using qualitative and quan_4
plan properly so that it helps to perform operations in effective and possibilities of positiveoutcome are bright. This planning document is effective for communicating with experts atContinental Consulting Limited. There is requirement of various resources such as money,employees, time, etc. so with the help of project management plan it is easy to allocate resources.There is ease in communicating with employees and delivering information related to executionof project. Cost- Cost is the financial data which is incurred in implementing social media. This isessential element which has to be considered by managers of Continental Consulting Limited(Nicholas and Steyn, 2017). Social media includes Facebook, You tube, Instagram, Twitter,LinkedIn, etc. which includes cost for promotion. When managers are thinking to implementsocial media. Then there is requirement of training of workers, so positive results can beachieved.BasisAmount (£)Operational activities2000Research and development1500IT Cost 1500Marketing cost1000Maintenance cost700Total6700Scope- It is important to analyse scope of digital technology i.e. social media. It isimportant that technique which Continental Consulting Limited are implementing must givesome value addition in their growth. It can be said that scope of using social media in businesscommunication is high as it helps in facilitation ideal interaction with prospective clients of thecompany and identify their feedbacks and service requirements. This helps in satisfaction ofconsumers and this promotes good and long term relations with them. Time- Time to implement social media is short, but training program of employees maytake time which might prove to be time consuming (Rosenau and Githens, 2011). If update oftechnology is not done appropriately, then this affects working style of Continental ConsultingLimited in a negative manner. Time required in order to complete this project is approximately15 weeks.3
Managing Small Business Project INTRODUCTION 1 TASK 11 P1 Project management plan, work break down structure, Gantt chart with time frame and stages, small-scale research by using qualitative and quan_5
Quality- These days quality is one prime factor which consumer want. In case of businessconsultancy client want good solutions. There are different techniques such as flow chart,benchmarking, scatter diagram, Pareto diagram, etc. which must be used in order to ensure thatpositive results can be achieved. Managers must keep eyes on each activity through which theycan reduce possibilities of negative results and in case of flaws corrective action can be takenfrequently.Communication- Communication means to share ideas, thoughts, views, etc. with oneanother. There are many ways through which team mates performing project can take correctiveactions. They might use conference call, video calling in order to communicate. While forsharing data email must be use which might be safe and authentic, so possibilities ofmiscommunication gets reduced (Müller and Turner, 2010). So this helps to communicate withinternal as well as external parties of Continental Consulting Limited. So social media is one ofthe effective way which helps in interaction among parties.Risk- While implementing this project, there are possibilities of getting failure because oflack of leadership and direction. There are possibilities that operations of team mates may exceedthe budget, in this case project may get delayed. In order to overcome these risk, there isrequirement of proper leadership and planning. Resources- There is requirement of some resources such as employees, legal advisors,etc. in order to perform work in effective and efficient manner. These are the parties which assistin growth and development of business. Managers of Continental Consulting Limited has to planrequirement and accordingly actions has to be taken. 4
Managing Small Business Project INTRODUCTION 1 TASK 11 P1 Project management plan, work break down structure, Gantt chart with time frame and stages, small-scale research by using qualitative and quan_6

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