SWOT Analysis and Operational Impact Analysis for JD Sports

Global Business Environment
CW 2

Table of Contents
INTRODUCTION...........................................................................................................................3
PORTFOLIO PAPER 2...................................................................................................................3
SWOT Analysis......................................................................................................................3
PORTFOLIO PAPER 3...................................................................................................................5
Operational Impact Analysis..................................................................................................5
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7

INTRODUCTION
SWOT analysis is simple and common tool for any organization to assess current
position of its Strength, Weakness, Opportunities, and threats before making any decision or
forming any new strategy. Operational Impact Analysis is a process that helps in identifying
and measuring impacts of various decisions and factors on business resilience and continuity of
business operations. This report is providing in-depth analysis of SWOT and operational impact
in respect of JD sports.
PORTFOLIO PAPER 2
SWOT Analysis
SWOT analysis is simple and common tool for any organization to assess current position of its
Strength, Weakness, Opportunities, and threats before making any decision or forming any new
strategy. It can be used to assess these aspects from the above PESTEL analysis. If this is done
adequately, it can benefit business in getting competitive edge over its competitors. Below
given is the SWOT study for JD sports based on PESTEL research:
Strengths
These are the aspects which denote the areas where organization is doing particularly well and
gives competitive edge over competitors. Below mentioned are some of the strengths of JD
sports:
 Legal Compliance: They are aware of all the major legal compliances as mentioned
in political factor of PESTEL analysis and are compliant to all those applicability’s.
 Strong Supply Chain: The supply chain of JD sports is also strong and vast which
provides them larger options and reflects a strong supply chain.
Weakness
Weakness reflects the pain points of an organization. Companies might shy in hearing this, but
SWOT analysis is most helpful if weaknesses are listened and worked upon. JD Sports too have
some of this as highlighted below: