Project Plan and Media Presentation

This presentation focuses on the project plan and media strategies for improving health outcomes in the City of Brimbank. It discusses the identified health issues, stakeholders, target group, strategies, activities, evaluation plan, and project infrastructure.

Project Plan and Media
Presentation

INTRODUCTION
 City of Brimbank is local area government of
metropolitan area of Melbourne, Victoria,
Australia which is having an area of 123km2 and
population of 1.9 million as per census of 2016
 The city is working in collaboration with Victoria
University in the western suburbs of Melbourne
so that they could improve health of people living
in that area.

A) PROJECT FOCUS
Outline of health issue
The major health issues which are focused into City of
Brimbank are that of:
 • Obesity and overweight
 • Diabetes
 • Psychological distress
 So one of main health issue will be that of obesity
among children and their participation in education,
physical activity and sports to health as well

IDENTIFIED NEED AND POLICY FRAMEWORK
 The collaboration of Australian health policy with
Victoria University in City of Brimbank in
improving health outcome within Brimbank
community will be identifying that obesity is one
of main issue which is included within
community

PROJECT STAKEHOLDERS
 For the project which is been implemented will
be having many stakeholders according to the
health promotion plan.
 The stakeholders for the plan will include like
that of community partners, organizations,
schools, NGO’s working and children for whom
the plan is executed

PROJECT TARGET GROUP
b) Project content: Goals and Objectives
Health Promotion Approach
Obesity is very dangerous disease as it
damages the life of people or children's. It makes
the weight of children's abnormal and excessive fat
that may impair health. Obesity in childhood is a
medical condition that affects teenagers as well as
children's.

STRATEGIES AND ACTIVITIES
 The Australian Health Policy Collaboration at
Victoria University will follow these strategies to
implement the best health to people of Brimbank
 Integrated Strategies- It is fact that there
are no determinants to prevent obesity as it is very
complex as well as varied. There is no particular
intervention that prevents obesity. Thus, it needs
to take multiple settings as well as incorporate
several approaches

CONT………
Evaluation Plan
 This will the process of assessing progress made
by project all objectives and aims must be
achieved as pet set targets.
 It will be very important for project to assess set
strategies and objectives are met or not and also
evaluating any difference which could be
identified in project.

CONT………
Measures Types of evaluation
Goal Long term outcome which is based
on health improvement and gain
Outcome evaluation
Objective Medium term impact which includes
behaviour change
Impact evaluation method is used
Strategies Short term results which is
completed actions and outputs
Process evaluation
Data collected Medium term that is gathering of
what has happened
Content evaluation

CONT………
 Then towards the end community meeting will be
held in order to discuss project activities after that
will be taken place. There are 2 types of data
which could be collected for evaluating process
like that of qualitative and quantitative.

CONT………
 There are mainly of different types like that of process, impact and outcome evaluations:
 Process indicator-
 This type of indicator will be measuring how the program of health care which are coming
into 3 groups that are as follows:
 Quality- How well the program was conducted which is expressed into % of participants
satisfied with the program and those who were not.happy with the program of obesity health
care was conducted
 Implementation- what was actually happened with including resources that were
developed, workshops held and policies developed or media coverage that were received.
 Reach and scope- this will calculate who and how many of them were there who involved
and they were having access to that resources of health promotion plan of City of Brimbank.
 Impact and outcome indictor-
 This will be including those set which were achieved and due to these aims the
changes were planned out. Like this Health promotion plan of City of Brimbank was started
with aim of spreading awareness within community on obesity of children.

c) Project Infrastructure
 Human Resources
 There are requirement of human resources
in way of managing and implementing or
controlling of the health promotional plan of
Health Promotion Plan for the City of Brimbank.
 All these will be required at various stages of
plan and their roles will also be different from
each other.

CONT………
Role What will they do Stage
Sponsor Arrange for the amount to be
invested or used for conducting
whole plan and program
Initiation
Volunteers Conducting and implementing
whole planning into actions
All the stages
Managers Looking out for specified actions
and their implementation in correct
manner
At all stages
Participants They will be giving their views and
thoughts or they will be learning
form the Health Promotion Plan for
the City of Brimbank
Implementing stage

TIMELINE

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