Importance of Vertical Communication in Resolving Information Conflicts

This study evaluates the importance of vertical communication in resolving information conflicts within an organization. It explores the role of vertical communication in conflict management and recommends strategies for improvement.

Running Head: PROPOSAL
Importance of vertical communication in resolving information conflicts within an organization

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Table of Contents
1 Research title.................................................................................................................................2
1.1 Rationale................................................................................................................................2
2 Conceptual underpinnings.............................................................................................................3
3 Research purpose...........................................................................................................................5
4 Research questions........................................................................................................................5
5 Research scope..............................................................................................................................5
6 Research methodology...................................................................................................................6
6.1 Research strategy...................................................................................................................6
6.2 Data collection method..........................................................................................................7
6.3 Data analysis method.............................................................................................................8
6.4 Sampling strategy..................................................................................................................9
6.5 Validity and reliability.........................................................................................................10
6.6 Access..................................................................................................................................10
7 Gantt chart...................................................................................................................................11
8 Conclusion...................................................................................................................................12
9 References...................................................................................................................................14

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1 Research title
The research title of this study is to evaluate the importance of vertical communication in
resolving information conflicts within an organization: A Case Study on X in Ajman FTZ.
Introduction
1.1 Rationale
This study is effective in gaining the understanding of the research matter. This study could
deeply evaluate the significance of vertical communication. It could also lead to deeply
evaluate the role of vertical communication in resolving information conflict in the firm. In
the current era, it is complicated for the organization to effectively communicate their
workforces in the long-term due to higher competition and providing different components
and skills offered by the organization to workforces (Forbat, Teuten, and Barclay, 2015).
Herein, the implication of the vertical communication could supports to the workforces for
improving their skills as well as knowledge commitment about the organizational work.
Through this, the major aim of this study is to identify the best practices to increase their
workforce’s commitment that could be imperative in the organization to enhance the positive
relationship among the workforces, which could directly affect the overall performance of the
organization. In this, this study is effective for the organization with respect to determine the
factors that might effect in conflict management (Toubiana, Oliver, and Bradshaw, 2017). In
this, the organization effectively evaluating factors and such components try to decline the
occurrence level of such components, which improve conflict management issues to ensure
the success of employees (Lee and Edmondson, 2017). Moreover, an organization uses
technical skills and improves the existing performance of the business. In this, the
organizations effectively accessing such components and try to decline the occurrence level
of workforces of evaluating the success of company X in Ajman FTZ. Apart from this, the
result of this study would be imperative for organizations to examine their practices. It would

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also be effective for the firm to determine the significance of vertical communication in
resolving conflict management. Moreover, the selection of effective method could leads to
obtain favourable result. In recent business era, it is crucial for the firm to keep a transparent
relationship with its employees, as it would lead to accomplishing the aim of study. It could
be effective in getting reliable information about research matter. It is evaluated that this
study could support to determine the impact of human resource practices to increase the
satisfaction level of employees. It could be imperative in determining the methods to imply
the vertical communication tool to improve the conflict level of employees (Aakhus and
Bzdak, 2015).
2 Conceptual underpinnings
Kapucu and Garayev (2016) stated that the downward flow of communication could be
effective in operating business activity. The communication flows from the higher level of
the firm to the firm to the lower level of downward communication. It is stated that
communication from top management could play an imperative role in the attainment of the
organizational task. In this, the subordinates could follow the command chain and converse
with their top management, which could be known as downward communication. The
communication flow is practiced by the executive to change the work-related data to
workforces in the lower stage, which could also be effective in getting a reliable outcome.
In support of this, Servaes (2016) examined that workforces needed the information in
performing their workforces in meeting their organizational task. It is stated that workforces
needed this data in conducting their study in the accomplishment of executives expectations.
Employees require this information for performing their jobs and for meeting the
expectations of their managers. This method is practiced by the executive for completing
such purposes
Downward communication is used by the managers for the following purposes:

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 Offering the employee feedback on their performance
 Offering instruction for the job
 Communicating the mission and vision of the firm to their workforces
 Highlighting the attention areas
 The manager could directly converse with their employees with respect to their
allocated work
On the other side, Coleman and Kugler (2014) stated that the lack of communication could
make a relation between the subordinates and manager. A single organization could not
operate effectively. It is complicated for the firm to operate the business without effective
communication. There are certain methods that are entailed in the vertical communication
easy conversation, labor management structure, and keeping the organizational discipline. It
is stated that vertical communication could mandate to the upper level of employees in
comprehending the complaints of employees and give their best recommendation. It will lead
to getting reliable data in the context of the current matter.
Apart from this, Mihalach et al. (2014) stated that it is effective for maintaining the flow of
data in the communication structure as it could facilitate to create the relationship between
subordinates and superior. It could support to make command in the vertical communication
structure. The sense of discipline might be created among workforces. It can also be stated
that the vertical communication structure could effective in directly leading that might
eliminate the possibilities of conflict at the working place.
On the other side, Madera Dawson and Neal (2014) examined that manager needed different
data to have the decision towards the firm. It is also examined that with the support of vertical
communication the top management will be capable to get the data from their subordinates. It
is examined that accountabilities and responsibilities could be delegated among the
departments by considering vertical communication. It is stated that the manager and

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executive exchange their ideas on the same concern that could decline the miscommunication
from the research and leads to get a reliable outcome.
On the other hand, Prager et al. (2015) organization could also be capable of keeping the
chain of commands by considering the vertical method, which will directly support conflict
management. It can be stated that vertical communication facilitates to have jo evaluation and
job assignment of the workforces. From the application of vertical communication, the
organization would be capable to increase the efficiency of employee and decline the conflict
form the working place.
3 Research purpose
The main purpose of this study is to evaluate the importance of vertical communication in
resolving information conflicts within an organization: A Case Study on X in Ajman FTZ.
The following objectives are completed to meet the aim of the study:
 Critically evaluates the vertical communication and conflict management
 Explore the importance of vertical communication in resolving information conflicts
within an organization
 Recommend strategies for improving the vertical communication in managing the
conflict in the working place
4 Research questions
The following questions are considered in the research:
 What is vertical communication and conflict management?
 What is the importance of vertical communication in resolving information conflicts
within an organization?
 What are the recommended strategies for improving vertical communication in
managing the conflict in the working place?

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5 Research scope
This research is effectively increasing the knowledge of the reader towards the research issue,
which leads to obtaining information about the importance of vertical communication in
resolving information conflicts within an organization. It also leads to comprehend different
factors that affect vertical communication about conflict management. It also supports to get
the information towards the importance of vertical information about the research matter.
Moreover, it also supports to get information about different strategies to imply vertical
communication in improving the conflict at the working place.
6 Research methodology
The research methodology is imperative in collecting the favourable data towards the
research matter. These could consider different factors like strategies of research, sampling,
data collection method, data analysis method, validity, and reliability. These are discussed
below:
6.1 Research strategy
For the study, the research approach is one of the imperative components that facilitate to the
research scholar to identify the research problems by considering different components that
facilitate the researcher scholar to determine the research dilemma by responding the research
questions in a reliable way. By implementing the research approach, the investigator gets the
background and makes a reliable conclusion. With respect to the accomplishing objectives
and aim of the study, the investigator could imply many strategies like literature review,
survey theory questionnaire, experiment, focus group, and case study (Baan, et al., 2014).
In this investigation, the research scholar practices interview and survey through
questionnaire tool. Because these strategies could be effective for the research scholar, as it
facilitate to get an adequate amount of data with respect to the implication of vertical
communication in managing the conflict at the working place. From the application of survey

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strategy, the research scholar will be capable to get the data in the least cost and time, which
could increase the validity of the study among the key shareholders (Rusko and Finke 2016).
Apart from this, the application of interview method facilitates the research scholar to
complete the study, which could also be imperative in collecting perception and views of the
researcher towards the research matter. It could also be imperative in creating the reliability
and validity of the research result.
6.2 Data collection method
For conducting this research, the data collection is effective in collecting the information in
the systematic matter by considering various sources to accomplish the objectives of the
study (Song, et al., 2014). The suitable data collection facilitates the study for creating an
understanding of study dilemma that is vital to make a reliable conclusion, as it could be
associated with the research problem. There are different methods that are entailed in the
study like secondary and primary data collection method. The data collection tool could be
effective in the attainment of the research task. The primary data collection will lead to the
researcher for collecting fresh information about research issue. Forgetting the data from the
primary data, the investigator practices many method, as it could be known as the group
discussion, case study, survey through questionnaire, and case study (Silvetti, et al., 2014).
It is found that secondary data collection method is effective in collecting non-factual about
the research issue. The secondary data is gathered by agencies, and existing sources to meet
their requirements. For collecting the secondary data, the researcher has employed many
sources to meet the specified aim and objectives of the research matter like magazines,
newspapers, books, websites, journals, government reports, and articles.
For conducting this research, the research scholar will be capable to make the relationship
between the vertical communication and conflict management. This study is relied on
determining the importance of vertical communication on resolving the issues of conflict

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form the working place (Schaubroeck, et al., 2016). Herein, the application of primary data
collection sources is effective in making the direct interaction with the people in the context
of knowing their opinion and views that are associated with research problems. Apart from
this, the application of secondary data collection tool is imperative in collecting reliable
information about the research matter. It could also be imperative in getting depth data
towards the research dilemma. In this, the research scholar could also be capable to get the
information from diverse resources like journals, books, and websites as it could be effective
in improving the validity and reliability of research outcome. Moreover, it is found that the
primary data collection tool could consider survey through questionnaire method with face-
to-face interview tools that are practiced to get reliable data towards the research matter. This
method is also imperative in getting the opinion of selected research candidates in the context
of the research issue.
6.3 Data analysis method
After the collection of data, it is effective for researcher in gaining their existing knowledge
with respect to the research issue. The data analysis method consider different methods
named statistical and non-statistical data analysis method to evaluate collected data to make a
reliable result with respect to research dilemma. In this matter, the data analysis method is
effective in collecting feasible information about the current research issue. These methods
are considered as statistical analysis, disclosure analysis, thematic/content analysis, and
conversational analysis with respect to effectively evaluate the collected data and meet the
aim Investigating of study (Wu, et al., 2017).
With respect to evaluate the collected information, the researcher will practice statistical data
evaluation tool. In this, the research scholar facilitates to demonstrate the descriptive statistics
tool of the information considering cross tabulation, correlation, and regression method, cross

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tabulation, and correlation, which interoperate meaning behind participant’s response (van
der Kam, et al., 2014).
In this, SPSS software is practiced to present the data in tables and graphs to create the better
knowledge towards the findings and responses towards the importance of vertical
communication in the conflict management at the working place. For conducting this study,
Ms-excel software has been practiced by the research scholar to evaluate the information by
considering graph, tables, and to create the better knowledge towards findings, and responses
towards the research matter (Kramer, 2014).
6.4 Sampling strategy
The sampling strategy is vital in getting the data towards the research matter. The sampling
method could facilitate to the investigator for offering data towards the research concern
(Chmielecki, 2015). Apart from this, it is evaluated that there are creation techniques, which
are entailed in study named probability and non-probability sampling tool. It could also
facilitate to get reliable information about the research issue. It will also support to select
suitable research candidates for conducting this study and make a reliable decision in the
context of current matter (Overall and McNulty, 2017). It is typical for the research
candidates towards research issue. In this, a probability sampling method is a tool that is
practiced for randomly select the participants for doing the study and reaching a reliable
conclusion. This method could make liable to everyone for giving a similar chance to being a
part of the study. In addition, it is examined that research scholar will be capable to get
reliable information towards the research matter.
On the other side, the non-probability sampling strategy is a method that is practiced for
giving a similar chance to get a reliable outcome. In this study, the probability-sampling
method will be implied by researcher as compared to the non-probability sampling method
due to conducting this study in a systematic way (Madalina, 2016).

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For this, the probability sampling approach with random sampling method will be implied by
the investigator as it facilitates to get reliable information about the research matter. Herein,
probability sampling approach is effective in meeting the aim and objectives of the research
candidates. In this, 50 workforces to conduct this study for evaluating the vertical
communication in resolving the information about conflict management in the working place.
This study is subjective in nature hence this method will be effective in collecting feasible
data towards the research matter (Ting-Toomey, 2014). The non-probability sampling tool
facilitates to select the participants by considering different factors like age, gender, region,
education, and experience as it could be effective getting a quality result but it could create
biases in the study. Apart from this, it is evaluated that the nonprobability-sampling tool
could consider the convenience sampling method as it could be costly as compared to the
other method, hence this method will not be appropriate for this research. Thus, it is
examined that the investigator will be able to get favourable information about the research
issue (Miller and Barbour, 2014).
6.5 Validity and reliability
Reliability is determined as the extent to which a similar solution could be got practicing the
same tool more than one time. In the study, reliability is measured by considering the primary
and data collection method. The fresh or first-hand data facilitates to increase the reliability
of research. Apart from this, it is examined that the collected primary data will be supported
by the secondary data as it would lead to creating the validity in the study (Nordin, et al.,
2014).
6.6 Access
The researcher will use the online method and randomly sampling method for selecting the
research candidates as it will assist to conduct this study systematically. Through this, the

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main reason for selecting the online method is to attract a huge number of participants and
collect their opinion and views towards the research participants.
7 Gantt chart
The following table demonstrates different research activities along with specified time,
which will be imperative in completion of research matter. The research acts leads to get
favourable outcome.
Research milestone Initial Day Last Day
Duration
(in days)
Determination of research
issue 02-04-2019
03-05-
2019 31
Literature Review 04-05-2019
06-06-
2019 32
Collection of data(primary
and secondary data
collection method) 07-06-2019
07-08-
2019 60
Data Analysis (Ms-Excel
software and literature
review) 08-08-2019
08-09-
2019 30
Final submission of report 09-09-2019
09-09-
2019 30

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Determination of research issue
Literature Review
Collection of data(primary and secondary data collection
method)
Collection of data(primary and secondary data collection
method)
Final submission of report
10/27/2018 5/15/2019 12/1/2019
4/2/2019
5/4/2019
6/7/2019
8/8/2019
9/9/2019
31
32
60
30
30
Gantt char t
Initial Day Duration (in days)
The above chart and table of Gant Chart that that the researcher will consider different
methods such as purpose of research topic, literature review phase, Data gathering process by
entailing primary and secondary data gathering tool, Data Analysis (Ms-Excel software and
literature review), and final submission of report. As compared to other research activity, the
data gathering process will takes more time hence the researcher will need to concentrate on
this phase. This Gantt chat will lead to the investigator in the attainment of the research goal.
8 Conclusion
As per above interpretation, it can be concluded that systematically identification of the study
is leads to the researcher to get feasible result in the favour of the research matter.
Furthermore,
vertical communication is an imperative factor that assist to the researcher to collect The
suitable method of the research could be effective for operating the business effectively. It
can be illustrated that the systematically selection of the research tool could empowered to
the investigator for meeting the research aim. By evaluating different method, the researcher
will be capable to comprehend different methods like data collection, data analysis, and
sampling strategy for comprehending the research matter and make a decision accordingly.

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9 References
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