Public Services in Contemporary Society: Assignment

Public Services in Contemporary
Society

Table of Contents
INTRODUCTION...........................................................................................................................1
LO1..................................................................................................................................................1
P1Development of the public services.........................................................................................1
P2 Development of BBC company..............................................................................................2
M1Ways that will help in setting traditional practice .................................................................3
LO2..................................................................................................................................................4
P3 Organizational structure of the British Broadcasting Corporation.........................................4
P4 Accountability of the public sector for its actions and directions..........................................5
M2 Structure of public sector organisation .................................................................................6
LO3..................................................................................................................................................7
P5 Different types of source of funding for public sector organization......................................7
P6 Allocations of the funding to different public sector organizations.......................................8
M3 Impact of funding and its allocation within public sector organization................................8
LO4..................................................................................................................................................9
P7 Evaluating the strategy structure and role of BBC.................................................................9
M4 Access the impact of Imposed changes within society.........................................................9
CONCLUSION................................................................................................................................9
REFERENCES..............................................................................................................................11

INTRODUCTION
Public services are tend to be considered as a so essential for the modern society in order
to fulfill the needs of the people. These services are generally provided by the government to the
people living within its jurisdiction. This is mainly represented through the social consensus with
the facilities in which certain services are available to all the people in the society. This report
will be completely based on the British Broadcasting Corporation which is a British Public
service Broadcast company. It is the public service organization which mainly provides the
broadcasting of news and other current affairs. This Study will help in developing a clear
understanding about the organization structure and operational activities of the public
organization.
Moreover the report will also develop a understanding about the actions and directions of
the Public sector which influence the public decision via media news. Also, it will also provide
various different types of funding sources which are adopted by the public sector organizations
and its impact on the Public sector. The present study will also create an understandability
regarding the strategies which are adopted by the Public sector organization in order to improve
the performance as well customer satisfaction. Along with this the development of the public
service organization will also been explored in order to understand the evolution of the Public
services.
LO1
P1Development of the public services
At the time of independence public sector is not taking part in the economic activity of
the country. As there were not much involvement of public services for the development. There
were only railways, port trust and the aircraft. After independence there is a huge expansion in
the public sector that was governed under the Industrial policy,1956. After this policy there are
many changes occurred in the public sector enterprises. As in this various facilities is provided to
the people who are working under this (Ferlie and Ongaro, 2015). They are given facilities such
as respect of credit, allocation of resources, preference in the market etc.
Nowadays, public sector is growing day by day and has a large share in the market. Due
to changes in the technology that will help in enhancing this sector to one level up. This includes
departmental enterprises, financial institutions and government companies. As non-departmental
enterprises having 75 percent of addition in the value and there is growth in the investment is of
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about 50 percent that is about total of the employment in the public services. Under public sector
there are some central government departments that include banks, financial institutions etc. In
this there is an increase in investment that has significant growth. As in 1960-61 there is growth
of investment that is 19.3 percent and then it will decline again in 1968-69. Again there is
increase that will remain consistent during some years that will be providing a drastic change in
the economy.
Under this financial services is the most important part that will help in deciding budget
of the country as there are different services that is being involved under this sector. It is
comprising central and state government that are working under it. Earlier there are no facilities
provided to the employees who are working under public sector. There are different development
that is necessary for this. There are different reforms that is run under this sector. There are many
aspects that will helpful for various aspect in the company (Smith, Messenger and Soderland,
eds., 2017). Therefore, there is development in the public services. Public administrative
reforms will help in increasing share in the public service department of the country.
P2 Development of BBC company
British Broadcasting Company (BBC) was formed on 18 October 1922 by John Reith. As
it is the broadcasting company that provide telecommunication services to the people of United
Kingdom. It is the oldest organisation that will be serving broadcasting facilities to the people of
the country. This company is progressing in various sector of the broadcasting channel. There are
few people who are the regular customer of the company that will help in generating revenue for
the future. It is also operating in culture, media, sport and digital sector that will be more British
Broadcasting Company (BBC) was formed on 18 October 1922 by John Reith. As it is the
broadcasting company that provide telecommunication services to the people of United
Kingdom. It is the oldest organisation that will be serving broadcasting facilities to the people of
the country (Evans, 2016). This company is progressing in various sector of the broadcasting
channel. There are few people who are the regular customer of the company that will help in
generating revenue for the future. It is also beneficial for the future. It have to take license for
running all the operations that are associated with the broadcasting as without licensing BBC is
not able to run its operation properly in the country. There are various factors that will affect
services that is being by BBC. For investing money will be given by the license that will be
more beneficial for the company. As it is providing various aspect of the broadcasting firm that
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will help in improving facilities of the broadcaster that will cater many services to the customers.
Revenue for the company comes from various sources that will be providing various benefits to
the customers. There are many ways that will help in growing BBC in the market as by providing
several functions to the customers facilitate in various aspects of the company. As earlier BBC is
not working properly as it is not expanded much as it provides limited services to the customers.
As BBC is also providing various aspect that will lead to increase different aspects that will be
more attractive for them (Carmona, 2015). There are different aspects that will help in creating
different sectors that will be beneficial for running operations of the company. It is providing
different services to its customers that will be beneficial for the future course of action.
M1Ways that will help in setting traditional practice
This will be governed by core public services that is used in this sector. As citizens of it
is providing various forms of public services that is being used for various purpose in the public
services. In this orders are maintained through various forms of authority that is applicable under
different department that will lead to provide public services in the country. Public services are
not developing before independence in the country but after that it will be developed by through
various sectors that is useful in the future. In this various sector will get influenced through
different opportunities that is provided in the public services. Earlier there is no development that
will lead to create various aspects that will be beneficial for the people. Different provisions that
is being followed under public services that will beneficial for the future course of action. Public
services is the biggest sector that provide various facilities to the people that will help in creating
different sectors that will need improvement in the country (Sautman and Dreyer, 2017). There
are various perspective that will be beneficial for different segments in the economy.
Contemporary practice that will include various segments of the public services that will
help in creating value in the marketplace. As there are many ways that will be more important as
practices are set down through various segments that will be providing different aspect of the
country. As this will lead to create different perspective in public sector. These practices are
providing benefit to the public sector. Various methods will be used for determining growth in
the public services. As historical practice is different from the traditional practice that will be
gaining more opportunities in the future. There are various aspects that will be provided into
various segments that will be helpful in the country. There are various sectors that are
underdeveloped due to no proper facilities that is being given to different sectors. There are
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various forms that will be beneficial for future and help in getting involved in various practices
that is being practice in the country (Coule and Bennett, 2018). Historical practice is different
from various aspects that will be lead in creating different segments that will be leading in
various services that will help in development of various aspect that will be increasing sources in
the public services. Public service is emerging its operation nowadays that will lead to create
different approaches as it is providing various segments that will be getting into different
perspective for this sector.
LO2
P3 Organizational structure of the British Broadcasting Corporation
BBC is a Public service organization which serves the public with the updated news and
current affairs from many years. This is one of the largest broadcasting news organizations in the
world and this company provides the 120 hours of television and radio entertainment every day.
This organization is one of the first radio bulletin from radio station (Debackere and Veugelers.,
2016). This was one of the strong competitions all around the world and it has exploited the
revenue generation of news paper publisher. Then further many news publishers persuaded
government to ban the shows. This company is the England’s Public service broadcaster and its
headquarters are located in London within the Broadcasting house. BBC world news is owned
and managed by BBC Global News Ltd in which the number if BBC commercial group of
companies is basically funded by the subscription of the users and it can also generate the
revenue via advertising a particular company or by performing promotional activities.
In addition British Broadcasting Corporation mainly follows the Hierarchical structure
within the business in order to communicate instructions and orders from the higher management
authority people to the lower management employees. BBC is a Statutory corporation which is
involved in independent and direct government interventions. Along with this, BBC provides the
world wide news to its customers so, this company operates the business and also this
corporation has the following in-house division covering the output and operations of the
business. Along with this, BBC Mainly follows the mix organizational structure. This
organization follows the operational divisions, as well as hierarchical structure within the
organization (Brignall and Ballantine, 2017). There are various different types of divisions in the
company and each department is responsible to carry out the specific tasks and activities in order
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to accomplish the main objectives of the BBC. Such type of organizational structure follows
various levels such as:
Charter
The British Broadcasting corporation is generally operates under the Royal Charter who
came to the effect within the organization with effect from January 1, 2017 and this charter will
work till 2026 December, 30. In order to obtain the License of the Home secretary, Charter helps
in accomplishing such objectives which Broadcasting terms and conditions of the BBC are
clearly defined.
BBC Board
This Board was formed in April 2017 in order to set the potential strategies of the British
Broadcasting Corporation. This new Board has replaced the previous governing body. All the
members within the BBC board are responsible for accessing the performance of the BBC
executive Board in delivering the services and appointing the general director.
Executive committee
This staff within committee is mainly responsible for carrying out the day to day
operations of the broadcasting. This committee is held once in a month and also responsible for
the operational management and delivery of the services to the customer (Armstrong, 2015) .
Therefore, this team is mainly responsible for carrying out the operational activities within the
organization.
P4 Accountability of the public sector for its actions and directions
British Broadcasting Corporation is consists of various different types of departmental
teams and therefore all the staff members are dedicated towards the individual work in order to
contribute towards the organizational goals. So all the divisions or departments are held
responsible for their operational activities. All the staff is accountable to their individual work as
well as performance which thus helps in determining the overall performance of the employees
within the organization. Various departments which are responsible and accountable for their
actions and activities are as follows:
Operational division
As the British Broadcasting Corporation broadcasts the news and current affairs so the
content in such industry is one of the major important activity. Therefore in order to maintain the
charge of the corporations television channel also includes the commissioning of programming.
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Operational division also includes the management of the content, radio and education along
with the management of news and current affairs along with their online printed material which
will be printed on the internet as a online source of news (Scannell, 2015). So in order to manage
all suc h operations within the BBC, Deputy director general group manages all the information.
Commercial Division
This division is generally manages all the BBC studios, Large amount of BBC news and
also handles the studio works. In this department of the BBC organization mainly responsible for
number of operations within the wholly owned commercial division.
Finances
In British Broadcasting Corporation, financial department is responsible for managing all
the inflows and outflow of the organization. it requires lot of financial management as BBC
consists of the second largest budget of any UK based broadcaster. This organization mainly
carry outs the operating expenditure of $1470 per year per household since the year 2017.
Technology
It can be considered as one of the important department which manages all the major
operation which promotes the technology and also helps in increasing the customer approach of
the BBC. In 2004, the BBC contracted out its former BBC technology division to the German
engineering and electronics company. This department within the organization is mainly
responsible for outsourcing its IT telephony and broadcast technology. Staff who are working on
the BBC contract were transferred to ATOS technology system. Therefore, chief financial officer
Zarin Patel is stated to the house of commons Public account committee.
Radio
The BBC has ten Radio stations which is responsible for saving whole of the Uk. Further BBC
Company has started the six radio stations in the international business. in addition to this BBC
also runs the further five stations which mainly broadcasts on DAB and online only (Mosher,
2016). Moreover, 40 BBC local radio stations and also BBC’s UK national channels are
broadcast.
News
News is the largest broadcast news gathering in the world which allows the BBC
Domestic Radio to provide the services to the public. BBC red button service and BBC online
news helps in providing the new stories which are available to the large number of people.
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M2 Structure of public sector organisation
In public sector organization tall structure is being followed by the company. It will help
in enhancing testing time and effective use of it in the company. In this major decisions is being
taken by the top level management depending on the situation that will lead to bring
transparency in the company. This will help in enhancing various aspect that will lead to create
major changes in the company (Pahl, 2016). As in public sector there are different forms of
departments that will be help in doing various types of different segments that will help in
dividing the company for future course so that every employee is responsible for giving its best
in the public sector organization. As there are many steps that is being taken to provide facilities
to the employees of the public services. There are different people who are working under public
sector organisation that will lead to create competition in the marketplace. In public sector
organization there are various forms of technique that will help in increasing various aspect of
the company. Different people are working in the public sector organization that will lead create
difference among structure.
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Illustration 1: Hierarchy of the BBC structure

Responsibilities of public services is to providing proper facilities to its employees that
will help in gaining various aspect for the future. As they are providing different facilities that
will increase their efficiency in the employees as they are providing different aspect that create
problem in the company (Denhardt and Denhardt, 2015). Therefore, public services is help in
creating different perspective that will be helpful for the future.
LO3
P5 Different types of source of funding for public sector organization
Funding can be considered as a type of Capital investment within the organization which
is very important to initialize the business. In order to generate the revenue and profitability
within the organization, it is very important to fund the company in order to perform the
operational activities within the firm. As the BBC gets the money from the TV Licenses and it do
not take the money from companies or shareholders so it does not have to do what they want.
Therefore the funding for the BBC are usually raised through a variety of methods that includes
the Taxes, fees and financial transfer from other level of government (Lowe and Bardoel, 2016).
Different governments from around the world that may employ their own methods for funding of
the public service companies are as follows:
Annual Television Licensing fee
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Illustration 2: Weekly reach of the radio channels in BBC

Foreign and common wealth office
P6 Allocations of the funding to different public sector organizations
Funds within the British Broadcasting are mainly allocated by the department of culture,
Media and sports (DCMS) and the treasury which is approved by the parliament via legislative
source. In addition revenues are generally paid by the department of work under the
commissions Act of 2003. Allocation of the Fund in the BBC can be classified as:
 The License Fee can be classified as a tax whose invasion can be considered as a criminal
offence to the organization. As the BBC is one of the major prosecuting authority which
is responsible for the broadcasting and content of the channels which is presented by the
BBC.
 Surveillance on the license in order to allow the eligibility over 75 years.
 Also the departments are mainly responsible for the revenues at work in which they use
the subsidized license to allow the eligibility of the people which need to be over 75
years.
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Illustration 3: Television channels for subscription

 Along with this there is a substantiality increase in the sales and income from the
commercial enterprises. This results in the major contribution of the BBC towards the
worldwide via public service businesses.
 Along with this allocation of the license fee evasion, there are one tenth of the total
people are produced before the magistrate court as they are watching TV without license.
 Therefore in order to allocate the funding to the broadcasting organizations, there was a
$3.726 Billion license fee was collected from the households.
 Although there were more rental collections were also collected in the form of royalties,
broadcasts of programming etc.
There are various different types of public sector organizations such as Health
organizations in which the fund is largely allocated to the companies in order to provide the
quality based services to the community(Scannell, 2018). Along with this, the government
provides the fund to the other organizations in the form of medicine facalities and various other
health care facilities by the government.
M3 Impact of funding and its allocation within public sector organization
As the fund allocation mainly involves the national government, international
organization and foundations which corporates the partners and private individuals. Majority of
the Public sector funds are majorly are allocated directly to the institutions which are mainly
based on the performance indicator or budget negotiation. In addition, the legislator’s advisory
bodies and organized interest groups also plays the important role and thus it influences the
budget allocations. Along with this, the performance based funding is also exists. Therefore this
leads to the high impact of the funding and its allocations within the public organizations in the
form of international collaboration which may also be responsible for attracting the foreign
research talent.
In addition, funding and its allocation within the public sector organization also impacts
on the publishing as well as successful commercial engagement (Johnsen, 2019). Also, funding
and its allocation will also impacts on the journals, number of citations, size and country
composition of the international patent families, patent grants, royalties from licensing
agreements etc.
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LO4
P7 Evaluating the strategy structure and role of BBC.
A business strategy can be referred as setting the desired goals and objectives in order to
accomplish the long term goals of the organization. These strategies are mainly concerned with
the scope of the business and also helps the company in improving the quality and customer
approach within the society. The strategic and main purpose of the organization involves the
strategic content, process and strategic context. Therefore the firm operates the business to fulfill
the main purpose and adopt the strategies in order to allow the organization to accomplish the
main purpose of BBC (White, Wyn and Robards, 2017). British Broadcasting corporation
mainly focuses towards the Business, corporate and network level strategy. Therefore the Board
sets the strategy for the corporation in order to access the performance of the BBC executive
board which helps in delivering the effective BBC services and also Director general was
appointed in order to maintain the Responsibilities and duties related with the Broadcasting of
the radio as well as news information. Strategies are generally divided into three types that is
Cost Leadership, Differentiation and focus. All such strategies are mainly aimed at achieving the
customer satisfaction by delivering the variety of Broadcasting information as well as current
affairs. Therefore, BBC adopts the Mix strategy which involves the focus and differentiation
strategy. Differentiation strategy helps in developing a products or services which includes the
superior value (Lovan, Murray and Shaffer, 2017). Also, In focus strategy, BBC is mainly
concentrate towards the specific industry segment in order to display the broadcasting channels
and news in order to make people aware about the updated knowledge and happenings within
the the community.
However, each of the strategy vary according to their three dimensional processing
context. Managers of the staff generally analyse the each dimension within each problem and
then develops a depth comprehension within the company. As the BBC is the UK based public
service Broadcaster, Therefore the dimensions of the strategy will be investigated according to
strategy context of the organizational purpose and content.
M4 Access the impact of Imposed changes within society
As the British Broadcasting company have adopted various different types of
technological advancement within the firm (Keane, 2018). So this has impacted on the increased
popularity of the BBC channels. As The company have expanded its channels within the
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geographic scope so this company has served the subscription based news channels to the large
number of people. Imposed changes within the society leads to the improved performance of the
company as well as it have also transformed the way in which organization performs its actions
and operations.
CONCLUSION
From the above study, it can be concluded that Public sector organizations are generally
owned and funded by the organizations and such organizations are mainly aimed at providing the
quality based services to the society. This report has created a complete understanding about the
BBC company which provides the forecasting information and current affairs to the people.
Although, this report has also explored the organizational structure of the British Broadcasting
Corporation. Along with this various different types of funding has been described in the above
report which helps in determining the suitable funding source of the company.
In addition, this report has been carried out to create a clear understanding among the
readers about the Broadcasting Public corporations that is BBC. It has been also explored that
there allocation of the funding for the different public organizations may differ from each other
as in case of BBC, TV licenses generally fund the news channels. However, It has also been
explained that Public Advancement of technology has transformed the way in which the
organizations were operating the business activities earlier. Also, this report has explored the
actions and directions of the public sector corporations for which the government is accountable
to the community.
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