Publix Supermarkets: Vision, Mission, and Product Analysis

PUBLIX SUPERMARKETS

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
1. Mission statement of Publix supermarket...................................................................................3
2. Vision statement of Publix supermarket......................................................................................3
3. Customer......................................................................................................................................3
4. Product & Services.....................................................................................................................3
5. Reach Geographical Market........................................................................................................3
6. Current Technology.....................................................................................................................4
7. Survival ,growth and opportunity...............................................................................................4
8. Philosophy ...................................................................................................................................4
9. Self concept ..............................................................................................................4
10 Public image ...............................................................................................................................4
12 Employee ..................................................................................................................................4
REFERENCES................................................................................................................................5