Questionnaire Design

Questionnaire design

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
Suitability of questionnaire technique of data collection for this specific project......................3
Suggest what data they need to collect.......................................................................................4
Designing a questionnaire with a justification for the questions................................................5
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7

INTRODUCTION
Data collection is a practices which is mainly adopted by a person in order to gather
information regarding a particular area, event or phenomenon in order to reach over a
conclusion. In context of a business, data collection is mainly performed to determine a problem
that is present within business environment or to determine the feasibility of a particular idea
(Rowley, 2014). The current report is based on a case of a private gym owner who is planning to
spend some amount for renovating the gym in order to fulfil the requirement of customers as
well as to earn more revenue. But before implementing this, it is required to gather information
regarding what actually customers demand for by making use of questionnaire.
MAIN BODY
Suitability of questionnaire technique of data collection for this specific project
Questionnaire is a research instrument which contains a series of questions that are being
formulated in order to gather the information about a particular idea or situation from the
respondents that are selected as a sample size. It is used as a method of data collection by the
researcher when they are expecting to collect larger amount of information in less possible time
period as per the information requirement for a particular study (Patten, 2016). By making use of
questionnaire for collecting information the Gym owner would be able to collect the information
that it require to support his investment decision for the renovation of Gym to fulfil the demand
of consumer. There are number of advantage that questionnaire will help in collecting data
regarding gym which can be better understood using following point,
Information gathering in structured form :- This data collection tool is more efficient
in term of collecting specific information about a particular area of study. It is so because,
questionnaire involve some set of questions that are common for all the respondents, which make
it easier for the researcher to gather specific set of answer so that a reliable response can be
validate out of common responses.
Less time consuming :- It involves a process where information can be gathered from
larger number of people at a time by circulating the questionnaire among number of people. So
for this, the gym trainer can provide the questionnaire to their customers while they get end up
with exercise so that they can give their 5-10 mins to fill up the questionnaire (Holt, 2014). This
will support in gathering information from larger number of people in less possible time period.