Reasons for China's Mobile Payment Systems Success
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Added on 2023/04/20
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This article discusses the reasons behind the success of China's mobile payment systems and the lessons that can be learned from it. It explores the focus on consumer needs, indigenous technology, and cost-effective solutions. The article also highlights the concerns and potential risks of overdependence on mobile payments.
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Running head: REASONS FOR CHINA’S MOBILE PAYMENT SYSTEMS SUCCESS REASONS FOR CHINA’S MOBILE PAYMENT SYSTEMS SUCCESS Name of the student Name of the university Author note
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1 REASONS FOR CHINA’S MOBILE PAYMENT SYSTEMS SUCCESS As the article published in The New York Times describes, mobile payments China has become a “default way of life” with almost the entire population using it. The article also mentions that China’s mobile payments have toppled the West by a huge margin. While the mobile payments market in the United States stands at 112 billion dollars, the Chinese market has hit 5.5 trillion dollars in 2016 (Nytimes.com 2018). These figures show the kind of success mobile payments enjoy in China. Many things are there to learn from China’s innovation. The essay will focus on three important learning points on innovation. The first point of innovation that could be learnt from China regarding mobile payments is that the innovators focused on some basic needs of the consumers. The availability of payment option in a chatting application is marvelous as an innovation. WeChat is the leading social media application in China that released in 2011; in 2013, the WeChat Pay was launched. Users had the option to pay for literally everything starting from cab booking, movies to shopping and more (Tencent.com 2018). Introduction of offers like Red Packets that allows users to present digital cash to friends through WeChat further cemented its position. Second learning point from China’s mobile payments success is the country’s focus on indigenous technology. With the world’s highest population, it is remarkable for China to become the top ranked country in the world in mobile payments. More than 77% of the population uses mobile payment, which is way ahead than Japan and US where it is merely 27% and 48% respectively. One of the reasons for this success is China’s dedication towards advancing own technology and encouraging use of indigenous websites and application. Alipay and WeChat are such examples that have replaced Facebook and Google. The facility of offline payment using the Alipay application while making payments at the stores or supermarkets further make the mobile payments in China dominating.
2 REASONS FOR CHINA’S MOBILE PAYMENT SYSTEMS SUCCESS The third and most significant innovation learning point to learn from China’s mobile payments market is that the two biggest players – Tencent (owning WeChat) and Ant Financial under Alibaba (owning Alipay) provide services at a cheaper rate (Nytimes.com 2018). Both companies are able to do that because instead of using expensive card-readers, they allow smaller vendors to use printout of their phone or the QR code to simply make or accept a payment. Further, the companies have managed to keep the costs down by allowing the vendors to keep a “back-end system that stores a record of user accounts, instead of having to communicate with the bank”. In addition, what these companies have done is that they have not allowed foreign companies to penetrate easily in the Chinese markets. However, experts also raise concerns regarding the dominance of mobile payments in the country. As more and more customers are made to depend on the two companies, they are slowly being locked out from other options (Nytimes.com 2018). In case of business travelers and tourists, the situation has become more troubling because they are not able to turn their phones into wallets easily by opening a bank account in China. Further, China might lock itself in a position where Japan was some years ago. During the early 2000s, Japan’s economy was blooming owing to its flip phones that allowed payment at stores to streaming cable TV and so on (Tabuchi 2018). As the world advanced to smart phones, Japan could not pace up and it went down as a tech laggard in just 15 years (Tabuchi 2018). Experts believe that similar could be the case with China and the over dependence on mobile payments. Overall, it can be stated from the above analysis that although there are some concerns regardingpredominanceofmobilepayments,China’ssuccessinthisregardiscurrently unmatched in the world.
3 REASONS FOR CHINA’S MOBILE PAYMENT SYSTEMS SUCCESS References: Nytimes.com 2018.In Urban China, Cash Is Rapidly Becoming Obsolete. [online] Nytimes.com. Availableat:https://www.nytimes.com/2017/07/16/business/china-cash-smartphone- payments.html [Accessed 21 Dec. 2018]. Tabuchi, H. 2018.Why Japan’s Smartphones Haven’t Gone Global. [online] Nytimes.com. Available at: https://www.nytimes.com/2009/07/20/technology/20cell.html [Accessed 21 Dec. 2018]. Tencent.com 2018.Tencent腾腾- Products & Services. [online] Tencent.com. Available at: https://www.tencent.com/en-us/system.html [Accessed 21 Dec. 2018].