Business Research Reflective Journal

This assignment requires students to write a reflective journal on their experiences with business research. The journal should focus on how learning from business research translates into practical skills applicable in future academic pursuits or careers. The example provided outlines the student's understanding of key concepts like online marketing, data analysis, and the importance of continuous learning through engaging with diverse resources.

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REFLECTIVE JOURNAL ON BUSINESS RESEARCH
Student’s name
Professor’s name
Institution name
City

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REFLECTIVE JOURNAL OF A BUSINESS RESEARCH
In a journal entry concerning business research, learning experience refers to an
interaction in which Academic skills pertaining business are gained from studies, practice or
observation through a course or a program in academic settings. The skills learned are aimed at
providing adequate knowledge that can be used in future. For example, use the skills to set up a
business. The learning includes both traditional and nontraditional settings. In traditional
settings, learning takes place in places like schools and conferences where teachers share their
knowledge with students through class interaction. On the other hand, nontraditional settings
involve students’ engagements in soft wares with learning materials as well as games and other
leisure activities.
On my point of view, learning experience pertaining business research should be open.
This means that a learner should not only heed to what is mandated to learn that also engage in
other activities that give extra different knowledge to be used in future. From business research,
we learn that the knowledge obtained can work together with one's specialization and result to a
person with a wide view of information. In his journal, ( Bryman 2015, P, 55-67) stated that
“Learning experience is of much value that it helps design a purposeful journey that makes
learners realize their objectives according to the activities they are engaged into." It also helps
students have a real-world simulation such that they can tell the relationship between what they
do with what exists in the real world situation.
With learning experience from business research, I have an assurance that I can handle
the assigned tasks in my program or course. This can be achievable through the fact that the
approach of critical analysis to situations associated with learning gained from business research,

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is the same that I will apply to my program or future career and deliver the expected results. For
example, studies by (Billet 2014, P, 200-222) shows that the skills learned in industrial
management such as duty delegations can be used in an organization to assign employees and
enhance a good control of the organization with maximum supervision.
In my business research, I found that savings revive the business during low seasons and
also help expand the business by creating more branches. To achieve this, (Collis 2013, P, 277-
315) accords that there are disciplines to embrace such as the use of fixed saving accounts which
locks money for a given span of time. In future, I can use this concept to save my incomes as
well as expand my business by embracing benefits of fixed account savings.
When conducting business research, I aimed to prove the existence of online marketing.
The business research included some engagements that can help have a good prowess in future.
To start with, the research involved an explore to digital marketing whereby referring from
(Waterman 2014, P,23-31) I found that use of updated technology enhances steady marketing by
smoothening the interaction between buyers and sellers. I used to hear that people advertise their
products on the internet through promotions whereby a potential customer gets attracted to the
products and make orders.
Through the study of a book by (Dana 2014, P, 149-198) I found that a customer can
request orders from an organizations website and receive them through online marketing without
physical movement of the buyer or the seller. This economizes the business since through online
marketing transport levies are evaded. I found this research to be real. For example, Jumia a
mobile company advertises their phone on the internet then a customer makes an order, and
through postal codes, the mobile gets delivered to the client at his or her destination.

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Through my observations, it is true that having a vast knowledge of updating with
technology that improves business research can influence an existing business positively. I
support this, following an example is seen earlier from Jumia Company which has become a
large global enterprise through online marketing. In my research learning process, I found
Business research to be very useful since it instilled in me the fact that what I learn in class exist
in real life situation. For example, (Hair 2014, P, 867) proposed that the topics learned "Trends
in business" I found it very useful in the research learning process. It made me gain skills usable
in future such as an understanding that there exist simpler mechanisms used to gather
information for different concepts.
In the normal business research, I used to correct data and analyze it without a literature
review of other concepts related to the question at hand. After conducting a critical research, I
was able to compare similar situation and come up with a confident judgment that exists in real
life situation. Business research is a Learning process that entails a deep study in many concepts.
It also includes total engagement in physical activities such as experimental practices and data
collection. To enhance this, (Lambert 2013, P, 668-681) accords that borrowing of information
from other subjects becomes very essential. For example, accounting in business entails a lot of
mathematics. This requires a review of mathematics concepts by the learner to maintain their
significance in accounting. For example in my research learning process, I attended pure
mathematics lessons to have an understanding of graphical computations used in business as well
as understand balancing of figures.
The business research I made applies to my research subject that is online marketing. It
creates a good foundation and reference of steps taken further in my research as well as use it to
conduct my business career. For example, research in accounting will help me to do a good

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analysis of purchases and supply in my business and come up with a quality control to depend
while solving other issues related to my business.

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Reference list
Billett, S. H. 2014. International handbook of research in professional and practice-based
learning. Dordrecht: Springer., 200-222.
Bryman, A. 2015. Business research methods. Oxford University Press, USA., 55-67.
Collis, J. 2013. Business research: A practical guide for undergraduate and postgraduate
students. Palgrave Macmillan, 277-315.
Dana, N. H. 2014. The reflective educator's guide to classroom research: Learning to teach and
teaching to learn through practitioner inquiry. Corwin Press., 149-198.
Hair Jr, J. 2014. Marketing research (Vol. 2). McGraw-Hill Education Australia., 867
.Lambert, S. 2013. Applications of the business model in studies of enterprise success,
innovation, and classification: An analysis of empirical research from 1996 to 2010. European
Management Journal, pp.668-681Oxford,
Reibig, F. 2016. Teaching and researching language learning strategies: Self-regulation in
context. Taylor & Francis., 100-122.
Waterman, A. 2014. Service-learning: Applications from the research. Routledge., 23-31.