Relationship Between Strategic Leadership and CSR Activities

Running head: MANAGEMENT
ETHICAL LEADERSHIP
Name of the Student
Name of the university
Author note

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Table of contents
Introduction......................................................................................................................................2
Strategic management and social responsibility..............................................................................2
How CSR negatively influence the strategic direction of the leaders.............................................4
Significance of operational strategies for gaining competitive advantage and customer
satisfaction in business over CSR....................................................................................................7
Business issues VS ethical issues..................................................................................................10
Conclusion.....................................................................................................................................10
References:....................................................................................................................................10

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Introduction
In the recent years, the CSR activities have become an important contributor in the
strategic management (Aladwan and Forrester 2016). Through the implications of CSR policies,
it becomes easier for the companies to introduce diverse volunteer work in the workplace. In the
21st century the interrelationship between CSR and strategic direction of the company has
become an important debatable topic (Bachmann 2017). The concept of corporate social
responsibilities have impacted on the society behavior which indirectly influences the cultural
practices. However, the major concern is in most of the cases the leaders are getting distracted
from the actual business issues while implementing CSR, which is creating challenges in terms
of ensuring long terms benefits in the company.
The purpose of this report is to shed light on understanding the relationship between
strategic leadership and CSR activities. Analyzing the internal culture in the company, the study
has focused on examining the strategic initiative adopted by the company towards bringing
growth. The major concern of this study is to analyze the contribution of corporate social
responsibility activities to handle the organizational issues and gaining competitive advantage.
Examining both the ethical as well as business issues, the study has provided better solutions that
can help to bring betterment in strategic leadership practices in the workplace.
Strategic management and social responsibility
Analyzing the global tendency, it has been identified that the large numbers of companies
have started focusing on improving the strategic direction by adding social responsibilities in it
(Barcik and Dziwinski 2015). Strategic planning can be considered as the important form of
Management which is highly connected with the term corporate social responsibility. In order to

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develop the strategic direction by following the ethical aspects and continuing the business
operations in proper manner these two variables are very important.
As stated by Benites-Lazaro and Mello-Théry (2017), in order to ensure the sustainable
position of an organization the managers focuses on introducing contribution towards ethical as
well as economic social responsibilities for informing the society regarding the standards as well
as values of the company which can develop strong brand image of the organization on
customers mind. By supporting this Celka and Sales (2019) opined that in the legal segment
social responsibility makes sure that the company will follow the federal state and local
regulatory frameworks which can ensure the safety and wellbeing of employees in the
workplace. Such kind of investments are being formed in terms of bringing the social change. It
cannot be denied that in terms of driving the strategic direction of the company contribution of
leaders is very important two words handling the situation. Values and ethics are being
considered as a two important components in strategic management that not only ensure the
suitability of organization in external environment but also it helps to fulfill the responsibility of
organization towards the community. Following the intensive growth strategy, the company
adopts the aggressive expansion strategy is being followed by the company. By minimizing the
selling price the company has maintained its cost differences with the competitors that has
helped the company to attract potential target market (Chatterjee and Mitra 2017).
According to Gorski (2017), driving the company culture is one of the important strategic
visions of the particular organization. In terms of introducing sustainability and dragging the
interest of management towards the holistic corporate social responsibility, both the mutual
benefits of managers and stakeholders have been introduced. In terms of enhancing the supply
chain, the company has managed strong relationship with the stakeholders. By arguing this Lis