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Marketing Strategy of Tesla - Assignment

   

Added on  2020-12-09

11 Pages2196 Words238 Views
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REPORT
Marketing Strategy of Tesla - Assignment_1

Marketing Strategy of Tesla - Assignment_2

EXECUTIVE SUMMARY: This report summarises that Globalisation is very crucial for company's growth. Thisreport discusses about marketing strategy of Tesla about entering new market of India for moreprofit earning and getting strong hold in International market. Additionally, there are varioustools practised to understand different aspect of India market such as Porter's five force modelwhich helps in understanding different forces of market such as rivals, suppliers, etc. Similarly,PESTLE analysis helped in understanding the marketing environment of India which will help indecision making of Tesla. In order to understand marketing positioning of Company , STP modelis applied. Furthermore, there are various methods of entering new market such as exporting,licensing, partnership, etc. which can be practised by Tesla to expand in market of India.
Marketing Strategy of Tesla - Assignment_3

Table of ContentsEXECUTIVE SUMMARY: ...........................................................................................................2INTRODUCTION...........................................................................................................................4MAIN BODY...................................................................................................................................4Company analysis:......................................................................................................................4Marketing Environment Analysis...............................................................................................5Market Competitiveness..............................................................................................................6Justification of the market choice and target segment................................................................7Market Entry Strategy.................................................................................................................7Recommendation.............................................................................................................................8CONCLUSION ...............................................................................................................................8REFERENCES................................................................................................................................9.......................................................................................................................................................10
Marketing Strategy of Tesla - Assignment_4

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