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Report on E-commerce Company

   

Added on  2020-02-24

13 Pages2872 Words67 Views
Running head: E- COMMERCE STRATEGYVTI Group’s E- Commerce StrategyTable of Contents

E- COMMERCE STRATEGY1Introduction...........................................................................................................................................2Task-1: Project Proposal........................................................................................................................3Requirements (human and physical) Resources.................................................................................3Strategic plan for Acquiring Physical Resources...............................................................................3Strategic plan for Acquiring Human Resources.................................................................................4Recommendation for prospective Recruits........................................................................................5Plan for Timeline for E-commerce Strategy......................................................................................5Ensuring Communication Strategy....................................................................................................6Key Performance Indicator Targets...................................................................................................6Risk Identification.............................................................................................................................6Plan of Contingency..........................................................................................................................7Key Information on E-Commerce Implementation............................................................................7Task-2: Performance monitoring plan of E-Commerce Implementation..............................................9Budgetary and Financial Performance...............................................................................................9Productivity and Employee Performance...........................................................................................9Milestones Achieved against Targets................................................................................................9Resources used in Monitoring...........................................................................................................9Analysis of Operational Performance and Corrective Action..........................................................10Three Recommendations to Improve Operational Performance......................................................10Conclusion...........................................................................................................................................11References...........................................................................................................................................12

E- COMMERCE STRATEGY2IntroductionVTI group based in Melbourne, has to introduce a new channel through which the company can sell its products and services. In this report, light has been shed upon finding the ways and resources needed by the company to bring e commerce into practice. E business plays a crucial role in achieving the competitive advantage in the market both domestic and international. It is thus, vital to be familiar about the concept of a successful e business plan or ecommerce. E commerce as the name suggests is when the commercial transactions are dedicated through the online platform. It is not limited to a particular products and can be implemented for an unparalleled product range or a service. The medium through which buying and selling is done is electronic. It requires an intense amount of research and tedious work to know the facts and figures before the conventional ways of business are broken and exchange of business is done electronically online in between corporations. This report will help VTI group to attain cost effectiveness as it is a fast way to buy and sell and much more convenient.

E- COMMERCE STRATEGY3Task-1: Project ProposalRequirements (human and physical) ResourcesThe initial requisite of planning anything is deciding the material which the company would need for its functioning. Since, VTI group is adopting a strategy to trade through an online medium it is essential that all aspects are taken into consideration with respect to resources. These resources can be classified into both human resources which include highly skilled personnel to perform the job and physical which include all the things which will be used to execute the job. The company would need qualified employees who are knowledgeable about networking of computers, internet and customer service staff available to handle and give solutions for queries (Walmart, 2015). Going further, developers educationally equipped in e commerce functionality, well acquainted with technical specifications of developing the company’s website and employees for the management of the company. These management employees would be needed for the leadership roles in the company. Apart from them, positions like store management, vendors for miscellaneous requirements, efficient drivers and marketers for promotional activities would also be a part of Company’s manpower (Pfeiffer, 2014). On the other hand, physical resources include the machinery, equipment like computer systems, trucks for meeting the delivery requirements with in the stipulated time to fulfil order requirements would be required. In addition, forklifts, hardware components of the computer printers, fax machines, internet connection, CPU, modem, speakers etc., and various computer soft wares depending upon the nature of the work (Money Watch, 2007).Strategic plan for Acquiring Physical Resources The product which the company will sell online has various stages right from procurement tilldistribution. This process in which it will be first acquired, manufactured, processed with the help of a manufacturer and distributed with the help of suppliers will need the mode of transport like trucks and fork lifts. It would be a wise decision to keep in mind the capacity ofthe trucks depending upon the immediate and future requirements. Also, emphasis would be given to achieve cost effectiveness and optimal expenditure.Going further, Networks is another physical resource which consists of all those links of communication which facilitate the communication. Buying and selling of products online

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