Research Analysis on Green Service in the Hospitality Industry

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Added on 2022/11/28

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This research analysis explores the impact of green services in the hospitality industry on customer retention and the dimensions of green accommodation. It focuses on Merlyn Spike, a luxury hotel in Sydney, and uses qualitative analysis to understand the existing scenario. The research finds issues regarding customer awareness and gender variation. Recommendations are provided to give Merlyn Spike a strategic advantage in the competitive Australian hospitality industry.

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Research Analysis on Green Service in the Hospitality Industry

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