Corporate Structure of ASDA

Research Paper
Requirements

Table of Contents
CHAPTER 1: INTRODUCTION....................................................................................................1
Overview of the research............................................................................................................1
Background and overview of the company.................................................................................2
Rationale and significance of research........................................................................................2
Aims and objectives....................................................................................................................3
Ethical Implications....................................................................................................................3
CHAPTER:2 LITERATURE REVIEW..........................................................................................3
Understanding corporate structure for running business successfully in international market. .3
Ascertaining the impact of globalisation on corporate structure of ASDA................................5
Identifying the challenges faced by ASDA in managing its corporate structure........................5
Determining strategies through which ASDA can build its effective corporate structure to gain
global competitive advantages....................................................................................................6
CHAPTER:3 RESEARCH METHODOLOGY..............................................................................7
CHAPTER 4: Data analysis and interpretation ............................................................................10
CHAPTER 5: CONCLUSION AND RECOMMENDATION.....................................................18
REFLECTION..........................................................................................................................18
RECOMMENDATIONS..........................................................................................................18
CONCLUSION.........................................................................................................................19
REFERENCES..............................................................................................................................20
.......................................................................................................................................................21

TOPIC: "To analyse the impact of globalisation on corporate structure of multinational
organisations and challenges they face".
CHAPTER 1: INTRODUCTION
Overview of the research
Research is the important aspect which help to improve the knowledge. This will
provides an opportunity to grab the knowledge about the topic. Globalisation is the process of
doing business across the domestic boundaries. This will bring integration of an organisation
with other companies, people and government which is prevail under different nations. This will
work as interconnection between the different market of nations (Epstein, 2018) . It is wise
concept which provides an opportunity to the business to operate their business activities at large
level. There are various benefits which are associated with the concept of globalisation such as
attainment of the economies of scale, high market share, new target market and building high
brand image. Customers are attracted towards the multinational organisation and this will
provides an opportunity to such organisation setup their business and each sufficient amount of
profits. On the other hand, through the concept of the globalisation benefit is not only
ascertained by the organisation. This will have positive impact upon nation too. It provides
opportunity to the government officials to earn sufficient amount of money which is further used
in the development of the nation (Hanefeld, 2015) .
Globalisation have both kind of impacts upon the corporate structure of the organisation.
This can be positive or negative, totally depends upon the situation. Corporate structuring is
refers as the different departments functioning within an organisation for the overall completion
and attainment of the organisational objectives. The different type of departments which are
working within the organisation are named as Human Resource, Marketing, finance etc. All
these have their different role and functioning and having their own different contribution behind
the success of the organisation. If the positive conditions are persist within an organisation then
this will have positive impact for ex. Human resources are available at economic rate in the
international country then this will help to recruit the new and talented employees at lower rate
and grab more amount of profits. If the situation changes while organisation globalise and
instances created where political instability arises then this will negatively impacts the
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organisational working and the decision from the mangers side of the each and every department
in respect of their functioning (Zajda, 2015).
There are many challenges which are faced by the organisation while they globalise their
business operation's in some different countries. The impact of the factors upon each and every
organisation is depends upon the size and scope of the organisation. In general each and every
organisation irrespective of their size and scope have to face the challenges . The common
challenges which can be faced by the organisation is due to the presence of the external factors in
negative manner. These factors are named as Political, economical, social, legal etc. These can
be understood in the form that if culture is different then the consumption habits of the local
people is different. So, not possible to match with their requirements which results into the
creation of dissatisfaction among them in relation to the services of an organisation (Hopper,
Lassou and Soobaroyen, 2017).
Background and overview of the company
ASDA is British supermarket retailer and having their headquarter in West Yorkshire.
This organisation is founded in 1949. The creation of this organisation is done when the
supermarket owning Asquith family merged with Associated Dairies companies of Yorkshire.
Afterwards this organisation expand their operations in south England in between 1970 and
1980's. This organisation is listed on London Stock Exchange until 1999 when it is acquired by
Walmart of the around 6.7 billion (French, 2015). It is second largest supermarket chain in
Britain between 2003 and 2014 in terms of market share. Right now, the organisation have their
operations in more than 633 locations. There are large number of products in which ASDA deals
financial services, Grocery and general merchandise. The total number of employees working
within an organisation is 165000. ASDA is subsidiary in nature and Walmart is its parent
company. This organisation is very big in nature and having their operations too many countries.
Rationale and significance of research
The main aim behind the selection of this topic is about analyse the impact of
globalisation on the corporate structure of an organisation and the challenges associated with the
working in the diverse situations. It is wide concept and includes deep research and provides an
opportunity to the learner as well as researcher regarding enhancing the knowledge about the
concept of globalisation and having is positive or negative impact over the business activities and
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corporate structure. Globalisation is one of the important concept which has hige contribution in
the success of the many organisations (KiM and Caporaso, 2016). Simultaneously they have to
face the high amount of risks but adoption of effective approach help them to continue
effectively and attain sustainable growth. The main purpose of conducting this research is to
identify the opportunities and the challenges associated with the topic of globalisation (Zeitun,
Temimi and Mimouni, 2017). This will help researcher to grab the knowledge about the issues
which are faced by an organisation in different nations and the determinant of the ways which
help to overcome the same. Identification of knowledge in respect of all thee aspects help to
attain overall organisational objectives within stipulated period of time.
Aims and objectives
Aim "To analyse the impact of globalisation on corporate structure of multinational
organisations and challenges they face". A study on ASDA.
Objectives
•To understand the concept of corporate structure for running business successfully in
international market.
•To ascertain the impact of globalisation on corporate structure of ASDA.
•To identify challenges faced by ASDA in managing its corporate structure.
•To determine strategies through which ASDA can build its effective corporate structure to
gain global competitive advantages.
Ethical Implications
While carrying out the research project it is important to follow the ethical considerations as
this will further help in marinating the authenticity of the work done. While selecting the sources
for the data it is ensured that only such modes are selected which can be trusted and are true.
Also the confidentiality of the respondents is maintained of the respondents who were a part of
this investigation (Homann, 2016).
CHAPTER:2 LITERATURE REVIEW
Understanding corporate structure for running business successfully in international market.
According to Michie, (2017) Corporate structure is a set of different departments which
work together in order to achieve organisational objectives. Corporate structure is often known
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