To investigate the strategies adapted by the organization regarding managing the cultural diversity at work place in context of hospitality sector.

RESEARCH PROPOSAL

Contents
Research Proposal Form........................................................................................................................3
REFERENCES....................................................................................................................................11
Ethical form:....................................................................................................................................12

Research Proposal Form
Student Name: ______________________ Student ID: ____________
Centre Name: _____________________
Tutor: ________________ Date: ___________________
Unit: ____________________
Proposed Title: “To investigate the strategies adapted by the organization regarding managing
the cultural diversity at work place in context of hospitality sector.”
Section One: Title, objective, responsibilities
Title or working title of the research project (in the form of a question, objective or
hypothesis)
INTRODUCTION
Equality refer to treating every person in equal manner and also giving them right to
attained any task as per their own skills and knowledge. In respective of diversity, it indicates
that the people are diversified or differentiated on the bases of caste, sex, culture, region and
religion (ANJORIN and Jansari, 2018). Through undertaking the procedure of diversity it
results in bringing innovation and creative ideas at work place and also various strategies are
adapted to manage the different background people at work place. Present research is based
upon the study of Hotel Ibis which was opened on 1985 and owned and controlled by Ibis. In
this research, the matters which are discussed is relating to about the cultural diversity and
also various strategies are adapted to manage the different culture employees at work place. It
also covers various method which is used to collect the data and information to make the
research authentic and useful.
Aim and Objectives
Aim: To identify the strategies adapted by the organization regarding managing the cultural
diversity at work place: a study on Hotel Ibis.
Objectives:
 To understand the meaning of cultural diversity
 To examine the challenges which is faced by organization regarding managing the
diversified culture people at work place.
 To determine the strategies employed by business in respect of managing the culture
diversity at work premises.
 To provide recommendation to Hotel Ibis in respect of choosing the best strategies to
retain the diversified culture employees at work place.

Research objectives (e.g what is the question you want to answer? What do you want to
learn how to do? What do you want to find out?):
Research Question
1. What is the concept of cultural diversity?
2. What are the challenges faced by organization regarding managing the diversified
culture people at work place?
3. What are the strategies adapted by business in respect of managing the culture
diversity at work premises?
Section Two: Reasons for choosing this research project
Reasons for choosing the project (e.g links to other subjects you are studying, personal
interest, future plans, knowledge/skills you want to improve, why the topic is
important):
Rational:
Due to changes in time, the needs and preference of the companies are changing in respect of
recruiting different culture people in the business. Through this manner, the reason behind
choosing this topic is that it helps in identifying the company’s strategy regarding managing
the different culture people at work premises. The main reason of conducting the research in
this topic is that various authors are using the relevant topic to gather the information which
helps other companies’ to manage the different culture people in the business. Thus, it
interesting to read their views and thought relevant to the research topic. The reason behind
conducting their research now is that it saves time and cost as various author already conduct
the research on this topic. Thus, data is to be gathered easily and also accurate information
are to be presented in the research.