Talent Management as a Strategic Priority: An Investigation on Pizza Hut

This research proposal explores the concept of talent management as a strategic priority for organizations, with a focus on Pizza Hut. It aims to evaluate the impact of talent management on performance, examine its role in meeting the challenges of COVID-19, and recommend innovative recruitment and training methods for effective talent management at Pizza Hut.

Research Proposal

Table of Contents
Research Theme: Talent Management in the service industry........................................................1
Research Topic: Talent management as a strategic priority. An investigation on Pizza Hut..........1
Introduction......................................................................................................................................1
Aims and objectives.........................................................................................................................1
Research questions.................................................................................................................1
Literature Review.............................................................................................................................2
Rationale of the research........................................................................................................2
Research Methodology....................................................................................................................3
Research Philosophy..............................................................................................................3
Research design......................................................................................................................3
Source of data collection........................................................................................................4
Data collection method...........................................................................................................4
Sampling strategy................................................................................................................4
Sample size and type of participants......................................................................................4
Ethical considerations.............................................................................................................4
Project timeline................................................................................................................................5
REFERENCES................................................................................................................................5

Research Theme: Talent Management in the service industry
Research Topic: Talent management as a strategic priority. An investigation
on Pizza Hut
Introduction
Talent management is a vital phenomenon that consists of hiring, retaining and
developing employees of orgnisation that is important for a company in order to maintain the
flow of work and efficiency of its operations. The current investigation is based on evaluation
about the concept of talent management in order to accomplish the reasons and factors that made
it a strategic priority for an orgnisation. Further, the selected orgnisation for current investigation
is Pizza Hut that is an American restaurant chain and international franchise that is famous for its
Italian American cuisine menu, including pizza and pasta thus provide better implication about
the priority and importance of talent management for achieving this high level of performance.
Aims and objectives
Research aim
The aim of current research project is, “To evaluate about the concept of talent
management as strategic priority and its impact on performance of an organisation”. An
Investigation conducted on Pizza City.
Objectives of Research
 To review about the concept of talent management as strategic priority including its need
and importance for an organisation.
 To determine the impact of talent management on performance of Pizza Hut.
 To examine the role of talent management in meeting the challenges of COVID-19.
 To recommend innovative ways of recruitment and training of employees to ensure
effective talent management at Pizza Hut.
Research questions
 Why talent management has become a strategic priority for an organisation?
 What possible impact is lead by talent management on performance of Pizza Hut?
 What role is played by talent management in meeting the challenges of COVID-19?
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 What are the suggested ways of recruitment and training of employees to ensure effective
talent management at Pizza Hut?
Literature Review
Rationale of the research
The selection of topic based on Talent management in service industry is rationale and
justifiable as in current scenario talent management has become vital for maintaining skills and
creativity level of employees that makes a service organisation better and more superior that its
competitors. Thus, selection of current topic is viable as yield better information regarding the
need and importance of talent management. Further, it also emphasis on role of talent
management in meeting and coping up negative impact and challenges of COVID-19 thus,
become more important and rational for researcher and other scholar. Beside this, conducting
current research work on Pizza Hut would lead to improvement in the communication and
managerial skills of investigator along with meeting academic and educational perspective.
Main Body of Literature Review
As per the view point of Prarthana Ghosh, 2019, concept of talent management is
basically associated with the methodically organised and strategic way and process of getting a
right talent onboard through recruiting a skilled candidate along with ensuring regular training
and motivation to grow them to their optimal capabilities while keeping the organizational
objectives in mind. Thus, it can be evaluated that talent management is an important and
crucially needed concept that ensures maintenance of efficiency and performance level of
workforce of an organisation thus, talent management becomes a strategic priority that keep
employees of an organisation motivated and directed towards accomplishment of desires goals
and targets (Crane and Hartwell, 2019).
As per the opinion of Mensah, J. K., 2019, a positive impact is lead by talent
management on performance of Pizza Hut as talent management ensures maintenance of skilled
and highly competent workforces through hiring a right candidate for a job. Further, talent
management also consists of leading regular training and development programmes for
employees to sharpen their skills and capabilities that makes them more competent and creative
which ensures better performance and enhanced success of an organisation (Grant, 2020).
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As per the information provided by Saurabh Parashar and Rajul Mathur, 2020,
management of talent plays a vital role in meeting and overcoming the crisis of current global
pandemic. COVID-19 has created many issues and negative impacts of hospitality industry
associated with sudden lockdowns and social distancing thus, hotels and restaurants need to
emphasis more on training and development of its employees to overcome current situation.
Thus, talent management plays a vital role in overcoming the challenges of COVID-19 through
leading better training and learning about sanitization and maintaining proper hygiene and social
distancing at workplace and within the premises of organisation (Harsch and Festing, 2020).
According to the view point of Ana Cvetkovic, 2019, the best way of recruitment and
training of employees in Hospitality orgnisation would consists of leading more effective and
better Orientation along with making new hires familiar with the latest hospitality technologies
to enhance their performance and efficiency. Further, during the time of COVID-19 focusing on
job rotations schemes and online learning process to manage crowd at workplace and connect of
people are also effective ways of recruitment and training of employees to ensure effective talent
management at Pizza Hut (Swailes, 2019).
Research Methodology
This section forms a vital part of research proposal as yield all required information about
the research methods and design used for conducting an investigation. Following are the main
methods and research design used for conducting current investigation on Pizza Hut.
Research Philosophy
Out of two main categories of research philosophy i.e. positivism and interpretivism, use
of positivism is made for current investigation as it lead to better support for collection and
interpretation of quantitative data.
Research design
This section of research methodology is basically bifurcated into three main parts which
consists of qualitative, quantitative and mixed method of investigation. Out of these three types
of research deign implication of quantitative research method is made for current Investigation
on Pizza Hut as it lead to gathering of data in numeric or statistical terms that yield a more easy
and efficient way of data collection and presentation in short time span to achieve research
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objectives on time (Grant, 2020). Further, quantitative research design also insures measurable
conclusion and results to clearly determine end results of investigation.
Source of data collection
There are two main sources of data collection that consist of primary and secondary
sources. Fr current investigation on Pizza Hut both primary and secondary sources of data
collection are used to ensure collection of first hand data along with support from past findings.
Data collection method
There are various methods of data collection that consists of survey, interviews, observations,
focus groups or secondary sources of data out of which use of Survey method and secondary
form of data is made for current investigation for gathering and collecting data. Secondary
sources of information consist of online articles and journals which are evaluated in literature
review (Harsch and Festing, 2020). On the other hand survey method is used to collect primary
information with the help of a questionnaires which ensures efficient collection of data from
larger number of respondents who would be selected from the employees of Pizza Hut.
Sampling strategy
The strategy of sampling used for current investigation on Pizza Hut is based on
convenience sampling method which is a non-probability sampling method and ensures
collection of members from population in the basis of convince of researcher to maintain the
authenticity and reliability of investigation.
Sample size and type of participants
The sample size selected for current investigation is 20 respondents which are selected from the
employees of Pizza Hut.
Ethical considerations
While conducting a research work meeting ethical consideration and code of conduct based
on research principle is important to maintain the authenticity and reliability of investigation.
While conducting current research work due care is taken that none of the research activity
should not harm any intellectual property rights or sentiments of an individual. Furthers, care
regarding maintenance of privacy and confidentiality of collected information is also taken
through meeting provisions of data collection act and taking written approval and consent form
all participant.
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Project timeline
Use of following Gantt chart is made for current investigation to present the set project
timelines and duration in a systematic way.
REFERENCES
Books and journal
Crane, B. and Hartwell, C. J., 2019. Global talent management: A life cycle view of the
interaction between human and social capital. Journal of World Business. 54(2). pp.82-
92.
Grant, K., 2020. TALENT MANAGEMENT AND LEADERSHIP. Organizational Leadership,
p.223.
Harsch, K. and Festing, M., 2020. Dynamic talent management capabilities and organizational
agility—A qualitative exploration. Human Resource Management. 59(1). pp.43-61.
Mensah, J. K., 2019. Talent management and employee outcomes: a psychological contract
fulfilment perspective. Public Organization Review. 19(3). pp.325-344.
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Murillo, E. and King, C., 2019. Why do employees respond to hospitality talent management.
International Journal of Contemporary Hospitality Management
Neri, S. and Wilkins, S., 2019. Talent management in transnational higher education: strategies
for managing academic staff at international branch campuses. Journal of Higher
Education Policy and Management. 41(1). pp.52-69.
Self, T. T., Gordon, S. and Jolly, P. M., 2019. Talent management: a Delphi study of assessing
and developing GenZ hospitality leaders. International Journal of Contemporary
Hospitality Management.
Swailes, S., 2019. Talent management: Gestation, birth, and innovation diffusion. In Managing
Talent (pp. 1-20). Palgrave Macmillan, Cham.
Online:
Saurabh Parashar and Rajul Mathur, 2020. COVID-19: Managing talent in times of crisis.
[Online] Available Through:< https://www.peoplemattersglobal.com/article/talent-
management/covid-19-managing-talent-in-times-of-crisis-25352 >.
Prarthana Ghosh, 2019. What is Talent Management? Definition, Strategy, Process and Models.
[Online] Available Through:< https://www.hrtechnologist.com/articles/performance-
management-hcm/what-is-talent-management/ >.
Ana Cvetkovic, 2019. The 7 best hospitality training ideas.[Online] Available Through:<
https://blog.typsy.com/the-seven-best-hospitality-training-ideas >.
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