[SOLVED] Research Ethics and Data Protection Plan

This assignment requires students to complete a research ethics form, which includes sections on informed consent, potential risks, sensitive topics, and data storage and security. The student must also provide a declaration, confirming their understanding of the Pearson College Research Ethics Policy. The lecturer checks the proposal against a checklist, ensuring it is feasible, realistic, and has a clear rationale. The completed form is submitted to the specified authority.

Research Project

Table of Contents
TITLE .............................................................................................................................................1
PART 1: RESEARCH PROPOSAL ...............................................................................................1
CHAPTER 1: INTRODUCTION...............................................................................................1
CHAPTER 2: LITERATURE REVIEW....................................................................................2
CHAPTER 3: RESEARCH METHODOLOGY........................................................................4
Timeline of research activities ...................................................................................................6
REFERENCES ...........................................................................................................................9
PART 2: RESEARCH PROJECT ................................................................................................10
EXECUTIVE SUMMARY ......................................................................................................10
METHODOLOGY ...................................................................................................................10
RESULTS/FINDINGS .............................................................................................................13
DISCUSSION...........................................................................................................................23
CONCLUSION ........................................................................................................................26
RECOMMENDATION ...........................................................................................................27
REFLECTION..........................................................................................................................27
REFERENCES .........................................................................................................................28
APPENDICES ..............................................................................................................................29
Research Log Book...................................................................................................................29
Research Approval & Ethics Form...........................................................................................31

TITLE
“To investigate the impact of globalisation on the automotive industry and the major
challenges it brings. A study on automotive industry.
PART 1: RESEARCH PROPOSAL
CHAPTER 1: INTRODUCTION
Background of the research
The automotive industry comprises a different range of organizations and businesses
involved in the design, creation, manufacturing, marketing, and merchandising of motor
vehicles. It is one of the largest economic sectors by revenue in all over the world. Gl obalisation
is the process of integration and interaction among governments, nations and organisations. It
introduces as an effective process in which economy of a country have become increasingly
inter-dependent and integrated. Globalisation is directly impact on corporate structure of
multinational organisation. Along with this, enterprise have various departments within an
organisation (Calabrò and et. al., 2013). Therefore, globalisation is directly impact on corporate
structure of company by increasing sales, improving living of standard etc. Apart from this,
there are different challenges faced by company while expanding their business functions such as
unfamiliar cultures, human resources, organisational communication, mastering marketing etc.
All these are main challenges which will highly impact on growth and performance of
organisation.
Research aim
Main aim of this research is “To investigate the impact of globalisation on the automotive
industry and the major challenges it brings. A study on automotive industry.
Research questions:
 How is globalisation influencing the functioning of the automotive industry?
 What is the impact of globalisation on the automotive industry and the major challenges
globalisation brings? Is globalisation influencer in the opportunities of the automotive industry?
Research objectives
 To determine the influence of globalisation on the functions of the automotive industry.
 To identify the challenges faced by automotive companies during the globalisation era.
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 To analyse the opportunities for automotive industry due to globalisation.
Rationale of the research :
Main reason about choosing this topic is to investigate the i impact of globalisation on the
automotive industry and the major challenges it brings. (Cavusgil and et. al., 2014). It is a
multinational organisation that help in development of economy, improving living standard of
people etc. Along with this, such type of research will also support a researcher by enhancing its
literature review skill, data analysis and interpretation skill. Thus, it is important study for
academic and practical manner. As it will provide accurate and appropriate information about the
impact of globalisation and challenges faced by company.
CHAPTER 2: LITERATURE REVIEW
A literature review introduces as a systematic, reproducible and explicit method for
evaluating, identifying and synthesizing the actual body of recorded and completed work
produced by investigators, practitioners and scholars (Crane and Matten, 2016). There are
different purpose of literature review such as: it will help a researcher to identify gaps in
research, relationship of work, area of prior scholarship etc. Therefore, in this section all research
objectives and questions will be addressed in proper and systematic manner.
The influence of globalisation on the functions of the automotive industry.
Automotive industry, all those business and activities participated in the manufacture of
motor vehicles, covering most elements, such as bodies and engines, but excluding tires, fuel and
batteries. main products are traveller automobiles and light trucks, considering pickups, vans,
sport utility vehicles and so on. Commercial vehicle like delivery trucks and big transport trucks,
often called semis), via essential to the sector, are secondary.
According to the Beverly Bird And Carol Kopp, (2019), globalisation introduces as a
spread of technology, information and products across national borders. Organisation gain a
competitive benefit on different fronts via globalisation. They can decrease operating costs by
designing and manufacturing products in internationally. They can purchase raw materials in
reasonable cost because of the diminution and removal of tariffs. In Jaguar Land Rover, there are
different departments are work together such as marketing, operations, Human resource etc.
Operation department: Globalisation impacts operations strategies of automotive
industry in both favourable and unfavourable manner. There are some global force that can be
applied as an operations strategy such as global sourcing, scanning and learning, economies of
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scale, and research and development. It will help an organisation by increasing supply chain
capabilities, meeting customer demand, managing and reducing costs, ensuring security in
supply etc.
Human resource department: Impact of globalisation on human resource development
and management is important. Human resource department of Jaguar Land Rover must adopt
their practices and thinking to include foreign regulations, cultural difference and technological
development. All these will help an enterprise to improve their success and growth at
international level.
Marketing department: Globalization leads to maximised competition which is mainly
related to product and service cost, technological adaptation, target market, quick response,
speedy production by organisation etc. When Jaguar Land Rover produces with minimum cost
and sells cheaper, it is capable to enhance its market share.
The challenges faced by automotive companies during the globalisation era.
According to Dunning, (2014), there are number of challenges which is required to be
faced by any of the company which is in the phase of globalisation. The first problem that they
faces is realted with the market policies because it is found that every country uses different
types of policies for promoting their business so that additional benefits can be taken. Second
one is tht, at present there is tough competition in the market because there are number of
organisation which is dealing in the field of automotive so Automotive Industry must know that
how they have to deal with those situations.
It is said that when ever any of the organisation is entering into new market they must
find the manpower as it is one of the must important sources for conducting day to day activity
so that it is also one of the challenge that need to be faced by Automotive Industry. Even there is
the problem of language because every nation have different language which is very difficult
task to deal so it one of the harder job for organisation to be familiar so that more number of
customer can be connected with the company. In addition, different rules and regulation are also
required to be followed so it will be important for organisation to understand that how they read
and apply the law so that working condition can be made more understandable.
The opportunities for automotive industry due to globalisation.
As per view point of Cavusgil and et. al., (2014), globalisation is very much important for
an organisation and also very much helpful for them in growing and developing their business in
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different boundaries. It use to provide huge number of opportunities for all the organisations of
different sector, so that they can increase sales and revenue of them. For auto mobile industry,
globalisation can be considered as huge opportunity, where they get chance to expand their
business in different nation, so that the number of customers at customer base can get increased.
Along with this, it help them serving huge number of customers, so that the sales, revenue and
profitability of them can get increased. Also, the major opportunities which Automotive Industry
get due to globalisation is, due to this only they are able to expand their business in different
boundaries and now are able to serve huge number of customers and also have large number of
loyal customers of them. Another opportunity which is grabbed by Automotive Industry by
globalisation is, they are able to increase the level of their production, and also are able to
decrease the cost of production of them. This all also helped them in increasing their profits and
also help them in growing and developing their business at huge level. Globalisation is a process
which has provided ample number of opportunities to Automotive Industry, due to which they
are able to achieve their goals and objectives and also able to become one of the leading luxury
car seller of the world.
CHAPTER 3: RESEARCH METHODOLOGY
Research methodology refers as an essential process applied by researcher to collect
accurate information about the topic. In this chapter, different methods will be included which
are determine as under with proper justification:
Research approach: It introduces as an effective procedure and plan that consists of the different
steps of broad assumptions. In this, data collection, analysis and interpretation are consider main
steps which will help a researcher to collect accurate data about the topic (Dunning, 2014). In
order to collect data, research approach mainly divided into two parts such as qualitative and
quantitative. In case of qualitative approach, it is a method of inquiry that creates better
understanding on social science and human, to analyse the way people think or feel. On the other
side, there is quantitative approach, it is applied to create numerical information and hard facts or
figures, by employing mathematical, logical and statistical techniques.
Justification: Those type of research approach are essential but according to the study,
qualitative research approach is more suitable. As in this, all participants are capable to give data
or information in their own words and way. Apart from this, quantitative approach is more
difficult to determine the reliability and validity of linguistic data. Thus, qualitative approach
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will be used for this research project because it given quality data about the study (Kennedy,
Welch and Monshipouri, 2017).
Research techniques: There are different types of research techniques such as questionnaire,
case studies, interviews, modelling etc. All these ate consider best techniques for collecting
accurate data about the topic.
Justification: According to this project, questionnaire will be used by researcher because
it will help them by providing reliable and valid data about the study. Apart from this, case study,
modelling and interview are more time consuming research techniques which is not suitable for
this project.
Data collection: For collecting accurate data about the topic, primary and secondary are best
sources of data collection. In case of primary source, questionnaire will be applied because it
help in accumulating proper data about the topic. On the other hand, under secondary research,
magazines, books, review of literature etc. are used by investigator to gather in-depth
information related to the study.
For this project, primary methods as a type of data collection will be used for collecting
accurate data about the topic. For this, questionnaire will be used by researcher for accumulating
reliable and valid information regrading the topic. For this project, questionnaire method is going
to applied and it is sent to employees within automotive industry. With the use of e-mail and
many other techniques, researcher will send questionnaire to the employees. For this project 1
questionnaire for employees will be used and in this, 10 questions will be prepared by researcher.
Justification: Those type of data collection will be applied in this project. For collecting
primary data, questionnaire will be used whereas for accumulating secondary data, literature
review will be used.
Analytical technique: There are different types of analytical techniques such as BCG matrix,
Benchmarking, Brainstorming, Swot analysis, Mind maps, Gap analysis, six questions etc. All
these are essential for getting proper output of research (Shenkar, Luo and Chi, 2014).
Justification: According to the topic, Gap analysis more suitable and appropriate
analytical technique used by researcher to analyse gaps in previous research. This technique will
support an organisation to analyse relationship between globalisation and their corporate
structure.
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Limitation of Research: Research limitation is divided into two parts such as possible
methodological limitation and possible limitation of the researcher. Under methodological
limitation, sample size, lack of available and reliable information, lack of prior research studies
on the topic, self-reported data etc. On the other hand, limitation of the researcher are mainly
related with access of data, longitudinal effects, cultural and other kind of bias, fluency in
language. Thus, those type of limitations will be faced by researcher will conducting primary and
secondary research about the topic. There are some limitation which is faced by researcher while
completing each activities or tasks of dissertation. Formulation of research aims and objectives,
implementation of data collection methods i.e. primary and secondary, selection of sample size,
lack of previous studies in the research area, time etc. All these are major limitation which will
impact on researcher while completing research in accurate and systematic manner.
Ethical consideration: There are some research ethics principles that were applied by
researcher such as informed consent, confidentiality and anonymity. All these principles should
be followed by researcher which will help them in completion of research activities
systematically and ethically.
Timeline of research activities
Time introduces as a more essential and useful resource used by each organisation or
researcher to identify accurate time period for completion of research activities. For this, Gantt
Chart is consider as a type of bar chart used by researcher to illustrates a project schedule. This
type of chart show the dependency connection between activities and actual schedule status. It
gives a graphical illustration of a schedule that supports an investigator to plan, coordinate and
track particular activities in a project (Stromquist and Monkman, 2014). It is commonly applied
in project management which will help a researcher to complete project within given time
period. It is one of the most useful and popular ways of displaying tasks or activities against
time.
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In this chart, different activities related to the project will be included such as selection of
topic, development of aims and objectives, literature review, research methodology, data
collection, data analysis, conclusion and recommendation, and submission of final report. All
these are identify best activities for successfully completing research project. Thus, Gantt chart is
most useful graphical presentation used by investigator to identify starting and ending time for
completion of above mentioned each activities in systematic and successfully. Therefore,
according to the chart, entire activity of research project will be completed around 20 Weeks.
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REFERENCES
Books and Journals
Calabrò, A. and et. al., 2013. The influence of ownership structure and board strategic
involvement on international sales: The moderating effect of family
involvement. International Business Review. 22(3). pp.509-523.
Cavusgil, S. T. and et. al., 2014. International business. Pearson Australia.
Crane, A. and Matten, D., 2016. Business ethics: Managing corporate citizenship and
sustainability in the age of globalization. Oxford University Press.
Dunning, J. H., 2014. The Globalization of Business (Routledge Revivals): The Challenge of the
1990s. Routledge.
Kennedy, E. T., Welch, C. E. and Monshipouri, M., 2017. Multinational corporations and the
ethics of global responsibility: Problems and possibilities. In Human Rights and
Corporations (pp. 123-147). Routledge.
Shenkar, O., Luo, Y. and Chi, T., 2014. International business. Routledge.
Stromquist, N. P. and Monkman, K., 2014. Defining globalization and assessing its implications
for knowledge and education, revisited. Globalization and education: Integration and
contestation across cultures. 1. pp.1-21.
Online
Mike Collins. 2010. The Pros And Cons Of Globalization. [Online]. Available through:
<https://www.manufacturing.net/article/2010/06/pros-and-cons-globalization>.
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PART 2: RESEARCH PROJECT
EXECUTIVE SUMMARY
Globalisation describes an effective way through which people and countries of the globe
integrate and interact. Main purpose of conducting this dissertation is to analyse the impact of
globalisation on the automotive industry and the major challenges it brings. For collecting in-
depth and accurate information about the current topic, literature review and different types of
methodology have been used by researcher (Abrol, Prajapati and Singh, 2017). Along with this,
data collection and data analysis have been completed with the help of questionnaire and
thematic analysis. At last, reflection has been related with the journey of investigator while
collecting information or data about the study. Conclusion and recommendation have been done
by addressed each objectives of research in accurate manner.
METHODOLOGY
It introduces as a theoretical and systematic analysis of the research methods used to a
field of investigation. This section of research methodology includes different methods which
will help an investigator in accumulation of reliable and valid data about the study (Baylis,
Smith and Owens, 2017). There are different methods used by researcher and with the help of
these methods, they were collected accurate amount of information from the respondents.
Sampling method: There are basically two types of sampling method which as
probabilistic and non-probabilistic. All these type of sampling method help a researcher to select
sample size from total population. According to the current study, random sampling as a form of
probabilistic sampling was applied by researcher. As it not require maximum cost, time and
resources of an organisation. Therefore, with the help of random sampling 50 respondents have
been taken into consideration (Beck, 2018). On the other side, non-probabilistic sampling is not
much appropriate for this project because it need more time, resources and cost of researcher or
company.
Research Philosophy: There are basically two types of research philosophy which is
interpretivisim and positivism. According to the current study, interpretivisim philosophy was
applied by researcher (Buckley, Doh and Benischke, 2017). As it help them in evaluating data or
information in effective manner which further outputs in arriving appropriate conclusion. On the
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other side, positivism philosophy was not used for this project because it is not suitable and
appropriate in carrying out investigation effectively.
Research approach: There are two types of research approach which is inductive and
deductive. According to the current study, inductive approach was applied by research. As it help
them in gathering quality and accurate information about the topic (Crane and Matten, 2016). On
the other hand, there is deductive approach which was not suitable and appropriate for this
project. As it require information in form of numbers, numericals and hard facts.
Data collection: Data was collected with the help of primary and secondary source of
research. In case of primary research, information about the topic was accumulated with the help
of questionnaire (Fagerberg, Laestadius and Martin, 2016). As it help a researcher by providing
reliable and valid data which is related with the study. On the other side, in case of secondary
research, information was gathered through the books, journals, literature review and many other
articles relevant to the topic.
Data analysis: For analysed data, thematic analysis technique was used by investigator. It
is a best technique which will help an investigator by analysing accurate information from
participants. In this case, different themes has been made on each questions which will support in
completing each activities of study in minimum time period (Kushwaha and Sharma, 2016).
Research reliability and validity: This is also consider as an important and essential part
of researcher which is based on questionnaire. It is most significant and essential instrument of
primary research which was used by investigator to accumulate reliable and valid data about the
study.
Research strategy: It is also identified as an essential part of research used by
investigator to accumulate proper and relevant information regarding the study (Los, Timmer
and de Vries, 2015). Case study, observation, survey, questionnaire etc. are consider main
research strategy for dissertation. All these are essential but according to the study, questionnaire
strategy was applied for collecting reliable and valid data about the topic.
Ethical consideration: There are different principles related to ethical consideration in research
project. Some principles are determined as under:
 Participants of research should not be subjected to harm in any kind of ways (NA, 2016).
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 Anonymity of organisations and individuals participating in the research has to be
ensured.
 Any kind of communication in link to the study should be completed with transparency
and honesty.
 Any kind of misleading data as well as representation of primary information analysing
in a biased way must be ignored.
 Any exaggeration and deception regarding the aims and objectives of the dissertation
must be avoided (Noe and et. al., 2017).
 Adequate or actual level of confidentiality of the research information should be ensured.
 Full consent or respond should be obtained from the respondents prior to the research.
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RESULTS/FINDINGS
In this section, researcher play vital role in preparing questionnaire for analysing accurate
output for the topic. It is a part of primary research which is applied by researcher to accumulate
reliable and valid information about the study. For this, respondents have been selected through
probabilistic sampling. It is a best and essential method for an organisation because, it not
require its maximum time, cost and resource as well as give accurate output.
Questionnaire
Q1) Are you have knowledge about the basic idea of globalisation?
a) Yes
b) No
Q2) What would be the suitable entry mode strategy for automotive industry to globalise in the
global market?
a) Merger and Acquisition
b) Joint venture
c) Foreign direct investment
d) Strategic Alliance
Q3) What are the advantages which are related with the globalisation of automotive industry.
a) Larger market share
b) Higher amount of profits
c) Building strong brand image
Q4) What are the challenges or issues faced by automotive industry while entering into
emerging market?
a) Communication issues
b) Culture difference
c) Different regulations and legislation
Q5) What would be the most essential and significant market development strategy for
automotive industry while entering into emerging market?
a) Market development
b) Diversification
c) Market development
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d) Market penetration
Q6) Does globalisation assist an automotive industry to accomplish competitive benefits in
market?
a) Yes
b) No
Q7) What would be the suitable way to reduce the issues faced by the automotive industry in
international market?
a) Application of common and shared norms and values
b) Adoption of Flat communication method
c) Adoption of training and development program
Q8) What would be the best factor require by automotive industry while entering into emerging
market?
a) Human resources
b) Technological resources
c) Capital resources
Q9) Does globalisation of the business functions and operations of an automotive industry assist
in reduction in the employee turnover?
a) Agree
b) Strongly agree
c) Disagree
d) Strongly disagree
Q10) Any recommendations for an automotive industry to further enhance their operations?
Q1) Are you have knowledge about the basic idea of globalisation? Frequency
a) Yes 35
b) No 15
Q2) What would be the suitable entry mode strategy for automotive
industry to globalise in the global market?
Frequency
a) Merger and Acquisition 8
14

b) Joint venture 20
c) Foreign direct investment 12
d) Strategic Alliance 10
Q3) What are the advantages which are related with the globalisation
of automotive industry?
Frequency
a) Larger market share 20
b) Higher amount of profits 16
c) Building strong brand image 14
Q4) What are the challenges or issues faced by automotive industry
while entering into emerging market?
Frequency
a) Communication issues 16
b) Culture difference 14
c) Different regulations and legislation 20
Q5) What would be the most essential and significant market
development strategy for automotive industry while entering into
emerging market?
Frequency
a) Product development 8
b) Diversification 10
c) Market development 25
d) Market penetration 7
Q6) Does globalisation assist an automotive industry to accomplish
competitive benefits in market?
Frequency
a) Yes 40
b) No 10
15

Q7) What would be the suitable way to reduce the issues faced by the
automotive industry in international market?
Frequency
a) Application of common and shared norms and values 20
b) Adoption of Flat communication method 16
c) Adoption of training and development program 14
Q8) What would be the best factor require by automotive industry
while entering into emerging market?
Frequency
a) Human resources 17
b) Technological resources 13
c) Capital resources 20
Q9) Does globalisation of the business functions and operations of an
automotive industry assist in reduction in the employee turnover?
Frequency
a) Agree 25
b) Strongly agree 15
c) Disagree 7
d) Strongly disagree 3
Q1) Are you have knowledge about the basic idea of globalisation? Frequency
a) Yes 35
b) No 15
16

a) Yes b) No
0
5
10
15
20
25
30
35
35
15 Frequency
Q2) What would be the suitable entry mode strategy for automotive
industry to globalise in the global market?
Frequency
a) Merger and Acquisition 8
b) Joint venture 20
c) Foreign direct investment 12
d) Strategic Alliance 10
17

a) Merger and Acquisition
b) Joint venture
c) Foreign direct investment
d) Strategic Alliance
0
2
4
6
8
10
12
14
16
18
20
8
20
12
10
Frequency
Q3) What are the advantages which are related with the globalisation
of automotive industry.
Frequency
a) Larger market share 20
b) Higher amount of profits 16
c) Building strong brand image 14
18

a) Larger market share
b) Higher amount of profits
c) Building strong brand image
0
2
4
6
8
10
12
14
16
18
20
20
16
14
Frequency
Q4) What are the challenges or issues faced by automotive industry
while entering into emerging market?
Frequency
a) Communication issues 16
b) Culture difference 14
c) Different regulations and legislation 20
19

a) Communication issues
b) Culture difference
c) Different regulations and legislation
0
2
4
6
8
10
12
14
16
18
20
16
14
20
Frequency
Q5) What would be the most essential and significant market
development strategy for automotive industry while entering into
emerging market?
Frequency
a) Product development 8
b) Diversification 10
c) Market development 25
d) Market penetration 7
20

a) Product development
b) Diversification
c) Market development
d) Market penetration
0
5
10
15
20
25
8
10
25
7
Frequency
Q6) Does globalisation assist an automotive industry to accomplish
competitive benefits in market?
Frequency
a) Yes 40
b) No 10
21

a) Yes b) No
0
5
10
15
20
25
30
35
40
40
10
Frequency
Q7) What would be the suitable way to reduce the issues faced by the
automotive industry in international market?
Frequency
a) Application of common and shared norms and values 20
b) Adoption of Flat communication method 16
c) Adoption of training and development program 14
22

a) Application of common and shared norms and values
c) Adoption of training and development program
0
2
4
6
8
10
12
14
16
18
20
20
16
14
Frequency
Q8) What would be the best factor require by automotive industry
while entering into emerging market?
Frequency
a) Human resources 17
b) Technological resources 13
c) Capital resources 20
23

a) Human resources
b) Technological resources
c) Capital resources
0
2
4
6
8
10
12
14
16
18
20 17
13
20
Frequency
Q9) Does globalisation of the business functions and operations of an
automotive industry assist in reduction in the employee turnover?
Frequency
a) Agree 25
b) Strongly agree 15
c) Disagree 7
d) Strongly disagree 3
24

a) Agree
b) Strongly agree
c) Disagree
d) Strongly disagree
0
5
10
15
20
25
25
15
7
3
Frequency
DISCUSSION
It is important part of research project in which discussion mainly related with the source
of primary and secondary research. In case of primary research, discussion have been done with
the help of questionnaire (Shapiro, 2016). On the other hand, under secondary research,
discussion have been completed via review of literature.
Discussion on the basis of primary research
Theme 1: Knowledge about the basic idea of globalisation
Interpretation: According to the above given chart, it has been concluded awareness
about the globalisation among respondents. 35 out of 50 respondents have idea about the concept
of globalisation whereas remaining 15 respondents don't have any knowledge about the same.
Theme 2: Suitable entry mode strategy for automotive industry
Interpretation: From the above given graph, it has been interpreted suitable entry mode
strategy for automotive industry. 8 out of 50 respondents have idea as merger and acquisition is
suitable strategy for an organisation to enter into emerging market, 20 respondents have opinion
as joint venture is most suitable entry mode strategy because it not require more time and cost of
an organisation. 12 respondents have idea as foreign direct investment is appropriate strategy for
company to enter into new market. Remaining 10 respondents have opinion as strategic alliance
is more suitable and appropriate way for automotive industry to globalise their business.
25

Theme 3: Advantages which are related with the globalisation of automotive industry
Interpretation: According to the above given information, it has been concluded
advantages which are associated and linked with the globalisation of an organisation. 20
respondents have idea as with the help of globalisation company can easily achieve larger
number of market share. 16 respondents have opinion as globalisation help an automotive
industry to gain higher amount of profits. Remaining 14 respondents have view as globalisation
assist an organisation by building its strong brand image in customer's mind and also in
marketplace.
Theme 4: Challenges or issues faced by automotive industry
Interpretation: From the above given report, it has been concluded challenges faced by
an organisation while globalise their business operations. 16 out of 50 respondents have idea as
communication is biggest issue which will impact on business's growth and success. 14%
respondents have opinion as culture difference is biggest challenge that directly impact of
employees turnover. Remaining 20 percent respondents have idea as different regulation and
legislation will also impact on business while globalise their operations.
Theme 5: Significant market development strategy for automotive industry
Interpretation: As per the above mentioned information or data, it has been concluded
significance of market development strategy for automotive sector. 8% respondents have idea as
product development is best strategy for a company to enter into emerging market. 10%
respondents have opinion as diversification is suitable way for automotive industry to grow their
business. 25% respondents have idea as market development is most appropriate strategy for an
organisation. In this company introduce its existing product in new marketplace. Along with this,
remaining 75 respondents have idea is market penetration is most appropriate way to enter into
emerging market.
Theme 6: Importance of globalisation
Interpretation: According to the above given chart, it has been concluded importance of
globalisation for an automotive industry in achievement of competitive benefits. For this, 40 out
of 50 respondents have been agreed about this statement whereas remaining 10% respondents
not agreed about the same.
Theme 7: Ways to overcome or reduce challenges faced by company
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Interpretation: From the above given data, it has been concluded different ways of
overcoming issues of globalisation. For this, 20% employees have idea as application of
common and shared norms and values will help an organisation to overcome impact of different
regulations and legislation. 16 respondents have opinion as adoption of Flat communication
method help an automotive industry to overcome communication barriers and retain employees
for long time. Along with this, remaining 14 respondents have idea as adoption of training and
development program will help an enterprise to overcome impact of culture difference.
Theme 8: Best factor require by automotive industry while entering into emerging market
Interpretation: From the above given data, it has been interpreted necessary factor
required by automotive industry while entering into emerging market. For this, 17 employees out
of 50 have opinion as human resource is important factor which is require by company while
entering into emerging market. 13 respondents have idea as technological resources is main
factor because without this company can not promote their products to the customers. Remaining
20% employees have knowledge as capital is most essential and needed factor for expanding
business operations in international market.
Theme 9: Effectiveness of globalisation
Interpretation: From the above given data, it has been concluded effectiveness and
significance of globalisation in reduction of employee turnover. 25% respondents have to agree
about this statement. 15 respondents are strongly agree, 7% respondents are disagree and
remaining 3 respondents are strongly disagree.
Discussion on the basis of secondary research
In case of secondary research, discussion will be made with the help of literature review.
Discussion on the basis of literature review will be defined as under:
Globalisation influencing the functioning of the automotive industry
Automotive brands are among the strong and most iconic image of their respective
nations. Lamborghini is fundamentally Italian, for instance, while Volvo brand is inherently
Swedish and Jaguar classically British. Automotive industry have different functions such as
human resource, marketing, finance and operations (Stark, 2015). All these are major functions
which help an organisation in its success and growth. Globalisation is a biggest concept which
directly impact on business growth and market share by providing opportunities. These
opportunities mainly related with expansion of business functions and activities.
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Impact of globalisation on the automotive industry and the major challenges globalisation
brings.
Globalisation has negative impact on the growth and development of automotive
industry. There are different challenges faced by automotive industry while globalise their
business functions in emerging market. Different laws and regulation, culture difference,
communication barriers etc. are consider major issues which will negatively impact on market
share and growth of an organisation (Tsogas, 2015). On the other side, there are also various
challenges faced by automotive sector which is job mobility, western dominance, loss of cultural
identity, partner with a globalisation expert etc.
Globalisation influencer in the opportunities of the automotive industry
There are different opportunities for automotive industry in global level such as benefit of
capital, advantage of technological advancement, innovation etc. All these are biggest
opportunities provided by globalisation for an organisation to increase their sales and market
share within given time duration (Turner and Holton, 2015). On the other hand, globalisation
help an automotive industry by improving living standards, increasing creativity and innovation,
lowering costs for goods and services, easy access to foreign culture etc. All these are main
opportunities which will positively help automotive sector by increasing its growth and
development at international marketplace.
CONCLUSION
From the above given data, it has been concluded significance and role of globalisation in
growth and development of automotive industry. In questionnaire process, more than half of the
population have knowledge about the concept and significance of globalisation in success of an
automotive industry. Globalisation have to provided different advantages to an organisation such
as larger market share, higher amount of profits and strong brand image. All these benefits will
help an enterprise to successfully expand their business functions and operations at international
level. Apart from this, there are different challenges or issues faced by automotive industry while
entering and globalising their business. These issue mainly related with different rules and
regulation of government, communication barrier and culture difference. These type of
challenges were negatively impact on growth and success of an organisation.
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RECOMMENDATION
According to the above given report, it has been recommended as globalisation positively
and negatively impact on success and growth of an enterprise. When company expand their
business at global level, they faced some issues related with communication, culture, and
government rules and regulation. In order to overcome these issues or challenges, some
recommendation to the automotive industry will be provided as under:
 Automotive industry should study and follow common and shared norms and values
regulated by governments. This strategy help them in overcoming issue related with
government's rules and regulation.
 An industry should also adopt and follow flat communication method which will highly
assist them in reducing communication barriers among customers, governments,
employees and other stakeholders.
 In order to overcome and reduce challenges related to culture difference, automotive
industry should adopt of training and development program and provide them. This
program highly help an organisation in reduction of employee turnover rate.
REFLECTION
I am happy that I get a possibility to analysis significance of globalisation in growth and
development of Automotive industry. In during the collection of information about the topic, I
am faced some challenges such as lack of fund, lack of time, poor system for recording data etc.
All these issues were negatively impact on development of my skills and growth. For collecting
information or data about the topic, I am used different methods and approaches e.g. data
collection, data analysis, research strategies, research design, ethical consideration etc.
29

REFERENCES
Abrol, D., Prajapati, P. and Singh, N., 2017. Globalization of the Indian pharmaceutical industry:
implications for innovation. Institutions and Economies. pp.327-365.
Baylis, J., Smith, S. and Owens, P. eds., 2017. The globalization of world politics: An
introduction to international relations. Oxford University Press.
Beck, U., 2018. What is globalization?. John Wiley & Sons.
Buckley, P. J., Doh, J. P. and Benischke, M. H., 2017. Towards a renaissance in international
business research? Big questions, grand challenges, and the future of IB
scholarship. Journal of International Business Studies. 48(9). pp.1045-1064.
Crane, A. and Matten, D., 2016. Business ethics: Managing corporate citizenship and
sustainability in the age of globalization. Oxford University Press.
Fagerberg, J., Laestadius, S. and Martin, B. R., 2016. The triple challenge for Europe: The
economy, climate change, and governance. Challenge. 59(3). pp.178-204.
Kushwaha, G. S. and Sharma, N. K., 2016. Green initiatives: a step towards sustainable
development and firm's performance in the automobile industry. Journal of Cleaner
Production. 121. pp.116-129.
Los, B., Timmer, M. P. and de Vries, G. J., 2015. How global are global value chains? A new
approach to measure international fragmentation. Journal of Regional Science. 55(1).
pp.66-92.
NA, N., 2016. Greening environmental policy: The politics of a sustainable future. Springer.
Noe, R. A. and et. al., 2017. Human resource management: Gaining a competitive advantage.
New York, NY: McGraw-Hill Education.
Shapiro, J., 2016. China's environmental challenges. John Wiley & Sons.
Stark, J., 2015. Product lifecycle management. In Product lifecycle management (Volume 1) (pp.
1-29). Springer, Cham.
Tsogas, G., 2015. Labor regulation in a global economy. Routledge.
Turner, B. S. and Holton, R. J., 2015. Theories of globalization: issues and origins. In The
Routledge international handbook of globalization studies (pp. 23-43). Routledge.
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APPENDICES
Research Log Book
Live Recording
Week Date Nature of contact
e.g. Lecture, Self-
directed, One-to-
one etc
Content Action taken
1 06/03/19 Lecture Introduction to
research topic
Lectures, Selection of Research
Topic.
2 13/03/19
Brainstorming
Globalisation Generation of Research Aim,
objectives, Filling up the Approval
form.
3 20/03/19 Self-directed
learning
Development of
research objectives
and questions
Forming up Proposal for this project.
4 27/03/19 Online Researches Literature Review Identifying major sources of data.
5 03/04/19 Online Researches Literature Review Screening and Finalising the data
6 10/04/19 Research
Methodology
Literature Review Literature Review
7 17/04/19 Self-directed Finalising the
approval
Final proposal
8 24/04/19 One on one with
the lecturer
Proposal approval Receiving approval for proposal and
initiating further dissertation.
9 01/05/19 Lectures Process of Data
Collection
Data collection
10 07/05/19 Self-directed Designing
Questionnaire
Data Collection
31

Week Date Nature of contact
e.g. Lecture, Self-
directed, One-to-
one etc
Content Action taken
11 28/05/19
Self-directed
Emailing
questionnaires and
getting consent
form filled
Data collection
12 10/06/19 self-directed Gathering
Responses
Data Collection
13 17/06/19 Self-directed Data Collection Data Collection
14 01/07/19 Self- directed Analysis of
Answers
Analysing the data obtained.
15 08/07/19 Self- directed Creation of
Graphics
Using excel to create graphics
16 15/07/19 Self-directed Further analysis of
data
Data Analysis
17 22/07/19 Self-directed Interpretation of
Data
Data Analysis
18 29/07/19 Self-directed Presentation of
data
Data Presentation
19 05/08/19 Self-directed Final write up Finishing the report.
20 12/08/19
Self-directed
Reviewing and
submitting the
report
Submitting the final write up to the
university.
Research Approval & Ethics Form
*Students must ensure that this form is attached with their final submission. Failure to do this
will result in your project been refused for grading.
32

Section 1: Basic Details
Proposed topic title:
.................................................................................................................................................................
................................................................................................
“To investigate the impact of globalisation on the automotive industry and the major challenges
it brings. A study on Automotive industry.
...................................................................................................................................................................................................................................................................................................
Student name: ...................................................................................
Student ID number: ...................................................................................
Programme: ...................................................................................
School: ...................................................................................
Intended research start date: ............................................. Intended research end date: .............................................
Section 1: Proposal
You must complete all parts of Section 1 & 2 and present to your lecturer for a brief discussion
and approval of your topic before embarking on writing a full proposal.
What are the research objectives?
Research project objectives (e.g. what is the question you want to answer? What do you
want to learn how to do? What do you want to find out?): Try to have at least 3 SMART
objectives.
Research question: What are the impact of globalisation on the automotive industry and the major
challenges it brings ?
Research objectives
 To determine the influence of globalisation on the functions of the automotive industry.
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 To identify the challenges faced by automotive companies during the globalisation era.
 To analyse the opportunities for automotive industry due to globalisation.
Explain your reasons for your choice of topic
Reasons for choosing the project (e.g. links to other subjects you are studying, personal
interest, future plans, why the topic is important):
Main reason behind selecting this topic is to identify the impact of globalisation on
the automotive industry and the major challenges it brings . It is a multinational
automotive organization with its headquarters in Coventry, Whitley, UK. Along
with this, it is a international organization which will help a citizen by providing
job opportunities as well as also support in economic development. In personal
level, with the help of this topic, a researcher can easily improve its data analysis
skill, data interpretation skill, literature review skill and so on. All these skills will
help them in completing each activities of research within given time duration.
Section 3: Data Storage and Security
Confirm that all personal data will be stored and processed in compliance with the Data
Protection Act (1998) Yes: No:
Who will have access to the data and personal information?
During the research: Researcher
Where will the data be stored?
Data will be stored in computer system and any software.
Will mobile devices such as USB storage and laptops be used? Yes:
No:
If yes, please provide further details:
After the research:
Where will the data be stored?
How long will the data and records be kept for and in what format?
34