Equality and diversity in the workplace

This research project focuses on investigating how Aston Martin responded to current issues of equality and diversity, specifically the gender pay gap within the workplace. The study aims to determine the concept of equality and diversity practices, identify problems arising from the gender pay gap, and analyze the ways in which HR managers at Aston Martin resolve these issues. The research methodology includes a literature review, data analysis, and recommendations for the company.

Research Project

Title: “Equality and diversity in the workplace.”...................................................................................3
INTRODUCTION.................................................................................................................................3
Background of research.....................................................................................................................3
Research Aims...................................................................................................................................3
Research............................................................................................................................................3
Research............................................................................................................................................3
Purpose..............................................................................................................................................3
Rationale for selection of topic..........................................................................................................4
Research Time Line...........................................................................................................................4
LITERATURE REVIEW......................................................................................................................5
The concept of equality and diversity practices within workplace.....................................................5
Problems develop from gender pay gap within Aston Martin............................................................6
Different ways through which HR manager of Aston Martin resolve issues like gender pay gap......6
RESEARCH METHODOLOGY..........................................................................................................6
Research design.................................................................................................................................6
Data collection...................................................................................................................................7
Research approaches..........................................................................................................................7
Research Philosophy..........................................................................................................................8
DATA ANALYSIS AND INTERPRETATION...................................................................................9
RECOMMENDATION AND REFLECTION....................................................................................14
Recommendation.............................................................................................................................14
Reflection........................................................................................................................................15
CONCLUSION...................................................................................................................................15
REFERENCES....................................................................................................................................16

Title: “Equality and diversity in the workplace.”
INTRODUCTION
Background of research
Equality and diversity play important role in organisation as it provide equal
opportunity to each and every individual person working within business firm. In addition to
this, it also results in creating positive working environment as well as equal and fair job
opportunities. This report is based on Aston Martin which is part of Automobile
manufacturing and luxury goods company. It was founded in 1913 by Lionel Martin and
Robert Bamford. Headquarter of respective company is located at Gaydon, Warwickshire,
England, United Kingdom as well as serving at worldwide level. This research is based on
topic “To investigate how Aston Martin responded to current issues of equality & diversity
such as Gender pay gap within the workplace”.
Research Aims
“To investigate how Aston Martin responded to current issues of equality & diversity such as
Gender pay gap within the workplace”. A study on Aston Martin.
Research Objectives
 To determine the concept of equality and diversity practices within workplace.
 To identify problems develop from gender pay gap within Aston Martin.
 To analyse different ways through which HR manager of Aston Martin resolve issues
like gender pay gap.
Research Question
 What is the concept of equality and diversity practices within workplace?
 What are the problems develop from gender pay gap within Aston Martin?
 What are the different ways through which HR manager of Aston Martin resolve
issues like gender pay gap?
Purpose and scope of research
The aid of conducting this research is to find out different ways by that equality and
diversity will maintain in organisation as well as problems related to gender gap will resolve.

The scope of the study is that it will help Aston Martin in maintaining equality and diversity
within business firm.
Rationale for selection of topic
Main reason behind selecting this specific topic is to provide vast growth as well as
opportunity to automotive company by which they can grow effectively and efficiently. In
addition to this, it also provides assistance to scholars in enhancing their knowledge on
automobile and luxury goods as well as related to the topic. This will also help these scholars
in getting jobs in the same sector in future after completion of their studies.
Research Time Line
Gantt Chart – It is tool developed by Henry L. Gantt in 1917 by American engineer
and social scientist. Gantt Chart is horizontal bar chart which was developed with motive of
production control. Moreover, this tool frequently utilise in project management as it is
graphical illustration of schedule which assist to plan, coordinate and also for tracking
specific task in project. Gantt Chart is constructed with horizontal axis which represent total
time span of task or project as well as vertical axis shows task which make up the project.
Horizontal bars of varying lengths represent the sequences, timing, and time span for each
task.

Work breakdown Structure – Dividing complex projects within simpler as well as
manageable tasks is the procedure known as Work Breakdown structure. In addition to this,
project manager utilised this method for simplifying project execution. Within Work
breakdown structure larger projector task has been broken down within manageable chunks
of work so that it will easily supervised as well as estimated. Best thing of Work breakdown
structure is that its not restricted to specify filed when it comes to application. As it can be
implement for any type of project management.
LITERATURE REVIEW
The concept of equality and diversity practices within workplace.
As per the view point of Klein, 2016 it has been identified that equality and diversity
play important role in business firm as it assist in providing equal opportunities to the
personnel’s. By implementing such practices of equality and diversity within workplace it
result in enhancing efficiency of staff members within workplace. Along with this, they feel
motivated when equal opportunities are provided to them and also diversified working
environment. Thus, in simple term it can be said that everyone in company will have equal
opportunities as well as rights. Whereas if talking about diversity practices, it has been said
that it is highly associated with human rights & opportunities.

Problems develop from gender pay gap within Aston Martin.
On the basis of thought of Cardoso, Guimarães and Portugal, 2016, it is said that there
are different issues create from the unjustifiable sexual orientation pay hole which influence
the entire execution of the organization. In this respects it has likewise been distinguished a
portion of the issues which impact the business usefulness in negative way. A portion of these
issues incorporates demotivation, decline in general execution of staff individuals,
uneasiness, disappointment, dis-fulfillment and some more. Every one of these elements
emerge inside the working environment because of inconsistent sexual orientation pay
framework. This accordingly make negative condition inside the work environment which
influences the entire execution of individual just as association all in all. In this manner, it is
basic to consider every one of the issues in a fitting way with the goal that positive results
will be created.
Different ways through which HR manager of Aston Martin resolve issues like gender pay
gap.
As per the thought of Van der Vleuten, 2016, it has been said that there are different
techniques with the assistance of which issues, for example, sex pay hole. There are different
systems utilized by Human asset chief which help in settling issues emerge inside the
working environment. Supervisory group embrace techniques, for example, customary
premise coaching program, advancement and profession movement, reasonable contracting
rehearses and a lot more which impact the exhibition of staff individuals in a viable way.
Every one of these techniques help in settling issues emerge inside the association because of
sex pay hole with the goal that positive result will be created in a powerful way.
RESEARCH METHODOLOGY
Research methodology is important part of entire research project as it help in
collecting information as well as data for purpose of making business decision. It may
involve publication research, surveys, interviews as well as several other research techniques
and also involve both current and historical information.
Research design
Research Design is a particular method which utilised by researcher for gathering and
collecting commerce exam in as well as interpreter information in relation to selected issue or
problem. In case of research design, there are various approaches which includes descriptive,
exploratory and experimental. In the present research, investigator use descriptive design so

that they will be able to conduct the whole research in an effective manner and get authentic
information. With the assistant of this type of research design, investigator enhance it’s
knowledge along with reader. There are three methods with the help of which researcher can
accomplish it’s task these are case study, survey and observation. In the present research,
investigator adopts survey method for gathering information in order to accomplish the
research. For this, researchers collect data through questionnaire.
Data collection
There are two type of data collection method i.e., primary and secondary methods.
Both utilise for gathering authentic information or data. Explanation of these are as follows :-
 Primary data - Primary data is conducted by researcher in order to gather authentic
information. It is type of first hand data which has been never utilised or published in
any books, journals etc.. There are several sources of collecting or gathering primary
data such as questionnaires, interviews, online survey and many more. Through this
data collection tool researcher will be able to gathering authentic
 Secondary data - Another method of data collection is secondary, it involve
information and data which has been published before. There are several sources of
gathering secondary data such as television, newspaper, articles, journals, books and
many more.
In the present research, both primary as well as secondary method is used for collecting data.
For this, questionnaires, articles and journals are used by researcher. As these both methods
will provide assistance to researcher in completing research within effective manner as well
as help in coming out with better outcomes.
Research approaches
- It refers to a research which develop a method for conducting research. Methodology
aid in identifying different ways for gathering data with the help of which they can
accomplish their goals and objectives effectively (Silverman, 2016). It refers to a systematic
procedure used by researcher while conducting research. In order to gather and collect data
researchers use two methods i.e. quantitative and qualitative research.
 Qualitative Research – In qualitative research, investigatoruse open ended questions
for collecting information. It is the kind of research which is based on observations of
individuals. Main focus of this research is to examine various factors, beliefs and

experience of individuals. In this, research collect data other than quantitative
research.
 Quantitative Research – It refers to a type of research which is used by researcher in
order to describe the characteristics of the population. In this, questions are close
ended and data which is gathered are in numerical manner (Flick, 2015).
While conducting this research, investigator use qualitative method as it will aid in
gaining knowledge related to a particular topic.
Research Philosophy
There are two type of research philosophy i.e., positivism and interpretivism. Within
this, positivism research philosophy utilise by researcher who re concerned about observing
as well as predicting outcomes. On the other hand, interpretivism utilise by researcher who is
concerned with collecting rich insights into subjective meanings than providing law-likes
generalisations.
Sample Size – It is the total number of respondents used by researcher for gathering
and examining required data. There are various methods which includes while collecting
information which is random sampling techniques and non random sampling techniques. In
the present research, random sampling method is adopted by researcher. On the other hand,
respondents are 30 which aid in gathering authentic data.
Questionnaire – It is an tool which utilise by researcher for gathering information
and data from individuals. In addition to this, it involve set of questions which are answered
by respondents so that authentic data will be gathered in effective manner. It is one of the
easiest method through which researcher can gather primary data and produce positive
outcome.
Questionnaire
Q1) Are you aware with the concept of equality & diversity practices within workplace?
a) Yes
b) No
Q2) What are the major issues which developed within Aston Martin by gender pay gap?
a) Demotivation
b) Reduce overall performance

c) Anxiety
Q3) What are the several ways by that HR manager of Aston Martin solve problem of
gender pay gap?
a) Promotion and career progression
b) Mentoring program
c) Fair hiring practices
Q4) Are you in that favour with argument that implementation of equality and diversity
related practices within Aston Martin enhance efficiency of employees?
a) Agree
b) Disagree
Q5) As per your view point, Aston Martin gain advantages with the assistance of
implementing equality & diversity practices?
a) Yes
b) No
Q6) What are the advantages that HR manager of Aston Martin will gain by implementing
equality and diversity practices within their working?
a) Enhance brand image
b) Raise profit ratio
c) Increase efficiency of staff members
Q7) Do you think, management team of Aston Martin gain positive benefits at the
competitive marketplace?
a) Yes
b) No
Q8) Provide applicable recommendation for Aston Martin to understand the influence of
equality and diversity in accomplish organisational goals?
DATA ANALYSIS AND INTERPRETATION
Frequency table
Q1) Are you aware with the concept of equality & diversity practices within Frequency

workplace?
a) Yes 20
b) No 10
Q2) What are the major issues which developed within Aston Martin by
gender pay gap?
Frequency
a) Demotivation 15
b) Reduce overall performance 10
c) Anxiety 5
Q3) What are the several ways by that HR manager of Aston Martin solve
problem of gender pay gap?
Frequency
a) Promotion and career progression 10
b) Mentoring program 10
c) Fair hiring practices 10
Q4) Are you in that favour with argument that implementation of equality and
diversity related practices within Aston Martin enhance efficiency of
employees?
Frequency
a) Agree 20
b) Disagree 10
Q5) As per your view point, Aston Martin gain advantages with the assistance
of implementing equality & diversity practices?
Frequency
a) Yes 15
b) No 15
Q6) What are the advantages that HR manager of Aston Martin will gain by
implementing equality and diversity practices within their working?
Frequency
a) Enhance brand image 10
b) Raise profit ratio 10
c) Increase efficiency of staff members 10

Q7) Do you think, management team of Aston Martin gain positive benefits at
the competitive marketplace?
Frequency
a) Yes 20
b) No 10
Q8) Provide applicable recommendation for Aston Martin to understand the
influence of equality and diversity in accomplish organisational goals?
Theme 1: Are you aware with the concept of equality & diversity practices within
workplace.
Q1) Are you aware with the concept of equality & diversity practices within
workplace?
Frequency
a) Yes 20
b) No 10
Interpretation - It is important for conducting survey to identify that respondent are aware
about the selected topic or not. After going through a bomb mention graphical presentation it
has been analysed that most of the people are aware with the concept of equality and
Diversity practices within workplace. Out of 30 respondents 20 are saying yes that they are
aware about entire concept whereas remaining 10 I don't have any idea about equality and
diversity in workplace.
Theme 2: Major issues which developed within Aston Martin by gender pay gap
Q2) What are the major issues which developed within Aston Martin by
gender pay gap?
Frequency
a) Demotivation 15
b) Reduce overall performance 10
c) Anxiety 5
Interpretation - There are several major issues develop within organisation by gender gap
pay such as the demotivation, reducing overall performance and anxiety. Out of these three,

one of the major issue which Aston Martin facing is demotivation as out of 30 respondents 15
are in favour of this. After this second issue is reduce overall performance within this 10
respondents are agree. Whereas, remaining 5 are taking about anxiety. Thus, Aston Martin
Lagonda have to take care of all this issues because they have negative impact of working on
it.
Theme 3: Several ways by that HR manager of Aston Martin solve problem of gender pay
gap
Q3) What are the several ways by that HR manager of Aston Martin solve
problem of gender pay gap?
Frequency
a) Promotion and career progression 10
b) Mentoring program 10
c) Fair hiring practices 10
Interpretation – There are several ways by that HR manager of Aston Martin solve problem
of gender pay gap such as promotion and career progression, mentoring program and fair
hiring practices. There were 30 respondents they are saying that all these are way through that
Aston Martin can resolve their problem of gender pay gap. 10 are in favour of Promotion and
career progression and remaining 20 was taking about mentoring program as well as fair
hiring practices.
Theme 4: Are you in the favour with argument that implementation of equality and
diversity related practices within Aston Martin enhance efficiency of employees.
Q4) Are you in the favour with argument that implementation of equality and
diversity related practices within Aston Martin enhance efficiency of
employees?
Frequency
a) Agree 20
b) Disagree 10
Interpretation – After going through above mention graphical presentation it has been
identified that implementation of equality and diversity related practices within Aston Martin
enhance efficiency of employees. As out of 30 respondents 20 are agree with this whereas,

remaining 10 are disagree. They mean that implementation of equality and diversity related
practices within Aston Martin will not enhance efficiency of staff members.
Theme 5: As per your view point, Aston Martin gain advantages with the assistance of
implementing equality & diversity practices.
Q5) As per your view point, Aston Martin gain advantages with the assistance
of implementing equality & diversity practices?
Frequency
a) Yes 25
b) No 5
Interpretation – Through respective graphical presentation it has been identified that yes
Aston Martin gains advantages with the assistance of implementing equality and diversity
practices. As out of 30 respondents 25 are in favour of yes whereas, remaining 5 are saying
that no respective organisation will not gain advantages by implementing equality and
diversity practices. Thus, Aston Martin have to implement equality and diversity practices
within their working as it is advantageous for them.
Theme 6: The advantages that HR manager of Aston Martin will gain by implementing
equality and diversity practices within their working
Q6) What are the advantages that HR manager of Aston Martin will gain by
implementing equality and diversity practices within their working?
Frequency
a) Enhance brand image 15
b) Raise profit ratio 6
c) Increase efficiency of staff members 9
Interpretation – There are several advantages that HR manager of Aston Martin will gain by
implementing equality and diversity practices within their working such as enhance brand
image, raise profit ratio and increasing efficiency of staff members. After taking views of
respondents it has been identified that major advantage which HR manager of respective
organisation will gain is Enhanced brand image by implementing equality and diversity
practices as out of 30 respondents 15 are in favour of this. Apart from this second major
advantage is increasing efficiency of staff members as 9 respondents are in favour of this.
Whereas, remaining 6 was taking about raising profit ratio.

Theme 7: Management team of Aston Martin gain positive benefits at the competitive
marketplace
Q7) Do you think, management team of Aston Martin gain positive benefits at
the competitive marketplace?
Frequency
a) Yes 20
b) No 10
Interpretation – Through above mention graphical presentation it has been identified that
advantages that HR manager of Aston Martin will gain by implementing equality and
diversity practices within their working. As out of 30 respondents 20 are in the favour of this.
Whereas, remaining 10 respondents are taking about that respective organisation
management team will not gain positive advantages of competitive market place.
RECOMMENDATION AND REFLECTION
Recommendation
After doing research in an impressive way several suggestions are given to the
management team of Aston Martin. Below mention suggestions help managers of respective
organisation in getting positive outcomes why their effective implementations. Some of them
are as follows :-
 First commendation is that management team of company e need to follow code of
conduct in proper manner because it results in creating positive working environment
within workplace. In addition to this it will help in motivating staff member by giving
them equal rights as a right as well as a opportunity.
 Along with this manager required to implement all the practices related to equality
and diversity in ethical and effective way. So that, every staff member will feel safe as
well as motivated while conducting their day to day activities. Along with this
manager have to develop Strategies and policies as per the equality and Diversity
practices so that positive outcome will be gained.
 Furthermore, it has been suggested to the manager that they have to provide training
and development session on continuous basis to their staff members for

enhancing efficiency as well as for getting various possibilities at both personal and
professional level. This will provide assistance in retaining potential staff members
for long duration within workplace.
Reflection
While conducting entire search it has been observed by me that there are several issues
which arise as well as affect entire investigation. For conducting whole research in proper
manner I have developed aims and objective that assist me in conducting whole research
effectively. Apart from this it has been observed by me that my communication skill is not
effective which identified while collecting data and information from respondents. But
through conducting this research I gain deep knowledge about quality and diversity through
this in future I can conduct for the more discussion. I have to work on my communication
skill because it will provide me various opportunities in future.
CONCLUSION
After going through above discussion it has been summarised that equality and
Diversity play essential role in working of an organisation. As it help in retaining staff
member for long duration within organisation. But there are several issues which company
face while implementing equality and Diversity practices so it is necessary for company to
focus on this.

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