Various practises related to cultural diversity which has an effect on employee and organisational productivity

This research project explores the impact of cultural diversity on employee and organisational productivity. It provides an overview of cultural diversity in the workplace, discusses the benefits and challenges, and examines its effect on employee productivity and job satisfaction. The study is conducted on Tesco, a multinational retailer.

RESEARCH PROJECT

Contents
INTRODUCTION.................................................................................................................................3
Overview of research.........................................................................................................................3
Background of Research....................................................................................................................3
Rationale of Research........................................................................................................................3
Research............................................................................................................................................4
Research............................................................................................................................................4
Research............................................................................................................................................4
LITERATURE REVIEW......................................................................................................................5
Impact and benefits of a diverse culture in the workplace.................................................................5
Difficulties faced by employees due of cultural diversity at workplace.............................................6
Effect of cultural diversity on employee productivity and job satisfaction........................................7
RESEARCH METHODOLOGY..........................................................................................................8
DATA ANALYSIS.................................................................................................................................
CONCLUSION...................................................................................................................................21
RECOMMENDATIONS.....................................................................................................................21
REFERENCES....................................................................................................................................23

TITLE: Various practises related to cultural diversity which has an effect on employee
and organisational productivity.
INTRODUCTION
Overview of research
Cultural diversity refers to quality of diverse cultures as opposed to the culture for the Global
monoculture. It is related to having the various culture respects to difference each other. The
culture diversity arises when the differences in population are presented well within an
organisation or community (Zhong, Wayne and Liden, 2016). It is on the basis of Race, age,
ability, sexual orientation, Gender and many other factors. Cultural diversity allows
identifying and appreciating "way of life" which is not inherent, so that people can build
bridges of trust, appreciation and understanding through cultures as they communicate with
others.
Background of Research
Culture is regarded as the underlying principles which guide people's behaviour.
Workplace cultural diversity is a consequence of workplace traditions, values, customs or
beliefs based on gender, age, ethnicity and some other factors. Workplace cultural diversity is
when organizations are open to recruiting workers from all kinds of backgrounds; irrespective
of ethnicity, religion and community. As businesses hire and maintain a diverse group of
workers, it offers numerous advantages for both the organization and its workers. Tesco is a
British multinational general merchandise and groceries retailer with headquarter is in United
Kingdom. This company was founded in year 1919 though Jack Cohen. As Tesco is large
size organisation and in this firm conduct its business at global level so this is obvious for
them to send their staff members at various locations for learning purpose and also they
integrate the staff members who are working in organisation. Women employees in Tesco
encourages gender diversity and facilitates a community of dynamic and inclusive thought in
which people feel empowered to express their opinions and communicate how others
contribute value for company
Rationale of Research
The rationale behind conducting the present investigation is to know about the cultural
diversity concept in detailed manner and its impact on the productivity of employees as well
as organisation (Sabharwal, 2014). The main reason behind selecting this present topic is too

aware about the different issues which are related to cultural diversity at workplace. It helps
in enhancing learner’s knowledge and the skills so that it can able to conduct any
investigation in future. In an organisation there are many staff members working which are
belongs to different cultures and work together for attain the common objective. There are
different ethnic groups which exist in an organisation. From conducting the present
investigation learner can able to deal with any kind of issues and complexities in future and
able to get the positive outcomes.
Research Aim
“To evaluate various practises related to cultural diversity which has an effect on employee
and organisational productivity”. A study on Tesco.
Research Objectives
● To study the impact and benefits of a diverse culture in the workplace.
● To evaluate the difficulties faced by employees due of cultural diversity at workplace.
● To examine the effect of cultural diversity on employee productivity and job
satisfaction.
Research Questions
● Is there a relationship between employee/company productivity and cultural
diversity?
● What are the key communication channel in regards to cultural exchange between
employee and employers?
● Does cultural diversity impact significantly on the productivity of its employees and
the performance of the organisation?

LITERATURE REVIEW
This is described as a comprehensive overview of preceding specific topic study. This
surveys articles, journals, documents associated with a particular field of study. This will
provide theoretical basis for investigation and help in defining investigative nature. The past
research subject should be defined, enumerated, evaluated and explained too. In conducting
the present investigation, data will be collected using the secondary sources on cultural
diversity area.
Impact and benefits of a diverse culture in the workplace
According to opinion of Neil Kokemuller (2020) Cultural diversity can impact
workplace in many different manners. The employees from the culture diversity have various
opinions, customs, beliefs, traditions and norms. The negative impact of cultural diversity and
benefits are given below:
Impact
Poor communication- The main issue arises from cultural diversity is
communication. At workplace staff members have different countries with the various native
languages as it is complex to communicate with each other for them. From this, they are not
able to communicate with the each other. This is imperative that organizations should train
the staff members on the cultural awareness and also encourage them to discuss their various
opinions in order to collecting interaction into conflict.
Unresolved conflict- The differences develops at workplace arise conflict between
those people which come from the various cultural background and have the various
perspectives about to handle the functions which arise at workplace. Inability to say where
some other person is coming from can be prohibited resolution about the conflicts. When the
staff members feel like they cannot able to solve the issue then the negative working
environment can be developed.
Benefits
Respect- The diverse workplace helps supervisors to understand the differences of
others due to positive impact that multiple individuals make ( Mone, London and Mone,
2018). Where colleagues are open for learn new things from one another, they understand

that diversity helps them to act as a team better. Consequently, gain mutual understanding
for different co-workers.
Reputation- The commitment towards diversity states about the equality and values
of an organisation. These are the characteristic have develop positive impact on goodwill
with customers as well as suppliers. The firm hires capable candidates for job and enhance
organisational reputation.
Difficulties faced by employees due of cultural diversity at workplace
As per opinion of Lourdes Fernandes (2020), Embracing the cultural diversity at
workplace is necessary for the business that look for making the business operations
competitive at global level. Diversity in the workforce occurs as businesses hire workers with
diverse backgrounds and experiences. Tesco see diversity in the workforce as an opportunity
to create a stronger company. In Tesco, there are large numbers of employees working and
they belong to different backgrounds which arise the issues to communicate with the each
other. From the cultural diversity, there are some issues faced by employees at workplace
given below:
Various understandings of professional etiquettes- Under this, workplace diversity
can be result in employees from various cultures brining the various values, attitudes and
etiquette at workplace. While it can be rewarding as well as enriching the preposition and can
result of ill feelings and misunderstanding among the team members.
Integration across multicultural teams can be complex- This is necessary to foster
integration between the teams so that the people from the various countries do not work
properly as isolation. It can be main challenge when there is underlying the prejudices among
cultures and making them to inclined minimum to be work with the each other (Srivastava,
and Dhar, 2016). In context to this, negative cultural stereotypes develop the negative impact
on the growth and productivity of staff members at workplace.
Conflicting working styles across teams- Working styles as well as behaviours
toward work may vary widely, reflecting values and beliefs and aggregating differences. If
not acknowledged and accounted for, conflicting work approaches can put pressure on
profitability.

Effect of cultural diversity on employee productivity and job satisfaction
According to Bardoel and et. Al., 2014, cultural diversity is one of the important
aspects that directly put their impact over employee productivity and job satisfaction because
at working area different people perform their task who belongs to different culture and
religions. It also put both positive or negative over the company and its workers as well. One
of the one advantage of managing cultural diversity is to increase innovation and creativity
that directly supports in improving overall productivity level employees. With the assistance
of this, company may also reduce turnover of company through which they can easily retain
workers for longer period of time. If workers are effectively performing their task then they
easily attain their targets in stipulated period of time. In addition of this, it may include
various negative aspects or effects such as lost productivity, dysfunctional conflict, difficulty
and many more. All these are negatively impact over the company and its workers as well.
Apart from this, diverse cultural perspectives may assist in inspiring creativity and drive
innovation. It can be increasing the positive performance of employee that directly
contributes in establishing positive working environment wherein workers perform their task
in a team for attaining all the common goals and objectives in an effective manner (Schneider
and et. Al., 2017). Furthermore, cultural diversity in the working area is when companies are
allowed to hire quality employees from different culture and nation that may increase the
possibilities of creating innovation through which firm can easily enhance their positive
brand image and at the same time also sustain for longer period of time. As there are some
effectiveness of cultural diversity on employee performance and make them satisfied towards
the job roles and responsibilities like enhancement in motivation, encourage workers, develop
positive working environment at working area and many more.
Apart from this, Tesco also focus on equality and diversity policies at working area
with the aim of developing positive and healthy working environment so that employees can
easily perform their task and activities in an effective manner. As, Tesco committed to
providing an inclusive working environment wherein employees feel their value towards the
company. In this, workers give their best and company are committed to ensuring that all the
employees get equal opportunities so that they can easily develop their skills. Furthermore,
building an inclusive culture so that employees has the opportunities to enhance their
productivity. Tesco aims to make difference by raising awareness of diversity, culture and
inclusion within Tesco. With the help of this, company can easily improve their positive
performance at market place and at the same time also retain them for longer period of time.

RESEARCH METHODOLOGY
Research methodology consider as an important process of gathering, analysing and
evaluating information that help investigator to draw a valid conclusion at the end of the
study. One of the main purposes of undertaking research methodology is to draw a valid and
reliable conclusion that help in making whole research more effective and successful as well.
It may include various methods and techniques which used by researcher to collect accurate
information about the specified research topic.
Research philosophy: It is referring to the beliefs and ways in which data should be gathered
towards the research topic and are. In this regard, it is classified on the basis of two
philosophies such as positivism and interpretivism (Hogan and Coote, 2014). For this
research, investigator will use positivism as it provides clear and accurate data that support
researcher in taking reliable outcomes in order to make research more effective and
successful.
Research choice: While undertaking research, there are two type that such as qualitative and
quantitative and mixed method as well. For this research, mixed method will be applied by
researcher as it helps in providing detailed and measurable information that directly
contributes in improving the possibilities of attaining positive and reliable outcomes. This
may directly contribute in reducing issues while gathering data. The main reason behind
selecting quantitative method is to give measurable information that support researcher to
take accurate valid decision within the study. Along with this, qualitative method is to
provide detailed data that support in making overall project more reliable and authentic as
well. With the use of these method, investigator easily gather reliable information that
directly contributes in attaining positive results at the end of the research and also make it
more successful.
Research approach: This type of section is also important within the research as it includes an
effective way wherein data is collected and analysed. There are two type of research
approach such inductive and deductive research approach. Under this research, investigator
will use deductive research approach as it provide data that is measurable in nature and also
provide fact data. By this investigator develop an effective research that assist in improving
the possibilities of attaining valid results.

Primary and secondary method of data collection: It is crucial for researcher to select
appropriate method or techniques at the time of gathering data on the basis of particular
research topic. As both, primary and secondary method of data collection will be used by
research to undertake the whole research activities. For gathering primary data, researcher
will prepare a questionnaire that includes various questions asked from selected respondents
to understand their views and opinion (Lerro and et. Al., 2014). On the other side, for
secondary method, books, journals, articles, magazines will be including that assist in
providing in-depth analysis towards the study. With the help of both methods, researcher
easily draw a valid conclusion and make it more authentic. Furthermore, questionnaire was
attached in appendix and both qualitative and quantitative types of questions are being used
so as to make research more appropriate.
Research strategy: It is also playing a crucial role in research methodology. It includes
various strategies such as questionnaire, survey, interview, case studies, and many more. All
these are play a crucial role in undertaking research activities in an effective manner. Under
this research, questionnaire will be used by researcher as it may directly contributes in
attaining positive and reliable results by understanding actual view point of selected
respondents.
Sampling: It is referring to the effective procedures that used by researcher to select sample
size from large number of populations with the aim of gathering relevant data and
information. It is classified into two methods such as probabilistic and non-probabilistic. For
undertaking this research, investigator will use probabilistic sampling in which population
selects as per random basis. By using this method, investigator select 30 respondents from the
larger population. This may aid in gathering relevant and reliable information about the
research topic.
Research limitation: There are distinctive confinement or issues which are seen at the time of
playing out every movement of research. One of the primary limitations for this undertaking
is time. The examination point is immense and for aggregating the reaction, exact time is
required. So, in the whole it very well may be clarified that time isn't adequate for the whole
examination (DeNisi and Smith, 2014). There is likewise unique restriction which have been
looked by scientist, for example, mistaken measure of reserve, inadequate time, choice of test
size, inappropriate conduct of respondents, etc. All these are significant issues which have
been looked by examiner while playing out every errand of examination in moral and precise

way. As it will directly put their impact on the investigation at the time of undertaking
research activities in an effective manner.
Research ethics: There are a few standards of research morals which must be followed in
research and flow study, for example, Honesty and uprightness, objectivity, watchfulness,
receptiveness, regard for licensed innovation, classification, mindful production, educated
assent and so on. All these are considered primary thought in look into which will help an
examiner to finish every action of research in moral and methodical way. As it will likewise
assist a researcher in achievement of research destinations and objectives inside given time
length. Along with this, researcher also fill ethical approval form that is prepared before
completing the project. As it includes all the ethics and values that implement with the project
to make it more successful. In this regard, it also includes all the code of conducts that may
support in reducing the possibilities of arising any kind of issues at the time of preparing the
whole research project.
Research reliability and validity: It is significant piece of study which will assist an examiner
to utilize survey and gather legitimate and dependable data about the theme. Alongside this,
unwavering quality and legitimacy of examination is fundamentally depending of the
aftereffects of survey.
While doing a research, cost in one of the factors that should be considered because it
will provide an overview of what activities can be done under budget and if things doesn’t fit
into budget than what approach a researcher can use to overcome the same. For overall
activities to be executed in an effective manner, the cost that will be required is around €250 -
€300. It will include printing, field work, photocopy and other stationary items. In addition of
this, researcher have authority and also allow to access the information that gather from
selected respondents and also keep all the information confidential. Apart from this, company
is responsible for accessing the data that support in attaining positive results. With the help of
this, both researcher and company have authority to access the information that provide by
the selected respondents towards the research topic and area as well.

Frequency table
Q1) Do you have the understanding about cultural diversity at
workplace?
Frequency
a) Yes 26
b) No 4
Q2) In what manner cultural diversity impact on organisational
performance?
Frequency
a) Positive manner 25
b) Negative manner 5
Q3) Does cultural diversity influence on the productivity of staff
members at workplace?
Frequency
a) Yes 20
b) No 10
Q4) What is the role of human resource department in managing
the cultural diversity in Tesco?
Frequency
a) Develop enrich working environment 10
b) Practising Effective Communication 10
c) Working Calendars 10
Q5) What are the benefits of cultural diversity at workplace? Frequency
a) Respect 15
b) Build Reputation 5
c) Enhance productivity 10
Q6) What are different kinds of diversity arise at workplace? Frequency
a) Sexual orientation 10
b) Religion 10
c) Language 10
Q7) What kind of issue arise in Tesco from the cultural diversity? Frequency
a) Poor communication 6
b) Unresolved conflict 10
c) Harassment 14
Q8) What ways Tesco should be adopted to overcome from the
arisen issues from the cultural diversity?
Frequency
a) Develop written policies 12

b) Impose zero-tolerance policy 10
c) Give sensitivity training 8
Q9) What benefits Tesco can get from managing the diversity at
workplace?
Frequency
a) Innovation 10
b) Enhance Productivity 10
c) Compliance 10
Qualitative Questions
Q10) As per your point of view, why managing culture diversity is important for
company?
Interpretation: Majority of people think that managing culture diversity is important aspect
that invite talents candidates that promote innovation at working area. This will positively
impact over the company performance by increasing productivity level. In this regard, there
are some benefits of managing culture diversity such as it increases innovation, improve
productivity level of employees that reduce employee turnover. With the assistance of this,
firm can increase the market share from its competitors.
Q11) Recommend some ways by which company can develop positive working
environment for gaining competitive advantage?
Interpretation: As per view of majority of respondents give their views that company needs
to provide proper training and development programs to their employees in order to make
them productive. By managing culture diversity at working area company can make
employees more productive and at the same time also create as well as develop healthy
working environment wherein employees can easily perform their best. Along with this,
encouraging as well as motivating workers is also an effective way that contributes in
improving employee’s performance and at the same time also increase positive brand image
of company at market place.
Cultural diversity at workplace.
Q1) Do you have the understanding about cultural diversity at
workplace?
Frequency

a) Yes 26
b) No 4
26
4
Chart Title
a) Yes b) No
Interpretation: from the above mention graph it has been analyse that culture diversity play
a significant role in business organisation to invite diverse employees. It may increase
innovation within the company that support then in attending all the set goals and objective in
an appropriate period of time. This is the reason that culture diversity Mein assist in
increasing overall all performance of the company. In context of this, out of 30 respondents
think that culture diversity is beneficial for company and also aware about its influence
within the organisation. On the other side remaining 4 respondents does not familiar with
concept of cultural diversity at workplace.
Manner cultural diversity impact on organisational performance
Q2) In what manner cultural diversity impact on organisational
performance?
Frequency
a) Positive manner 25
b) Negative manner 5

25
5
Chart Title
a) Positive manner b) Negative manner
Interpretation: in business organisation culture diversity play a significant role as it invite
workforce from different culture that help in in promoting as well as creating innovation at
workplace. In this regard cultural diversity and their impact on organisational performance in
both positive or negative way. This is the reason that company is responsible for analysing
impact of cultural diversity in an organisation. As 25 people out of 30 thing that managing
culture diversity is important for business because it focus on making employee productive or
efficient at workplace. With the help of this, company can improve its performance level.
Furthermore, remaining five respondents give their views that sometime cultural diversity
puts it negative impact over the company and worker as well because it may create issues
among workforce while executing task and Job responsibility at workplace.
Cultural diversity influence on the productivity of staff members.
Q3) Does cultural diversity influence on the productivity of staff
members at workplace?
Frequency
a) Yes 20
b) No 10

20
10
Chart Title
a) Yes b) No
Interpretation: from the above mentioned graph it has been examine that in business
organisation diverse culture may support worker in developing positive and healthy relation
through which they can easily attain their goals in stipulated time period. With the help of
this one can improve workers efficiency level by encouraging them towards all that job
activities. Open contact of this 20 out of 30 people think that diverse culture directly
contributes in in improving overall productivity of employees by motivating and
encouraging. On the other hand rest of 10 people give their response who was the cultural
diversity as sometime it create conflicts among workers due to lack of coordination and less
involvement within the business activities.
Role of human resource department in managing the cultural diversity
Q4) What is the role of human resource department in managing
the cultural diversity in Tesco?
Frequency
a) Develop enrich working environment 10
b) Practising Effective Communication 10
c) Working Calendars 10

10
10
10
Chart Title
a) Develop enrich working environment b) Practising Effective Communication
c) Working Calendars
Interpretation: managing cultural diversity is necessary for every business organisation
those performed the task at Global and wider level. . In context of this, 10 out of 30 people
give their that human resource play a crucial role in managing cultural diversity at working
area as it helps in developing enrich working environment wherein employee perform in a
team to attain all the common goals and objectives. Along with this, 10 respondents think that
it also contributes in practising effective communication between all the workers who
perform their task at working area. On the other side, rest of 10 said that working calendars
that provide proper support to employees in executing all the set goals in stipulated time
frame. This will directly contribute in developing positive image of company that retain
employees for longer period of time.
Benefits of cultural diversity at workplace
Q5) What are the benefits of cultural diversity at workplace? Frequency
a) Respect 15
b) Build Reputation 5
c) Enhance productivity 10

15
5
10
Chart Title
a) Respect b) Build Reputation c) Enhance productivity
Interpretation: cultural diversity is one of the important activities for company in which
manager always tries to manager all the employees and their task activities with the aim of
making them more productive towards all the working activities. By this they can easily share
their views and opinion with their manager that may aid in developing positive and healthy
relation. This will directly support in reducing employee turnover. In context of this, 15 out
of 30 participants think that in may help in keeping respect among all the employees at
working area. Along with this, 5 people give their views that it also helps in building
reputation of company that may assist in making workers more productive and loyal towards
the business and its goals as well. Apart from this, rest of 10 respondents think that culture
diversity within the business organization is also beneficial in enhancing productivity level of
workers as it may encourage them to perform their task in a team. All these are directly
contributing in establishing positive and competitive brand image at market place.
Different kinds of diversity arise at workplace
Q6) What are different kinds of diversity arise at workplace? Frequency
a) Sexual orientation 10
b) Religion 10
c) Language 10

10
10
10
Chart Title
a) Sexual orientation b) Religion c) Language
Interpretation: From the above-mentioned graph it has been evaluated that there are certain
kind of diversity that arise at working area and at the same time also affect the company and
its workers in both positive and negative manner. In context of this, 10 out of 30 people give
their views that sexual orientation is a type of diversity that influence overall performance
and team working of business organization. Along with this, 10 respondents think that
religion is also consider as an aspect of diversity that may arise at working area. Furthermore,
remaining 10 people said that 10 participants share their views that language is also consider
as a different kind of diversity aspect that may accrue at working area.
Kind of issue arise in Tesco from the cultural diversity
Q7) What kind of issue arise in Tesco from the cultural diversity? Frequency
a) Poor communication 6
b) Unresolved conflict 10
c) Harassment 14

6
10
14
Chart Title
a) Poor communication b) Unresolved conflict c) Harassment
Interpretation: From the above-mentioned graphical representation it has been analysed that
culture diversity includes various issues that put negative impact over the company and its
workers as well. Thus, it is important for company to manage its diverse culture so that
employees can improve its performance level. In context of this, 6 people give their views
that poor communication is one of the major issues that company faced due to cultural
diversity as it creates issues among workers. Along with this, 10 participants think that
unresolved conflict is also a conflict that increase conflicts at workplace that put negative
impact on the workers performance at workplace. On the other side, rest of 14 respondents
give their views that harassment is one of the major issues that reduce workers productivity
level.
Ways Tesco should be adopted to overcome from the arisen issues from the cultural
diversity
Q8) What ways Tesco should be adopted to overcome from the
arisen issues from the cultural diversity?
Frequency
a) Develop written policies 12
b) Impose zero-tolerance policy 10
c) Give sensitivity training 8

12
10
8
Chart Title
a) Develop written policies b) Impose zero-tolerance policy
c) Give sensitivity training
Interpretation: There are various type of alternative ways which can be effective for
company to overcome from the issues in order to improve its overall performance of
company and its workforce as well. In context of this, 12 out of 30 respondents think that
develop written policies about company and activities for employees that directly support in
managing workers at workplace. In addition of this, 10 participants give their views that
impose zero tolerance policy as it helps in eliminating undesirable behaviour among all the
employees and also provide automatic punishment for the violating company rules. This will
aid in enhancing employee performance at working area. Apart from this rest of 8 people said
that providing sensitivity training to employees is also an appropriate way that help in
keeping workers able so that they can easily handle all the situation that may arise at working
area due to diverse culture. With the assistance of these ways, company can easily improve
their positive brand image by retaining employees for longer period of time.
Benefits Tesco can get from managing the diversity at workplace
Q9) What benefits Tesco can get from managing the diversity at
workplace?
Frequency
a) Innovation 10
b) Enhance Productivity 10
c) Compliance 10

10
10
10
Chart Title
a) Innovation b) Enhance Productivity c) Compliance
Interpretation: Managing culture diversity is crucial factor within the business organization
as it helps in developing as well as promoting innovation within the company through which
firm can easily attain their targets in stipulated time frame. This is the reason that company
hire people from different culture that may assist in developing positive working
environment. In this regards, 10 people give their views that innovation is one of the major
benefits of managing diverse culture within the company. 10 participants think that it also
helps in enhancing the productivity level by improving their efficiency level towards the set
goals and objectives. Apart from this, remaining 10 respondents share their opinion towards
this there that managing diversity may create compliance that put positive impact over the
employee’s performance as they get motivated towards their set targets. With the assistance
of this, company can reduce its employee turnover and manage its competitive image at
market place.
OUTCOMES
This respected research was conducted on around 30 respondents and they were given
options considering which they can give answers. Most of the respondents i.e. around 86
percent of them knows about cultural diversity and how this have an impact and through this
how benefits could be provided to an organisation. Whereas, 66.6 percent of feels that
cultural diversity have some influence on the productivity of staff members because workers
tend to feel like connected and push beyond their limits for providing best result to the
company. In every organisation, it is important that department of human resources shows
their responsibility of managing cultural diversity. Therefore, in all aspect’s respondents feel

like corporation is good as they have working calendars, use effective communication
method for avoiding misunderstanding and tries to maintain an working environment.
Diversity, itself is a wide concept as it can be divided into various aspects. Following
research, provides information that respective company has seen arise in mainly sexual
orientation, religion and language. There are many measures which an organisation can adopt
for maintaining effective working environment at workplace and respondents i.e. 40 percent
believe that written policies can be effective for the same. Whereas 33.3 percent thinks that
zero-tolerance policy can control cases or issues regarding cultural diversity and finally 26.6
percent states that appropriate sensitivity training will be helpful.
Therefore, whatever cultural diversity a company is facing if effective
measures are taken than it can be handled. As a result, profits and better outcomes can be
gained from the same
Impact and benefits of a diverse culture in the workplace
Diverse culture is important aspect for every business organization as it helps in
increasing the positive brand image by promoting innovation at working area. One of the
main advantages of diverse culture is to improve positive brand image at the same time also
may increase employee productivity level. Along with this, it also beneficial in increasing
innovation that may support in reducing employee turnover that positively impact in
establishing positive and competitive brand image at market place. Thus, it is crucial for
company to manage their diverse workforce so that each and every employee can easily
perform their task and activities.
Difficulties faced by employees due of cultural diversity at workplace
Certain variety in the workforce happens as organizations recruit laborers with
differing foundations and encounters. Tesco consider assorted variety to be the workforce as
a chance to make a more grounded organization. In Tesco, there are enormous quantities of
representatives working and they have a place with various foundations which emerge the
issues to speak with the one another. In this context, there are various difficulties that faced
by employees because cultural diversity at workplace such as Various understandings of
professional etiquettes, Integration across multicultural teams can be complex, Conflicting
working styles across teams. All these are negatively impact over the company and its overall
performance level.

Effect of cultural diversity on employee productivity and job satisfaction
The main benefit of managing and influencing diverse culture is to expand
advancement and imagination that legitimately underpins in improving in general
profitability level representatives. With the help of this, organization may likewise lessen
turnover of organization through which they can without much of a stretch hold laborers for
longer timeframe. In the event that laborers are viably playing out their assignment, at that
point they effectively achieve their objectives in specified timeframe. Also, of this, it might
incorporate different negative perspectives or impacts, for example, lost efficiency, broken
clash, trouble and some more. All these are contrarily sway over the organization and its
laborers too. Apart from this, assorted social points of view may help with moving
inventiveness and drive development.
CONCLUSION
With the change in course of time cultural diversity is a reflection of acceptance in
work and marketplace. Through this study, it can be established that cultural values have
provided company with positive performance in terms of sales and profit. Other than this,
Human Resource Department of the corporation is taking effective measures so that gaps
between employees can be fulfilled. Despite of this, organisation is facing some issues
because of cultural diversity. From the findings, workers accepted that poor communication,
unresolved conflicts and harassment are some of the major problems which is being faced by
corporation. Language barrier or poor communication can prevent proper transformation of
information to every individual. As a result, conflicts are generated and work can get hamper.
Therefore, workers feel like there should be proper developed written policies so that
appropriate actions could be taken. On analysing the responses of respondents, it was evident
that religion has also come up as a factor which affect one’s performance because employees
can face discrimination or might not get proper chance for dealing with problems related to
their work.
With regards to this, cultural diversity has provided benefits to organisations. They
helped company in developing a safe and fair environment at workplace so that every
employee can provided with same opportunities and challenges for showcasing their talents.
Therefore, it becomes important for company to make appropriate laws and regulations for

operating its business in an effective manner. Prominent advantage of such cultural diversity
is bigger opportunities. Henceforth, cultural diversity puts an impact on employee’s
performance and productivity of an organisation.
RECOMMENDATIONS
In order to expand its business companies are establishing its firms in different areas
locally and internationally as well. Therefore, corporation are giving more attention to multi-
cultural workforce. It has its benefits like increase in efficient employees, more productivity
etc., in relation with drawbacks company faces some or the other problems and one of the
main such issue is conflict amongst its employees. This happens because people of the
different dimensions with different cultural values sometimes clashes. Therefore, to reduce
the gap TESCO, can use strategies like establishing regular interaction sessions, can provide
reward for their good job. This will help superiors in developing better understanding
amongst themselves and employees as well. Further its repercussion can be seen in the profit
and productivity of an organisation.
With regards to language differences corporation can conduct training sessions so that
communication barriers can be minimised. While working in an organisation like TESCO,
employees might feel outcasted thus, to minimize such cases company can make language us
policies considering which official language will be applied or followed. Likewise,
corporation can provide information regarding cultural awareness so that gaps can be filled
and mutual understanding can be developed. This needs to be considered because behaviour
of employees in a company can be influences by the working environment provided to them.
Results can be positive or negative that can put an effect on the growth and performance of
corporation as well as employees. Henceforth, each individual should be given equal respect
besides their religion as a result it will help in establishing a positive environment at
workplace. Along with this, sharing values can tend to develop powerful connection resultant
in enhanced performance.
Thus, it is important that company develops laws and regulations considering all the
issues and problems which can be faced by organisation in future activities. It is said that man
is a follower of its leaders so, superiors of TESCO has to make sure that no such activities
should be performed which can have an adverse effect on the performance of an individual.

Meeting on a regular interval must be conducted so that better mutual understanding can be
established.
Study was conducted only one company i.e. TESCO, with only 30 respondents so
data of cultural diversity was from one organisation. Other than this, time and expenses was
the major issues because both the aspects were less.
REFELECTION
After analysing the entire research, researcher realised that with the change in course
of time and increase in globalisation cultural diversity has become on of the prominent factor.
Companies are tending to hire people who are skilled and knowledgeable no matter from
whatever background they are. This research has enhanced my thinking and knowledge
regarding cultural diversity and maintaining this what kind of benefits it can provide to a
company. For this, asking from respondents who are working within the organisation was
effective as this has provided with appropriate results. While doing the main issues which I
faced was of time and cost for conducting the same research in a speculated time frame. But
both the factors were managed and results were evaluated without doing any compromise
with its authenticity. Moreover, this research helped me out in interacting with skilled people
as a result, it increased my knowledge and communication skills as well. For undertaking this
research, as a researcher I use various methods such as primary and secondary method of data
collection. With the help of this, I have easily collected detailed and in-depth information
about the research topic and area. As I also prepared a structured questionnaire that consist
various open-ended questions which asked by different respondents to understand their views
points. It was effective in attaining all the set objectives that support in meeting positive
outcomes at the end of the investigation.

APPENDIXS
DATA ANALYSIS
QUESTIONNAIRE
Name:
Age:
Gender:
Q1) Do you have the understanding about cultural diversity at workplace?
a) Yes
b) No
Q2) In what manner cultural diversity impact on organisational performance?
a) Positive manner
b) Negative manner
Q3) Does cultural diversity influence on the productivity of staff members at
workplace?
a) Yes
b) No
Q4) What is the role of human resource department in managing the cultural
diversity in Tesco?
a) Develop enrich working environment
b) Practising Effective Communication
c) Working Calendars
Q5) What are the benefits of cultural diversity at workplace?
a) Respect
b) Build Reputation
c) Enhance productivity
Q6) What are different kinds of diversity arise at workplace?
a) Sexual orientation
b) Religion
c) Language
Q7) What kind of issue arise in Tesco from the cultural diversity?
a) Poor communication
b) Unresolved conflict

c) Harassment
Q8) What ways Tesco should be adopted to overcome from the arisen issues from the
cultural diversity?
a) Develop written policies
b) Give sensitivity training
c) Impose zero-tolerance policy
Q9) What benefits Tesco can get from managing the diversity at workplace?
a) Innovation
b) Enhance Productivity
c) Compliance
Q10) Recommend some ways by which company can develop positive working
environment for gaining competitive advantage.

Research Proposal Form
Student Name: ______________________ Student ID: ____________
Centre Name: _____________________
Tutor: ________________ Date: ___________________
Unit: ____________________
Proposed Title: “Various practises related to cultural diversity which has an effect on
employee and organisational productivity”.
Section One: Title, objective, responsibilities
Title or working title of the research project (in
the form of a question, objective or hypothesis)
“To evaluate various practises related to cultural
diversity which has a effect on functioning of
employees & organisation”. A study on Tesco.
Research objectives (e.g what is the question
you want to answer? What do you want to
learn how to do? What do you want to find
out?):
 Examine the basic concept of Equality &
Diversity at the workplace
 To make a detailed evaluation of difficulties
faced by employees because if cultural
diversity at workplace.
 To understand the key role played by human
resource department in addressing of various
issues related to cultural diversity
Section Two: Reasons for choosing this
research project
Reasons for choosing the project (e.g links to
other subjects you are studying, personal

interest, future plans, knowledge/skills you
want to improve, why the topic is important):
The two main reasons for doing this research are
mentioned below -
This research is based on analysis of various issue
relate to cultural diversity at the workplace. In every
organisation there are employees from various
different sectors and cultures who are coming
together to work for a common objective. There are
various cultural and ethnic groups which are existing
in a organisation. Employees different in terms of
their values, beliefs and traditions. It becomes very
important for having a proper maintenance of cultural
diversity in a organisation.
This research is conducted for knowing how
effectively human resource department is managing
various challenges which arise in course of
management of cultural diversity in organisation. This
research is conducted by the researcher for analysing
the affect of cultural diversity within workplace. As
Tesco is facing problem within workplace because
people from different cultural background are working
together.
Section Three: Literature sources searched
Use of key literature sources to support your
research question, objective or hypothesis:
Concept of Equality & Diversity at the workplace
According to the views of (Fine-Davis, and Faas,
2014.)equality and diversity are two concepts in
business which are related to behaviour of employees
due to inequality. Diversity is defined as celebrating
and valuing how all employees are working within
company. Also equality within workplace is known as
equal treatment of employees who are working within
an organisation. It is essential for companies to
provide their employees equal treatment so that they
can be given positive environment.
Evaluation of difficulties faced by employees because

if cultural diversity at workplace
As per the views of (Özbilgin, and Et. Al., 2015),
The more diverse an organisation is the more number
or issues are faced by its employees. It is the duty of
the manager to keep a close check on various
challenges arising from these practices. Various
problems faced by employees due to this are:
Employees find it difficult to accept the beliefs and
culture of each other. Barriers in communication arise
due to language. Due to difference in age a generation
gap between employees emerges most of the times.
Also the employees who are in minority when
compared to all the cultures in the organisation feel
out of place and easily get demotivated. Workplace
discrimination might occur due to diversity in
organisation.
To understand the key role played by human
resource department in addressing of various issues
related to cultural diversity
From the viewpoint of (Ryan, Ravenswood,
and Pringle, 2014), it can be said that there are
some methods which can be implemented by HR
department so that there are some issues which
can be managed in organisation. These are related
with unequal treatment which is done to
employees and affects their overall level of
performance. It is responsibility of the top
authorities in organisation that they have to ensure
that such practises are minimized so that
employees performance is not getting impacted in
a negative manner.
Section Four: Activities and timescales
Activities to be carried out during the research project (e.g research,
development and analysis of ideas, writing, data collection, numerical

analysis, tutor meetings, production of final outcome, evaluation, writing
the report):
Introduction
Developing aims & objectives
Literature review
Research methodology
Collecting data
Analysing the data
Conclusion & recommendations
Final report
How long this
will take:
8 weeks
1 week
1 week
1 week
1 week
1 week
2 weeks
2weeks
Milestone one: _________________
Target date (set by tutor):
____________________
Milestone two: _______________________
Target date (set by tutor):
______________________
Gantt Chart
The Gantt chart is used by researcher of this report
in order to know in what duration tasks and
activities of research will be completed.

Section Five: Research approach and
methodologies
What type of research approach and
methodologies are you likely to use and why?
What your areas of research will cover:
There are 30 respondents are taken into consideration
for knowing the view of respondents with respect to
issues they face and how is organisation responding to
such issues laid in this research report. The method
used for collecting information about discrimination at
workplace in Tesco and problems that are faced by
employees due to cultural diversity is through
questionnaire. This is a written format in which there
are questions related to Discrimination that take place
while working in the company.
REFERENCES
Fine-Davis, M. and Faas, D., 2014. Equality and
diversity in the classroom: A comparison of
students’ and teachers’ attitudes in six
European countries. Social indicators
research, 119(3). pp.1319-1334.
Özbilgin, M. and Et. Al., 2015. Global diversity
management. London, United Kingdom:
Palgrave Macmillan.
Ryan, I., Ravenswood, K. and Pringle, J.K., 2014.
Equality and diversity in Aotearoa New
Zealand. In International Handbook on
Diversity Management at Work. Edward

Elgar Publishing.
Comments and agreement from tutor
Comments (optional):
I confirm that the project is not work which
has been or will be submitted for another
qualification and is appropriate.
Agreed: ________________
(name)_______________ Date ______________
Comments and agreement form project
proposal checker( IV sampling)
Comments (Optional):
I confirm that the project is appropriate.
Agreed /Disagree: (Name of the
IV) Date

Research Ethics approval form
All students conducting research activity that involves human
participants or the use of data collected form human participants are
required to gain ethical approval before commencing their research.
Please answer all relevant questions and note that your form may be
returned if incomplete.
For further support and guidance please see your respective Unit Tutor:
Before completing this form, we advise that you discuss your proposed
research fully with your unit tutor. Please complete this form in good
time before your research project is due to commence.
Section 1: Basic details:
Project title:
“To evaluate various practises related to cultural diversity which has a effect on functioning of
employees & organisation”. A study on Tesco.
Student name:
Student ID number:
Programme:11
College Name
Intended research start date:
Intended research end date:
Section 2 Project summary
Please select all research methods that you plan to use as a part of your
project:

 Interviews
 Questionnaires ✓
 Observations
 Use of personal records ✓
 Data Analysis ✓
 Action Research ✓
 Focus Groups
 Others (Please specify) :
Section 3: Participants
Please answer the following questions, giving full details where
necessary.
Will your research involve human participants?
Who are the participants? Tick all that apply:
Ages 12-16: Young people aged: 17-18 Adults ✓
How will participants be recruited (identified an approached)?
Participant will be recruited with quick interview
Describe the processes you will use to inform participants about what you
are doing:
Emails, mobile phone etc., will be used to inform participant about
research.
How will you obtain consent from participants? Will this be written? How
will it be made clear to participants that they may withdraw consent to
participate at any time?
Consent of participants will be obtained in written format. It will be
cleared to them with face to face communication.
Studies involving questionnaires: will participants be given the option of

omitting questions that do not wish to answer?
Yes ✓ No
If no please explain why below and ensure that you cover any ethical
issues arising from this
Studies involving observation: Confirm whether participants will be
asked for their informed consent to be observed.
Yes ✓ No
Will you debrief participants at the end of their participation (i.e give
them a brief explanation of the study)?
Yes ✓ No
Will participants be given information about the findings of your study?
(This could be a brief summary of your findings in general)
Yes ✓ No
Section 4: Data Storage and Security
Confirm that all personal data will be stored and processed in compliance
with the Data Protection Act (1998)
Yes ✓ No
Who will have access to the data and personal information?

Researcher will have access to data
During the research:
Where will the data be stored?
Computer and cloud
Will mobile devices such as USB storage and laptops be used
Yes No ✓
If Yes, please provide further details:
After the research:
Where will the data be stored?
Computer and cloud
How long will the data and records be kept for and in what format?
For 2 years
Will data be kept for use by other researchers? Yes ✓ No
Section 5 : Ethical Issues
Are there any particular features of your proposed work, which may raise
ethical concerns? If so, please outline how you will deal with these:
It is important that you demonstrate your awareness of potential risks
that may arise because of your research. Please consider/address all
issues that may apply. Ethical concerns may include, but are not limited
to the following :
 Informed consent.
 Potentially vulnerable participants.
 Sensitive topics
 Risk to participants and /or researchers
 Confidentiality/anonymity
 Disclosures/ limits to confidentiality

 Data storage and security, both during and after the research
(including transfer, sharing, encryption, protection).
 Reporting
 Dissemination and use of your findings.
Section 6: Declaration
I have read, understood and will abide by the institution’s
Research and Ethics Policy: Yes No
I have discussed the ethical issues relating to my research with my
Unit Tutor:
Yes No
I confirm that to the best of my knowledge:
The above information is correct, and this is a full description of
the ethical issues that may arise in the course of my research
Name:
Date:28/05/2019
Please submit your completed form to your supervisor and also
attach to the Research Proposal when submitting to Turnitin.
REFERENCES
Books and journals
Zhong, L., Wayne, S.J. and Liden, R. C., 2016. Job engagement, perceived organizational
support, high‐performance human resource practices, and cultural value orientations: A cross‐
level investigation. Journal of Organizational Behavior. 37(6). pp.823-844.

Sabharwal, M., 2014. Is diversity management sufficient? Organizational inclusion to further
performance. Public Personnel Management. 43(2). pp.197-217.
Bardoel, E. A. and et. Al., 2014. Employee resilience: an emerging challenge for HRM. Asia
Pacific Journal of Human Resources. 52(3). pp.279-297.
Hogan, S. J. and Coote, L. V., 2014. Organizational culture, innovation, and performance: A
test of Schein's model. Journal of Business Research. 67(8). pp.1609-1621.
Lerro, A. and et. Al., 2014. The interaction of intellectual capital assets and knowledge
management practices in organizational value creation. Journal of Intellectual capital.
DeNisi, A. and Smith, C. E., 2014. Performance appraisal, performance management, and
firm-level performance: A review, a proposed model, and new directions for future
research. Academy of Management Annals. 8(1). pp.127-179.
Cording, M. and et. Al., 2014. Walking the talk: A multistakeholder exploration of
organizational authenticity, employee productivity, and post-merger performance. Academy
of Management Perspectives. 28(1). pp.38-56.
Jones, D. A., Willness, C. R. and Madey, S., 2014. Why are job seekers attracted by
corporate social performance? Experimental and field tests of three signal-based
mechanisms. Academy of Management Journal. 57(2). pp.383-404.
Farooq, O., Rupp, D. E. and Farooq, M., 2017. The multiple pathways through which internal
and external corporate social responsibility influence organizational identification and
multifoci outcomes: The moderating role of cultural and social orientations. Academy of
Management Journal. 60(3). pp.954-985.

Schneider, B. and et. Al., 2017. Organizational climate and culture: Reflections on the history
of the constructs in the Journal of Applied Psychology. Journal of Applied
Psychology. 102(3). p.468.
Srivastava, A. P. and Dhar, R. L., 2016. Impact of leader member exchange, human resource
management practices and psychological empowerment on extra role
performances. International Journal of Productivity and Performance Management.
Mone, E. M., London, M. and Mone, E. M., 2018. Employee engagement through effective
performance management: A practical guide for managers. Routledge.