Increasing Organizational Communication in the Workforce to Enhance Productivity

Running head: RESEARCH PROPOSAL BUSINESS COMMUNICATION
Research proposal
Name of the Student
Name of the University
Author note

1RESEARCH PROPOSAL BUSINESS COMMUNICATION
Executive summary
The purpose of this research work is to find out how presence of effective communication within
the workplace can motivate the workforce to ensure increased productivity. Apart from that, the
research work emphasizes on how increased organizational communication can effectively
satisfies the customers of the organizations. This research proposal contains a detailed
introduction with a backgrounds study, research questions, research hypothesis, and a literature
review along with the research methodology.

2RESEARCH PROPOSAL BUSINESS COMMUNICATION
Table of Contents
Introduction......................................................................................................................................3
Background study........................................................................................................................3
Aim of the study..........................................................................................................................3
Objectives of the research............................................................................................................3
Research questions.......................................................................................................................3
Research hypothesis.....................................................................................................................4
Literature review..............................................................................................................................4
Conceptual framework.................................................................................................................4
Introduction..................................................................................................................................4
Organizational communication....................................................................................................5
Building trust among the employees and customers...................................................................6
Customer loyalty and satisfaction................................................................................................7
Methodology of the research...........................................................................................................7
Introduction..................................................................................................................................7
Research approach.......................................................................................................................8
Research philosophy....................................................................................................................8
Research methods........................................................................................................................9
Conclusion.......................................................................................................................................9
References......................................................................................................................................11

3RESEARCH PROPOSAL BUSINESS COMMUNICATION
Introduction
In terms of any business organization, the chief target should be to improve the overall
performance to satisfy the requirements of the customers in order to achieve more profitability
and also to attain more recognition in the market of operation. Therefore the purpose of this
research will be to determine the effectiveness of business communication within the workplace
to increase the level of satisfaction among the customers of the organization.
Background study
The research paper will revolve around a case of a mobile company to determine how
effective communication within the workplace can increase the customer satisfaction that would
help the management to increase profitability.
Aim of the study
The aim of this research is to determine how communication within the workplace can
help to increase the level of satisfaction among the customers of the company.
Objectives of the research
 How effective communication in organization can improve productivity.
 How effective communication within workplace can increase the customer satisfaction.
Research questions
RQ1 How effective communication within the workplace can increase overall performance of
the company?