Research Proposal Form Student Name: ______________________StudentID: ____________ Centre Name:_____________________ Tutor:________________Date: ___________________ Unit:____________________ Proposed Title:______________________________________________ Section One: Title, objective, responsibilities Title or working title of the research project (in the form of a question, objective or hypothesis) “To understand how can globalisation drive business success” A case study on TESCO PLC. Research objectives (e.g what is the question you want to answer? What do you want to learn how to do? What do you want to find out?): Research Objectives To evaluate role of globalization in business expansion. To identify challenges of globalisation. To determine various factors which influences success of TESCO. To examine different benefits of globalisation towards TESCO. Section Two: Reasons for choosing this research project Reasons for choosing the project (e.g links to other subjects you are studying, personal interest, future plans, knowledge/skillsyou want to improve, why the topic is important):
Inordertounderstandhowcompaniesaremovingtheirbusinessesin international world, I have chosen the topic “Globalisation”. This would help in enhancing the knowledge level and being able to develop better strategies for a company, when it globalise its business. Doing investigation on the concept of globalisation, will improve research skills of mine and boost my career in the same field. Section Three: Literature sources searched. https://ecipe.org/publications/the-economic-benefits-of-globalization-for- business-and-consumers/ https://yourbusiness.azcentral.com/globalization-challenges-businesses- 22245.html https://www.tutor2u.net/business/reference/globalisation-benefits-and- drawbacks Use of key literature sources to support your research question, objective or hypothesis: Globalisation has become a boon for today's organisations, that helps in trading products and services across international countries more easily. It provides opportunities to business in enhancing their customer base and meet their requirements, effectively.It encourages producers and customers to gain benefits of availability of different products with a range of prices. This concept increases competition in marketplace that reduces the monopoly profits as well as force organisations to offer their commodities on competitive price rates. Competitive pressures also increases by globalisation that assist companies to improve their governance and provide better protection to labours. But it raises inequalities in income and wealth as well, because people that do not possess much skills and knowledge of technology that requires to conduct business at international level, have to work at low wages, than others. This would increase inequalitiesinthem.Similarly,highercustomerexpectations,inconsistent
morale standards, modifications in business functions to meet global standards, cultural rifts and more, all arise challenges in front of organisation when they globalising their businesses.While open and increased trade refers to a key contributor for global growth that creates a long-term impact on productivity of business. So, it has evaluated from Globalisation has provided lot of advantages but then also there are many challenges of globalisation which are experienced acrossworld.Suchas,everycountryhasthereowncultureandwhen globalisation takes place there is interaction and exchange of such cultures & values of different countries. It has also enabled firms to increase the intensity of research and development innovation, for capitalising their output. Increase in trade, also removes restrictions between two countries, that helps in growing economy by providing more employment to workers, offer product on cheap rates to consumers and increase competition at marketplace. Globalisation lead to reduce the cost of consumption as well that lead to increase in real wages. It also helps in reducing gender gap and other discriminationby increasing diversity within organisation. In context with Tesco, as it deals in retail business and operate business in number of countries, so adoptingthe concept of globalisation has helped in securing its goodwill and brand image for their customers interm of quality also which it is offering in it products. Tesco has also successfully launched customer loyalty programs, and introduced various promotional tools to attract increased number of customers. Presently, Tesco has a presence in 13 countries which enables them to have access to more than 3 billionprospectiveandpresentbuyers.OutsourcingisalsoTescobiggest strengthwhichtheyareusingtoexpandthemselvesacrosscountries. Globalisation has actually helped tesco to cater needs of about 54% of world's population. Section Four: Activities and timescales Activities to be carried out during the research project (e.g research, development and analysis of ideas, writing, data collection, numerical analysis, tutor meetings, production of final outcome, evaluation, writing the report): Howlongthiswill take:
Found this document preview useful?
Importance of Globalization in Business PDFlg...
The Impact of Globalization on the Multinational Companieslg...
How globalisation can drive business success? A study on Tescolg...
[PDF] The Impact Of Globalization On The Businesslg...
Case Study on Amazon Assignment Samplelg...
Impact Of Globalization And Challenges Faced By Itlg...