Workforce Motivation and its Effect on Employee and Business Performance

Research proposal
Workforce Motivation and its effect
on performance of employees and business

Content
Background to Research Topic
Background to Research Organisation
Research Rationale
Research Questions
Research Aims and Objectives
Research Methodology
Timescale
Resources

Background to Research Topic
Motivation introduces to the process of motivating employees within a workplace. There are
different ways that helps in increment of employee motivation. These are leadership, work life
balance, rewards and recognition, equality and many others. These ways are useful for an
organisation in increasing of motivation among workforce (Albayrak and Caber, 2018).
Therefore, there are various advantages of motivating workers at workplace. These advantages
are; higher productivity level, lower level of absenteeism, reduced staff turnover, increased
business performance, greater reputation and strong recruitment etc. These are major benefits of
motivation within a workplace that turn to help an organisation in accomplishment of
competitive advantages in successful manner (Sánchez-Marín and et. al., 2019).
Along with this, there are some major benefits of motivated employees at workplace such as
mange uncertainty better, better problem solving, more innovative and creative workplace,
higher customer satisfaction, better team players and many others. Therefore, it is important and
necessary for business organisation to motivate their all workers by providing monetary and non-
monetary benefits (Chang and Chin, 2018). There are also requirement of using different types of
motivation theories such as Maslow hierarchy of needs, Vroom's expectancy theory, Herzberg –
Two factor theory and many others. All these theories are also beneficial and useful for company
in improving of employee motivation effectively. Therefore, workforce motivation is significant
for employees as well as an organisational performance. Motivation helps other employees to
work happily, effectively and without any issue that turn to improved productivity.
There are also some major challenges and issues that would be faced by business
organisation without having motivated employees in working environment. These challenges
are; high employee turnover, decreased brand reputation, reduced customer satisfaction,
decreased sales, decreased business performance etc. These challenges have direct and negative
impact on goodwill of company (Cho and Yang, 2018). Therefore, for reducing all these
challenges over business performance, there will be requirement of developing friendly work
environment, developing flat communication, rewarding employees etc. These ways will be
beneficial in reduction of any issues in systematic and effective manner.