Revitalizing Clipper Bay's Economy: A Sustainable Tourism Development Plan

TOURISM SYSTEM
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Table of Contents
Introduction......................................................................................................................................3
Discussion........................................................................................................................................3
Conclusion.....................................................................................................................................11
Reference List................................................................................................................................12
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Introduction
Clipper bay is town with a population of only 5000 people. It is a small town located at the
peninsular tip. The economy has always been dependent on fishing. The natural beauty of the
town is best suited for tourism. It has series of hills and beautiful beaches. The town also has
forests that create a border for the town. A Chief Planner has been appointed, who has given the
responsibility to revitalize the economy of the town. He has the responsibility to design a plan to
revitalize the economy of the town keeping in mind the socio-cultural and environmental
development as well. In this report, a plan is developed for Clipper Bay to revitalize economy of
the town. The relevant parties that need to be consulted are mentioned as well. The cost benefit
analysis has also be done in the report. Approach to sustainable tourism has also been
incorporated. The advantages and disadvantages regarding, economy, socio-cultural,
environmental factors have also been described in the report.
Discussion
A description how you would approach determining the best way to revitalize the economy
by consulting with the relevant parties
Economic revitalization is contribution towards a community and social well-being (Mero,
2011). It makes a city or town safer and healthier for the people who visit the town or city for
living and work purpose, along with improving the standard of living. Clipper Bay is one such
town with lots of potential for the tourism industry to boost its economy. Certain activities
related to economic development needs to be identified as the Chief planner of Clipper Bay
considering the natural existence of the town, so that the economy of the town can be revitalized.
Fishing has been the major occupation of most of the population in Clipper Bay from the growth
of the town. Two generations have already been involved in the fishing business and the third
generation has reached their adulthood and getting inclined to the existing fishing business.
However, it is important to focus on other aspects for the development of the economy (Milder
and Dane, 2013). There are limestone caves that can be used in the development of a different
business that can revitalize the economy of the town, along with using them to attract tourists.
Other possible venture is the enhancement of tourism industry. The town has great potential for
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tourism as it consists of forests, hills, beaches and other natural elements that make the place
beautiful.
To make the thoughts into reality, help from various parties would be required. The task is huge
and teamwork from various departments and parties would be required in revitalizing the
economy of the town. The parties that need to be consulted are the government, private industry
concerns and non-governmental and civil societies. All these will be helping in the development
of the town and attract tourists and visitors to revitalize the economy. As the budget that has been
provided is 50 million dollars, the planning needs to be effective as well as efficient. The amount
that has been provided will be utilized in preservation of natural beauty, promotion and other
activities in revitalizing the economy. In government party, the tourism department will be
consulted for promotion of tourism in Clipper Bay. The economic development-planning
department will also be consulted to discuss the strategies that have been planned to incorporate.
In terms of private organization, real estate, industry players will be required in order to build the
infrastructure for the tourists to stay. The private companies that will be consulted will also focus
other areas that could enhance the beauty of the town.
Any local organization and the people of the town will be consulted. The employment
opportunity that can brought to the local people in terms of business if tourism is developed will
be informed to them. Proper understanding will be provided to them in terms of business and
business related opportunities. Cooperation from all the relevant parties are necessary in order to
make the plan successful.
The use of comparative advantage, CBA or ROI analyses to clearly identify an industry to
support economic revitalization of the town.
Cost benefit analysis will be conducted in order to estimate the value that will be gained with
respect to the investment made (Nas, 2016). While starting a new project, it is mandatory to
conduct CBA to determine how and when the investment that has been made on a project comes
in return and benefits the project or the objective of the project (Boardman et al., 2017). Cost
Benefit Analysis is the planned and systematic approach that helps in estimating the weaknesses
and strengths of a planned project (Hastings, 2015.).
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