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Rooms Division Managers Report

   

Added on  2020-10-04

6 Pages1592 Words153 Views
Assessment 4: RoomsDivision Managers Report

TABLE OF CONTENTS1. INTRODUCTION.......................................................................................................................12. Brief overview of core strategy and choices made during RevSim cycles........................13. Potential impacts of decisions on other departments in the hotel......................................14. Explaining issues related to the hotel.................................................................................15. Recommendations for the future maximisation of profit...................................................26. Providing quarter by quarter analysis and comparing with the marketplace ....................37. Contrasting hotel’s Rev Par, ADR and Occupancy ratios with marketplace of Australia.38. CONCLUSION............................................................................................................................3REFERENCES................................................................................................................................4

1. INTRODUCTIONRooms divisions management should be there so that quality services may be imparted tocustomers in effective way. Present report deals with analysing management and flash report ofJoJo Hotel which is engaged in hospitality industry. RevSim cycles, ADR, occupancy rate areassessed to make interpretations.2. Brief overview of core strategy and choices made during RevSim cyclesThe core strategy used in JoJo Hotel is that diversified rooms are provided by the hoteland as such, higher amount of profits are generated in the financial year leading to increaseoverall financial performance in the best possible manner. This strategy has worked effectivelyfor the hotel and decision made by management lead to fulfilment of stated objectives ineffective way. On the other hand, in order to generate profits from rooms, various choices weremade during RevSim cycles quite effectually. It can be analysed from the excel that total roomssold per distribution channel had been remarkable for the hotel (Font, Garay and Jones, 2016).There were rooms such as premium, BAR standard, package, guaranteed and qualified categoryas well. Moreover, another category of rooms were contract, tour, large and small group. Thesechoices made during RevSim cycles were fruitful for JoJo Hotel as it was able to earn revenue byselling diversified category of rooms and attaining revenue quite effectually.3. Potential impacts of decisions on other departments in the hotelThere were numerous impacts of decision on varied departments in hotel. First of all,employees working in marketing and promotional unit have to provided with the hard work inorder to provide attractive offers to the customers so that they may be able to come to knowvarious categories of rooms and as such, overall sales can be injected in a better way.Furthermore, expenses of departments were increased and because of decisions made bymanagement, budget was required in order to meet targets (Yuan and et. al,2017.). Theemployees were resistant to carry out activities which were listed in management reports.Moreover, another potential impact was also found on the workers which were engaged inhousekeeping department as rooms were maximised up to a high extent and thus, work wasmaximised as well. Thus, these were some potential impacts of decisions.4. Explaining issues related to the hotel1. Reducing staff costs-1

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