1927 Flight Route Planning Toolkit Report

1927 Flight Route Planning Toolkit
Task
You are required to complete a Route Planning study to propose one new route, based on a feasibility study of 3 proposed routes for an airline.
This is based on the case study of QATAR AIRWAYS and potential routes they may implement in the lead up to the 2022 FIFA WORLD CUP.
The task is split into 5 different areas that you will be required to complete on a week-by-week basis throughout the module using a toolkit given
to you in the first week of the module. You will be required to:
o Introduce the airline and the three routes being studied within the report
o Choose an aircraft type for each of the given routes, as well as the service offering that will be provided on board for customers
o Discuss legal requirements for flying each of the routes in the departure country, arrival country and any airspaces flown
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1927 Flight Route Planning Toolkit
o Create a draft marketing plan for the promotion and sale of these three routes
o Choose a route - giving justification as to why this route has been chosen - and investigate how to the performance of the route
will be monitored
Learning Outcomes
1. Explain the process involved in route planning.
2. Investigate the feasibility of new routes for an airline.
3. Justify the selected new route for an airline.
Task 1: Introduce the airline and the three routes being studied within the report (5%)
1.1 To help contextualise your report, it is beneficial to research the airline QATAR AIRWAYS and basic information around the airline such as
history, hub location and current route approach [100 words]
Qatar Airways company is state owned flag carrier of Qatar which has its headquarters in Doha. This airline operated a hub and spoke network
for flying over 150 international destinations across Africa, Asia, Europe, America and Oceania. This organization employee more than 43000
people. As the FIFA world cup is being held in Qatar the new routes which this Airways will be starting are going to be to Mexico, Uruguay
and UK. These are going to be busy routes during the FIFA World Cup 2022 due to the amount of football fans in this country. Currently, it
have taken all the precaution related to health and safety of the passengers so that they can travel with more ease and comfort( Seo and et.al.,
2018).
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1927 Flight Route Planning Toolkit
1.2 Using the WEF Travel & Tourism Competitiveness Report 2019, complete the following table to give the scores and rankings of the
different countries that Qatar Airways could fly to as a result of this study
Mexico (Mexico City) Uruguay (Montevideo) United Kingdom (Cardiff)
Prioritization of Travel &
Tourism
5.2 5.3 4.9
Air transport infrastructure 4.0 2.3 5.2
Tourist service infrastructure 4.8 4.8 6.1
International Openness 3.9 3.0 4.2
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1927 Flight Route Planning Toolkit
1.3 Using the following world map, locate the three potential destinations that Qatar Airways could fly to as a result of the report:
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1927 Flight Route Planning Toolkit
Qatar Airways could fly three potential destinations such as Mexico (Mexico City), United Kingdom (Cardiff) and Uruguay
(Montevideo) to attract more number of passenger or individual that are ready to visit and enjoy the World Cup 2022.
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1927 Flight Route Planning Toolkit
Task 2: Choose an aircraft type for each of the given routes, as well as the service offering that will be provided on board for customers
(30%)
2.1 Firstly, we need to make the decision as to which aircraft type is the most suitable within Qatar Airways’ fleet to operate the three proposed routes.
Using the manufacturers websites, fill out the following details regarding each of Qatar’s Long Haul fleet.
Airbus A330-300 Airbus A350-900 Airbus A350-
1000
Boeing 777-300 Boeing 787-8 Boeing 787-9
Maximum Range 11300 15000 16100 11165 14200 13950
Max. take-off
weight
242000 248000 319900 247200 227930 250836
Max. ZFW 385.80 lb x 1000 431.40 lb x 1000 223 lb x 1000 224 530 161 000 181,000
Max. fuel
capacity 36 750 USG
37 248 USG 159 000 litres 181 200 126 200 126,372
No. in Qatar fleet 8 34 19 48 30 7
2.2 Now using FlightRadar24 or SkyVector, fill out the following details regarding the three potential airports we may fly to as a result of this report
Mexico (MEX/MMMX) Montevideo (MVD/SUMU) Cardiff (CWL/EGFF)
Elevation 2238m 105 ft 67m
Runway Lengths 3985 3048m 2392m
Distance from DOH/OTHH 14104km 13100km 5430Km
Flight time from DOH/OTHH 18 hours 40 minutes 22 hours 30mins 10 hours 25 Mins
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