The assignment provides an in-depth analysis of Tesco's sales strategy, highlighting its focus on customer centricity, effective selling techniques, and the importance of hiring the right talent. It also discusses the company's use of tried and tested methods to woo customers, making them feel welcomed and valued. The staff at Tesco is described as warm, jovial, and coordinating, ensuring that customers are given their own time to select products without unnecessary intervention. The assignment concludes by emphasizing the significance of sales representatives in the success of Tesco stores worldwide.