Case Study Food.com: An Online Food Retail Business

Sales Planning
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Introduction – Case studyIntroduction – Case study
Food.com is an online food retail business
organization.
It offers wide variety of food products
such as burgers, coffee, Green food, wok
among others.
The mission of the organization is to
promote healthy and tasty with innovative
twists to differentiate its food products
from its competitors.

Cont...Cont...
The goal and objective of the business
organization to increase 50% of revenue
by increasing its sales.
It aims to capture at least 35% of market
share.
The sales planning is aimed to increase
awareness among its target customers and
boost the revenue of the company.