Innovation Script: Amazon's Prime Air

The assignment discusses the innovation of Prime Air by Amazon and its benefits to the organization in terms of increased demand and trust from customers. It also explores recommendations for improving productivity and customer loyalty, including advanced features such as drone delivery and solar-powered charging. The document aims to provide a script for innovation that can be implemented within an organization.

Script for innovation
Technological innovation is increased day by day and it has tangible as well as intangible
benefits that would be helpful for the organization to make money and produce the outcomes of
customer demand. There are various examples has been discussed in the report by taking help of
number of organizations. Here, the innovation of Prime Air will be described which is innovated
by Amazon. Jeffrey P. Bezos is the Chairman, President & Chief Executive Officer of Amazon.
It has been found that there are number of issues while delivering the product and services to the
customer. Amazon is best selling online products e-commerce Company that satisfy its customer
by providing efficient services. Prime Air has brought the innovative change in the organization
which increases the demand and trust of the customers. However, it is challenging task because it
needs proper guidance or instruction to operate but it is new technology which can be success by
giving training to them who operate it. There are some recommendations for this technology
innovation which can increase the productivity of the employee and attract the customers. Prime
air can be more advanced such as Amazon should make a hub where drone drop the parcel of the
customer and sales team collect the parcel and distribute to the right place. Along with that the
drone should be operated in effective manner and given to those who are proper trained. An
organization need to conduct the training and development program and meeting so that
employee of the organization can get aware about this innovation and can share their views and
ideas for making changes in the innovated things or bring something more innovative within the
organization. It has been recommended to the organization that drone should be charged in
proper manner and due to lots of delivery, it is not possible that drone remain charged all the
time. An organization can focus on solar system charging where drone can get charged

automatically in the time of losing battery. These recommendations can enhance the customer
loyalty of the organization.