Innovation and Business Development for Sellanyhouse in Australia

Running head: INNOVATION AND BUSINESS DEVELOPMENT
Innovation and Business Development
Name of Student
Name of University
Author Note

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INNOVATION AND BUSINESS DEVELOPMENT
Table of Contents
Part 1: Problem...........................................................................................................................2
1.1 Background of the problem..............................................................................................2
1.2 Definition of the problem.................................................................................................2
1.3 Evidence of the problem..................................................................................................2
1.4 Timing Considerations.....................................................................................................3
1.5 Consideration of the broader context...............................................................................3
Part 2: Benefits...........................................................................................................................3
2.1 Benefits to be delivered....................................................................................................4
2.2 Importance of benefits to government.............................................................................4
2.3 Evidence of benefit delivery............................................................................................4
2.4 Interdependence...............................................................................................................5
Part 3: Strategic Response..........................................................................................................5
3.1 Method and Criteria.........................................................................................................5
3.2 Strategic options analysis.................................................................................................6
3.3 Recommended strategic options......................................................................................6
Part 4: Project options analysis..................................................................................................7
4.1 Project options considered...............................................................................................7
4.2 Stakeholder identification and consultation.....................................................................7
4.3 Social impacts..................................................................................................................7
4.4 Environmental impacts.....................................................................................................8

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INNOVATION AND BUSINESS DEVELOPMENT
4.5 Economic impacts............................................................................................................8
4.6 Overall evaluation of socio-economic and environmental impacts.................................8
4.7 Financial Analysis............................................................................................................9
4.8 Risk Comparison............................................................................................................10
4.9 Integrated analysis and options ranking.........................................................................10
Part 5: Deliverability of recommended solution......................................................................11
5.1 Details of recommended solution...................................................................................11
5.2 Commercial and financial..............................................................................................11
5.3 Management...................................................................................................................11
5.4 Delivery..........................................................................................................................11
Reference list............................................................................................................................13
Appendix A: Benefit Management Plan..................................................................................15
Appendix B: Financial Data Representation............................................................................16
Appendix C: Sign off Check list..............................................................................................17

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INNOVATION AND BUSINESS DEVELOPMENT
Part 1: Problem
1.1 Background of the problem
Most of the population of Australia face major troubles while buying or selling any
house. They have to face hassles of endless visits to the sites, a long period of uncertainty
along with over-promising agents who will eventually not deliver what they have promised to
the consumers earlier (Winson-Geideman and Krause 2016). In this situation, it can be
understood that the buyers need a permanent solution to this as the real estate business in
Dubai has started blooming in the last few years (Adnan et al. 2017). The buyers will require
a permanent alternative in order to deal with such harassments they have to face while buying
a house.
1.2 Definition of the problem
Presently it is a huge challenge that mostly a large population in Australia faces issues
with buying and selling house as they always need to go for human agents who tend to
disappoint them in most of the cases (Gloet and Samson 2017). Even if they settle on one
house, they have to wait for a long time with uncertainty as they might not get the bid.
Especially selling a house in Australia is now a huge problem for regular individuals as the
entire process in complicated and lengthy (Wong 2017). Starting from making a reasonable
price for the house to dealing with numbers of customers who will end up wasting their time
and not buy it, individuals have to deal with numerous numbers of issues while selling a
house.
1.3 Evidence of the problem
It can be observed that individuals who are trying to sell a house have started looking for
alternative options that can help them in selling their houses without any unnecessary