Customers Perception of Service Quality in the Hospitality Industry in Nigeria

[CUSTOMERS’ PERCEPTION OF SERVICE QUALITY IN THE HOSPITALITY
INDUSTRY IN NIGERIA]
PARTICPATION INFORMATION SHEET
You are being invited to take part in research on [RESEARCH SUBJECT]. [NAME], [POSITION] at
Coventry University is leading this research. Before you decide to take part it is important you understand
why the research is being conducted and what it will involve. Please take time to read the following
information carefully.
What is the purpose of the study?
The purpose of the study is to Analyse customers, implying traveller’s perception of service quality
at hospitality industry in Nigeria. The hospitality industry in Nigeria is diverse in nature and
includes various star rated hotels, homestays, resorts, restaurants, fast food chains, air travel and
various other tourism components. Service quality within this diversified hospitality industry in
Nigeria might be complex to understand. However, analysing the perception of service quality
from the point of view of customers includes the way they receive products, services,
responsiveness from these hospitality units.
Why have I been chosen to take part?
You are invited to participate in this study because you fit into the role of a participant and can provide
beneficial input regarding service quality present in hotels in Nigeria.
What are the benefits of taking part?
By sharing your experiences with us, you will be helping [NAME] and Coventry University to better
understand the key research focus of customers, implying traveller’s perception of service quality at
hospitality industry in Nigeria.
Are there any risks associated with taking part?
This study has been reviewed and approved through Coventry University’s formal research ethics
procedure. There are no significant risks associated with participation.
Do I have to take part?
No – it is entirely up to you. If you do decide to take part, please keep this Information Sheet and
complete the Informed Consent Form to show that you understand your rights in relation to the research,
and that you are happy to participate. Please note down your participant number (which is on the Consent