Fundamental Problems in Strategic Management for ASDA

SIM336 – STATEGIC MANAGEMENT
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Table of Contents
INTRODUCTION...........................................................................................................................2
MAIN BODY...................................................................................................................................2
Fundamental problems related to strategic management in regard to ASDA........................2
Strategic frameworks used in context of fundamental issues in ASDA.................................2
CONCLUSION................................................................................................................................9
RECOMMENDATION...................................................................................................................9
REFERENCES..............................................................................................................................10
BIBLOGRAPHY...........................................................................................................................10
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Executive summary-
The current study is based on ASDA, which is one of the best supermarkets in the United
Kingdom. It have been explained that by taking right judgment and considering appropriate
recommendations, organizations gain competitive edge.
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INTRODUCTION
Strategic management can be defined as continuous procedure of strategic analysis,
implementation, creation and monitoring, utilized by a company with aim to achieve and
effectively maintain a competitive edge within sector in which organizations operated since for
so long. It provides a lot of advantages to a firm, for examples it help to improve awareness of
internal and external environments. The current assignment will be based on ASDA, which is
known as one of the best British supermarkets chains the United Kingdom. Firm while operated
venture in retail sector has developed strategic plans and strategies. This study will explain
fundamental problems relate to strategic management. It will describe porter’s five forces model,
value chain analysis, swot and pestle analysis as strategic models. It will clarify chosen brand
performance in relation to specific tactic and its efficacy. Furthermore, this report will justify
appropriate suggestions for company that they will use to overcome all negative aspects of
issues.
MAIN BODY
Fundamental problems related to strategic management in regard to ASDA
In recent time, each organization has developed strategic plans and tactics while
managing business functions and operations within its industry which make them able to gain all
benefits accessible in the world of business (He, Marginson and Dai, 2019). Due to varied factors
either external or internal, strategies of companies have failed, which is not suitable for growth
and success of ventures. In context of ASDA, lack of management in relation to inventory is one
of the fundamental issues that impact expansion strategy of supermarket in negative manner. It is
really very important for any company to manage overall business activities according to
develop plan. Poor management lead to decreased profit margin, affect brand image and decrease
sales rather than last few years or months. ASDA because of that problem can face a lot of
challenges and difficulties that unable manager to achieve desire outcomes. Weak strategy in
context of business expansion is another basic problem that affect negatively upon success of
company. These two problems supermarket can face, which is important for it to overcome.
Strategic frameworks used in context of fundamental issues in ASDA
PESTEL analysis-
It is the best strategic management approaches can use to determine, examine, organize
and monitor external elements that can have impact on a well known companies like ASDA.
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