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Small Business Enterprise Essay - London Uxbridge

   

Added on  2020-07-23

14 Pages4675 Words83 Views
Small BusinessEnterprise

INTRODUCTIONThe small-medium enterprises provide the employment opportunities to the workers that leads to enhance economic and social development. These organisations are privately owned andopened by proprietorship, partnership of corporation. These businesses require operate their business operation and functions for the purpose of capture market share and increase productivity. The present research report in the context of London Uxbridge that focuses on attract customers through providing them innovative technologies such as electronic luggage tags, mobile-self-check-in.TASK 11.1 Profile and objective of London Uxbridge The company is at the boundary of the west London and it the best way the smart place tovisit with their family and friends. The company has its own Beefeater restaurant and newgeneration bedroom which having awful have flat screen TV with 40 inches and restroom thathave a double comfortable bed. The venture provides extra services such as parking facility, Airconditioner rooms and free internet access. There is a restaurant for both vegetarian and non-vegetarian, family rooms, meeting room etc. The venture is so confident that their rooms willprovide good night sleep and if the customer doesn’t feel so, the entity will give their moneyback because the rooms having King size Hypones bed in the stuff of dreams. The organisationprovides different types of rooms according to the members. And the budget of customer is keyfocus for the company.Internal informationContact no.- 0871 527 9574Fax: 0189 554 4550E-mail- LondonUxbridge@gmail.comStrengthProvide variety of services such as 1 GB daily usage of internet through Wi-Fi, roomshaving King size Hypones bed and modern restroom with large shower head from othercompany survive in UK.They provide two separate restaurants for vegetarian and non-vegetarian where customeris able to have food at that place where they feel comfortable.1

The venture is so confident that their rooms will provide good night sleep and if thecustomer doesn’t feel so the entity gives their money back.They consider the budget of the customer and serve their services at cheap prices.Weakness The company faces large competition where different hotels are located at the UK streetand according to them the venture have to set the pricesThe company done not have strong brand awareness according to their competitors.The company don't have adequate capital to expand their business in new market becauseit is at developing stage.ObjectivesSpecific: The venture serves different types of services according to needs and desire ofcustomer like good night sleep for those who have stress and come for holidays to reducestress, different restaurant for vegetarian and non-vegetarian as well as beef eatersMeasurable: The entity provides such services which provides customer's betterexperience which other competitors does not serve. Attainable: The organisation is able to achieve their objective where Return oninvestment is assumed 23% in 2016 as compare to 19% in 2015Realistic: The objective exists in environment where they are following their strategiesthat if the customer's is not able to have good sleep then the money will be paid packTime Frame: These objectives are for short period to generate brand awareness aboutthe company.1.2 Internal and external evaluationTable 1: Financial comparisonLondon Uxbridge ￡'000London Mirror￡'000YearPBTTaxationPATPBTTaxationPAT201690207025060190201570165420050150201450123815040110201330-3011036742

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