Swing Dance Business Plan
Added on 2020-06-06
16 Pages5285 Words30 Views
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SMALL BUSINESSENTERPRISE
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TABLE OF CONTENTSINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................1a) Profile of small-business-enterprises from dragon den BBC.............................................1b) Comparison of cited business and its rival's performance.................................................2TASK 2............................................................................................................................................32.1 Suggestions of appropriate actions to overcome the weaknesses....................................32.2 Analysis of ways to maintain existing business performance.........................................42.3 Recommendation for expansion of business in new areas...............................................5TASK 3............................................................................................................................................63.1 Analysis of objectives and plans of existing business......................................................63.2 Revision of Business plan for application of appropriate changes...................................73.3 Preparation of plan to adopt the amendments..................................................................8TASK 4............................................................................................................................................84.1 Impact of changes on the selected business entity...........................................................84.2 Plan for management of changes......................................................................................94.3 Improvements in the performance of business over past two years...............................10CONCLUSION..............................................................................................................................10REFERENCES..............................................................................................................................12
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INTRODUCTIONWithin every country, there are many small business enterprises or firms have beenestablished by the people and also achieved a sustainable growth by making innovative andcreative changes in their products. These small business enterprises are considered as firmswhich are operating at small scale within organization and want to achieve more investmentsfrom market to expand there business operations (Gorgievski, Ascalon and Stephan, 2011). Inthis context, analysis of Swing patrol is done which is small business enterprise which hasestablished its business operations by taking investments from the venture capitalist in dragonden group. There exist yet other criteria to fulfill the norms of Small to medium size businessentities also termed an SME where they must possess less than £25m turnover with minimum£12.5m gross assets. Present report has also outlines some constitutional formation of smallbusiness enterprise by taking comparative analysis between firms. Further, an action plan hasalso been discussed to implement the chnages which are needed to expand the businessoperations. TASK 1a) Profile of small-business-enterprises from dragon den BBC.Small business enterprises are mainly consists of operations within domestic countrywhere they have been started by the people or entrepreneurs with an aim of maximizing profitsand increasing the contribution towards GDP of country (Williams and Schaefer, 2013). Inpresent context, a profile of small scale organisation is identified which has been started from theinvestment from venture capitalist in dragon den.Name of business: Swing Patrol UK LtdDescription: Swing events, classes and corporate entertainmentHistory and background : From the research, it is analysed that Swing patrol. UK LTDis active company which was incorporated on 9 September in the year 2008 (SwingPatrol UK Limited , 2017). It also has a registered office in London and it has beenregulating its business from 9 year. Presently it consists of 2 directors and 0 Activesecretaries. Analysed in the category of small medium enterprise as it has less than 10permanent employees and turnover of less than £2 million. It is basically a dance institutewhich is being started by the two famous dancer Cam and Laura who both an experienceof past years 20 years. Presently they have 35 avenues across London and Brighton. It1
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has started the classes with an vision of being a number one dancing institute orenterprise in UK and also to provide information about different old dancing styles.Venue: 9-11 Folgate St, Spitalfields, London, E1 6BX United Kingdom Further, there are some strength and weaknesses of organisation has also been analysed inorder to provide understanding of their market situation. Strengths : Strong market reputation Highly skilled and experience dance troupe (Al-Dajani and Marlow, 2010.).Strong financial position Collaboration with other institutes in different cities.Major presence in domestic country.Weaknesses:Their presence in limited across UK.Turnover of less than £2 million.Mainly they are experienced in their old dancing styles.Lack of recognition in other countries.Many competitors in market.High pricing 2Illustration 1: Swing patrol logo(Source :Swing Patrol UK Limited , 2017)
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