Social Cognitive Theory and its Application in Organizational Behaviour
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This report discusses the Social Cognitive Theory and its application in organizational behaviour. It includes a case study of Grand UK holidays and how the theory can be applied to personal, environmental, and behavioural factors. Recommendations are also provided.
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Table of Contents Introduction.....................................................................................................................................3 Main body........................................................................................................................................3 Interpreting the theory .....................................................................................................................................................3 Applying the factor and its impact to the organisation...............................................................4 Recommendation............................................................................................................................5 Conclusion.......................................................................................................................................6 References.......................................................................................................................................7 Books and journals.....................................................................................................................7 2
Introduction Social cognitive theory is refers to the influence of personal experiences, environmental and behavioural factors. This theory helps in providing various opportunities for supporting through self efficiency and it makes use of observational leaning for achieving behaviour change (Akar, and Aksoy, 2021). In this given report, there is a case study of Grand UK holidays which is a tour company and providing various tours to the organisation. This report includes a framework called “social cognitive theory” which is consisting of three factors such as personal, environmental and behaviour. There is a discussion of these factors in given case study. Main body Interpreting the theory Social cognitive theory is the theory which is given by Bandura. This theory say that learning is occurring in social context when there is a reciprocal and dynamic interaction of person, behaviour and environment. The one of the unique feature is on social influence. Further it is impacting internal and external reinforcements. This is regarded as a unique way in which a person is maintaining their behaviour in most effective manner. And also considering the business or social environment in which they are performing their behaviour. This theory is relating with the person past experience. These past experience will helps in knowing the influences on reinforcements, experiences and expectations (Dewey, 2021). All these are shaping whether a person is engaging with particular behaviour or why they are engages in that behaviour. Social cognitive theory is emphasis on the importance of modelling, observation, behaviours initiate, emotional reactions and attitudes. Further, this they suggested that how cognitive and environmental factors could interact persona learning behaviour. There can be some of the components of social cognitive theory which are behavioural capability, self efficacy, expectancies, expectations, self control and reinforcements. Self efficacy is the belief that is person is control over and executing their behaviour. Behavioural capability is the capability of performing a behaviour (Boateng, et al. (2016). Then next is expectations- these can be the outcomes that are being of behaviour change. Next is expectancies- in this there is a assigning of value to the outcomes that comes from behavioural change. Next is self control- it is regulation and monitoring of a person behaviour. Next is observational learning- observing and 3
watchingoutcomeofotherpeopleperformingtheirdesiredbehaviour.Thennextis reinforcements- this is promoting incentives and rewarding the person who is encouraging behaviour change. There can be three types of factors which is coming in this social cognitive theory. These are personal factors, environmental factors, behavioural factors. As self efficacy is influencing the expectedout if individualbehaviour. Self efficacy is believingin variouscognitive, emotional, motivational and decisional processes (Collins, and et.al 2019). This self efficacy is saying that individual is thinking optimistically in self enhancing ways. They are playing a most central role in motivation and it comes expected outcomes. Some of the researcher are suggested this as cognitive behaviour in following ways such as goal setting, learning and achievement, activity choice and efforts. Social cognitive theory is based on behaviour of an individual in learning different things. This theory is expecting that most of human behaviour is being learned throughmodelling.Andfurtherthisisexplainpersonbehaviourintermsofcognitive, environmental and behavioural influences. It is being said that self efficacy theory is providing emphasize the relative importance to personal factors. Social cognitive theory is in three terms that is environmental, personal ad behavioural factors. In context with personal factors, it includes knowledge, attitudes and expectations. Then environmental factors includes social norms, access in community and influencing on others. Then next behavioural they includes skills, practises and self efficacy (Mantovani, 2021). These factors should be considers in mind while an organisation is doing activities in their business environment. Applying the factor and its impact to the organisation The organisation which is given in the case study isGrand UK holidays which is providing proper training and development session to the employees who are exiting and new employees who are coming in the business environment so that there behavioural affects and this help in changing behaviour of employees towards positively which helps them in increasing their efficiency(Persson,andet.al.,2014).Socialcognitivetheoryislearnedthroughthree components these are observation, modelling and imitation. Some of the factors of social cognitive theory is are personal factors, environmental factors and behavioural factors. Personal factors includes moral development as in this present case study organisation is providing training to staff members and by this employees skills get enhanced. But on the other hand, some of the employees get frustrated as company wasn't like that which they are thinking. Also, some 4
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of the policies changes which could not be liked by existing employees. So in context with personal factor, person should have to more focus on their developing skills and knowledge and they have to develop their attitudes towards other. This will helps them in impacting positive in business environment and resulting better performance in the organisation (Kraft, Grant, and Frosio, 2021). Next is environmental factors- as this consist of access in community, social norms and influence on others. While in given case study, when mangers are providing training to employees, this will impact the environment in which person is learning new skills. As social norms could be seen while behaving in a environment. Then access in community can be the other factor of environmental factor which should be considered in mind (Jiao, Gao, and Shi, 2021). As this could impact the community and if person is behaving positively then this could be influencing on community and this brings positivity in the business environment. As if one person is learning something from the other then this could influence other people also and within this case study, employees could attend training method as well in effective manner. Then next factor is Behavioural factor- as this includes skills, self efficacy, practise. As this could impact the personal own skills and their behaviour. As if employees are being trained then this could develop their learning and skills and knowledge. This is helping employees in enhancing their productivity and efficiency. Some of the practises which could be used in organisation such as training and developing session will be resulting in development of employees and on the other hand, self efficacy is believing in motivational and decision making process (Klimova, 2021). There is a concept of increasing productivity of employees through various practises of human resources. As of there is a good experience of employees and they are rated effectively in organisation. If they are behaviour well in organisation then this will be resulting in getting more rewards and recognition which will be help in gaining more motivation among employees. Recommendation Some of the recommendation which should be given to the organisation is that they should maintained positive working environment in their business environment and always providing motivation through various practises such as performance managements programmes, training and rewards and recognition which will helps them in focusing on their behavioural skills and enhancing them as well. This they will helps the employees in analysing their behaviour in business environment and influencing through other behaviours very well. These 5
theories will develop employees behaviour and motivation and they will work more effectively in business organisation. Conclusion From the above it can be concluded that social cognitive theory is mostly used in the organisationforenhancingpersonownbehaviour.Thistheoryhelpsindevelopmentof individual and analysing their behaviour as well. In the given case study an organisation is providing proper training and development session to their staff members which could helps them in leaning more and enhancing their skills about a particular task to be performed. This helps in any sing a person behavioural and watching their outcomes as person is doing effective communication or not in the organisation or a workplace. 6
References Books and journals Akar, T. and Aksoy, A.B., 2021. Research method trends related to cognitive development in 3-6 agesbetween2008-2018yearsinturkey.Psycho-EducationalResearchReviews, pp.373-382. Dewey,C.,2021.ReframingSingle-andDual-ProcessTheoriesasCognitiveModels: CommentaryonDeNeys(2021).PerspectivesonPsychologicalScience, p.1745691621997115. Jiao, Z., Gao, P., Ji, Y. and Shi, H., 2021. Integration and Segregation of Dynamic Functional ConnectivityStatesforMildCognitiveImpairmentRevealedbyGraphTheory Indicators.Contrast Media & Molecular Imaging,2021. Klimova, B., 2021, July. Cognitive, Mental and Social Benefits of Online Non-native Language Programs for Healthy Older People. InInternational Conference on Human-Computer Interaction(pp. 251-259). Springer, Cham. Kraft,J.D.,Grant,D.M.,White,E.J.,Taylor,D.L.andFrosio,K.E.,2021.Cognitive mechanisms influence the relationship between social anxiety and depression among college students.Journal of American college health,69(3), pp.245-251. Mantovani, G., 2021.New communication environments: From everyday to virtual. CRC Press. Boateng, H. et al. (2016) Assessing the determinants of internet banking adoption intentions: A social cognitive theory perspective. Computers in Human Behavior, pp. 468–478. Collins, E. I.M., Thomas J. M., Robinson, E., Aveyard, P., Jebb, S.A., Herman, C.P., Higgs, S., 2019. Two observational studies examining the effect of a social norm and a health message on the purchase of vegetables in student canteen settings. Appetite, 132, pp.122–130. Persson, R. et al., 2014. The Relationship Between Self-Efficacy and Help Evasion. Health Education & Behavior, 41(1), pp.7–11. 7